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The ongoing journey towards open access

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Presented at the Creative Commons in the Public Sector event at Parliament House, Canberra.

Published in: Education, Technology
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The ongoing journey towards open access

  1. 1. the ongoing journey towards open accesssebastian chan, head of digital, social & emerging technologies, powerhouse museum
  2. 2. revenue model:direct funding - 76%admissions & membershipdonationsvisitor services (cafe, shop)content services(research, image sales, exhibition sales) source: http://www.flickr.com/photos/43426549@N00/1812312679/
  3. 3. some key audiences:children & familesunder 30sculturally active adultsmakers, tinkerers, creators, designers
  4. 4. new, diverse digital citizenssource: http://www.flickr.com/photos/podoboq/2880644680/
  5. 5. the physical museum is about theexperience of objects.the online museum has given access tothe data cloud that surrounds objects.museums are a form of (collective)storytelling.
  6. 6. the powerhouse aims to inspireand provide the raw assets for thenext generation of designers,makers, tinkerers, and scientists.
  7. 7. “sites which prevent the sharing of suchcontent amongst readers may look likeways to protect the commercial interestof that content, but in fact, they kill it,destroying its value as a culturalresource within networked communities,and insuring that the public will lookelsewhere”henry jenkins, university of southern california
  8. 8. our guiding digital principles: findable - where people are and where they look meaningful - people can understand it responsive - to people’s interests & location usable/shareable - people can pass it on and share available everywhere - online (web), onsite (galleries) and o site (in the community)
  9. 9. 2004
  10. 10. launched May 2005
  11. 11. print resolution& public domain
  12. 12. now 50% of all web tra c up from just 8% in 2006
  13. 13. metadata iscreative commons cc-by-sa
  14. 14. downloadable zip
  15. 15. Figure 3Distribution rings 1. Analogue in-houseshowing thevarious forms of 2. Digital in-houseaccess to culturalheritage. 3. Online 4. Online, in the network source: business model innovation, cultural heritage, knowledgeland, the netherlands, 2009
  16. 16. collection API first open RESTful API in NSW Government?
  17. 17. integrated intoaustralian resources
  18. 18. integrated overseas
  19. 19. Figure 3Distribution rings 1. Analogue in-houseshowing thevarious forms of 2. Digital in-houseaccess to culturalheritage. 3. Online 4. Online, in the network source: business model innovation, cultural heritage, knowledgeland, the netherlands, 2009
  20. 20. out of copyrightphotographic archives
  21. 21. 200731,000 views51% from Google search18% direct tra c from PHM15% from Picture Australia/NLA
  22. 22. four weeks 40,000 views 75% from Flickr community
  23. 23. two years 2.5m+ views 1711 photos now added
  24. 24. 112,645 views
  25. 25. emergentcommunities
  26. 26. remixesremix by frodobabbs - http://www.flickr.com/photos/36041246@N00/4049683546/
  27. 27. exploring the commons video series on flickr
  28. 28. remixes
  29. 29. outcomes: more engagement with cultural collections more e ective delivery of educational mission leveraging community interest to further research developing new ‘products’ and product bundles institutional shift towards default rights being creative commons open access image repository coming in 2011/12
  30. 30. thank you.sebastian chanhead of digital, social and emerging technologiespowerhouse museumsydney, australiasebc@phm.gov.au | @sebchanFresh + New: museum technologies blogwww.powerhousemuseum.com/dmsblog

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