Philips Seminar/ Amsterdam sept 22 , 2011
Inside euronewsa multicultural team                            languages                   spoken within euronews         ...
multiple language servicespick-up the ones you want according to the profile of your guestseuronews broadcasts simultaneou...
Worldwide coverageNumber 1 in Europe, Middle-east & Africa•     via cable, digital satellite, IPTV and terrestrial windows...
euronews is available free-to-air  Astra 1L tp 91   Hot Bird 6 tp 94     Turksat 3A           Eurobird 1         Arabsat B...
Audience leaderNumber 1 in Europe•   6.7 million daily viewers in 43 European countries•   Three times bigger than CNN Int...
viewers profile    Mostly male audience                                                      Successful          aged 47  ...
A programme line-up fitting hotel guests needs                      news      Hour                              business  ...
Consumption trends are changingnews on demand – at home, at work and on the moveallowing the affluent and time-poor commun...
We have changed our content distributionproviding content on all digital platforms                                       M...
Smart TVthe future of TV             123 million connected TV sets by 2014                   100% of the market by 2016   ...
euronews app for Philips Net TVavailable on Mediasuite                 News at any time in the viewer’s language          ...
euronews’ app on Smart TV platforms  consumer behaviour About 2.5 million page views since beginning of the year An aver...
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Olivier de Montchenu of Euronews presents what news apps can bring hotels

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Olivier de Montchenu, MD at Euronews, presents how a world news app can benefit hoteliers through NetTV on Philips MediaSuite. Presented on Sept 22, 2011 during the Philips 2011 Partner Seminar at the Renaissance Amsterdam Hotel.

Published in: News & Politics, Technology
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Olivier de Montchenu of Euronews presents what news apps can bring hotels

  1. 1. Philips Seminar/ Amsterdam sept 22 , 2011
  2. 2. Inside euronewsa multicultural team languages spoken within euronews different nationalities a newsroom composed of journalists a total of employees
  3. 3. multiple language servicespick-up the ones you want according to the profile of your guestseuronews broadcasts simultaneously 11 servicesEnglish Russian German ItalianFrench Spanish Portuguese UkrainianArabic Turkish PersianHow to change the language service?IP SYSTEMS AND FREE-TO-AIR audio can be changed with the remote controlPAY DIGITAL CABLE OR SATELLITE ask your local pay TV providersANALOGUE SYSTEM one audio only per channel that can be changedat the head end by the hotel managementmore
  4. 4. Worldwide coverageNumber 1 in Europe, Middle-east & Africa• via cable, digital satellite, IPTV and terrestrial windows• 350 million households in 155 countries• #1 news channel in Europe/Middle-East/AfricaMillion households in EMEA euronews 256 CNN Int 198 BBC WN 126 France 24 125 Sky News 89 Source: inTV distribution Q3 2010 / Q1 2010 for CNN & Sky News – Q2 2011 for euronews
  5. 5. euronews is available free-to-air Astra 1L tp 91 Hot Bird 6 tp 94 Turksat 3A Eurobird 1 Arabsat Badr-4 Nilesat 101 Asiasat 5
  6. 6. Audience leaderNumber 1 in Europe• 6.7 million daily viewers in 43 European countries• Three times bigger than CNN International Cable & Satellite Terrestrial 3 618 3 073 2 014 1 197
  7. 7. viewers profile Mostly male audience Successful aged 47 in their career well-educated frequent business travellers Opinion leaders Curious, extroverted and and decision makers open to other cultures
  8. 8. A programme line-up fitting hotel guests needs news Hour business markets  Newscast every 15 minutes from ad break 06:00 to 10:00 CET sport AM  every 30 minutes the rest of the day news  Short format programmes ad break sport  In the viewer’s language Hour + 30’ programme no comment weather
  9. 9. Consumption trends are changingnews on demand – at home, at work and on the moveallowing the affluent and time-poor community to the right content on the right platform at the right time TV 360 Cable, satellite, terrestrial, IPTV, Smart TV home work Online Website, live Mobile streaming, Video on Live On the Demand, interactive streaming, move services, social media mobile website & applications While travelling euronews fits 1.5m hotel rooms, on the digital world: board airlines, airports - short format & train stations - multilingual
  10. 10. We have changed our content distributionproviding content on all digital platforms MOBILE ONLINE VIDEO m.euronews.net, noeuronews.net: 5,800 comment iPhone video-on-demand:videos and 310,000 application and Live on 26 euronews, YouTube andarticles available anytime mobile networks Dailymotion.& Live streaming 3.2 million monthly views live streaming: Real, Livestation SOCIAL MEDIA SMART TV Facebook fan page and twitter updates more new media mobile networks on the move
  11. 11. Smart TVthe future of TV 123 million connected TV sets by 2014 100% of the market by 2016 Source : (1) Display Search (2) estimation GFK
  12. 12. euronews app for Philips Net TVavailable on Mediasuite News at any time in the viewer’s language available worldwide
  13. 13. euronews’ app on Smart TV platforms consumer behaviour About 2.5 million page views since beginning of the year An average of 3 to 4 pages or videos per visit News driven:  80% of videos streamed are news Unique browsers per hour (index 100 av. day)  Following major news events (Japan Tsunami), 180 March ‘11 had 3 times more unique browsers 160 than average 140 53% of traffic in English language 120 average Traffic from 99 countries worldwide (Aug ‘11) 100  Top 5 countries are Germany, UK, Netherlands, 80 and France. 60  Brazil is 13th, Turkey 16th and Japan 23rd. 40  On Philips Net TV, Germany is #1 followed by 20 Russia and the Netherlands CET 0 6 8 10 12 14 16 18 20 22 0 2 4 Source : Comscore Digital Analytix
  14. 14. Thank you
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