Trans World Marketing helps brands design in-store marketing programs and retail experiences. They begin with a brand's strategy and figure out how to activate the brand within retail environments. Their designers, engineers, and managers have 45 years of experience designing store-within-a-store environments, interactive displays, and branded merchandising programs across many retail sectors. They use a 7-step data-driven design approach starting with in-store observations to translate strategies into executable retail programs.

1. IN-STORE DESIGN PORTFOLIO
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What We Do
Trans World Marketing helps brands, retailers and CPG’s create In-Store marketing
programs consumers interact with….touch-points that generate ROI and drive sales by
creating brand experiences that engage shoppers inside store environments!
We begin with a brand’s strategy, then figure out how to tell its story by tweaking, optimiz-
ing and positioning the brand for activation within a retail environment.
Our designers, engineers and program managers have been designing Store-in-Store
environments, interactive displays and branded merchandising programs for 45 years.
You’ve seen our stories inside automotive dealerships, home improvement centers, drug
stores, consumer electronic supercenters, sporting good stores and dealer showrooms.
Here are what a few of them look like...
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DEALER SHOWROOMS HUMMER
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DEALER SHOWROOMS SATURN / GENERAL MOTORS
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STORE-IN-STORE ENVIRONMENTS LG ELECTRONICS, USA
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STORE-IN-STORE ENVIRONMENTS LG MOBILECOMM, USA
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STORE-IN-STORE ENVIRONMENTS MITCHELL & NESS
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STORE-IN-STORE ENVIRONMENTS NEW BALANCE
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STORE-IN-STORE ENVIRONMENTS SHAW
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BRANDED MERCHANDISING PROGRAMS SKYY VODKA
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BRANDED MERCHANDISING PROGRAMS NEW BALANCE
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BRANDED MERCHANDISING PROGRAMS KENNETH COLE NEW YORK + LUCKY BRAND
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BRANDED MERCHANDISING PROGRAMS PING
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BRANDED MERCHANDISING PROGRAMS OXO
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BRANDED MERCHANDISING PROGRAMS CARHARTT
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MODULAR CATEGORY MANAGEMENT SYSTEMS MC CORMICK
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MODULAR CATEGORY MANAGEMENT SYSTEMS ACE HARDWARE
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MODULAR CATEGORY MANAGEMENT SYSTEMS ENERGIZER
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CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) LG ELECTRONICS, USA
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CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) ACUSHNET + FOOTJOY
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CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) SHAW
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CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) LEAP FROG
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CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) PANASONIC
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CONSUMER ELECTRONICS (INTERACTIVE + TECHNOLOGY) HUNTER DOUGLAS
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25. Data-Driven Design Approach
We are Translators who turn retail strategies into executable, shopper-centric retail programs.
Observing shoppers and associates inside store environments tells us a lot. In fact, our design
process begins there! By turning observations and insights into creative direction, we offer clients
not only a design solution, but a point of view:
- what should a brand consider doing
- what should it stop doing immediately
- what opportunities exist that have yet to be considered
The retail arenas we operate within are diverse, but our 7-step approach to problem solving
remains consistent and can be applied to any brand, product category, or retail application. These
seven steps help us turn brand strategy into retail experiences.
We are Trans World Marketing. Engage us where you see fit.
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26. PETER HEXT
VICE PRESIDENT
IN-STORE STRATEGY + TRANSLATION
DR 201.559.2006
FX 201.559.1999
CE 310.722.9116
PHEXT@TRANSWORLDMARKETING.COM
WWW.TRANSWORLDMARKETING.COM