Business Plan Online Marketing <br />Suresh Babu<br />Ph: 9731388721<br />Email: suresh@webmarketingacademy.in<br />Blog: ...
http://www.youtube.com/watch?v=x0EnhXn5boM <br />
Concepts of Online Marketing<br /><ul><li>  Search Engine Optimization (SEO)
  Search Engine Marketing (SEM)
  Social Media Marketing (SMM)
  Email Marketing
  Affiliate Marketing
 Analytics</li></li></ul><li>Internet Before & Now <br />
Blogs, Social Media, Events<br />
Volunteers<br /><ul><li>  Minutes of meeting
  Pictures
  Video </li></li></ul><li>It all starts here …<br />
How Search Engines Works ?<br />Search Engine Marketing (SEM)<br /> Paid <br />Keyword Search<br />Organic Listings <br />...
Step 1 – Keyword Research<br />
Step 2- Google Alerts – Free Monitoring Tool <br />
Google Ad planner<br />
Online Reputation Management<br /><ul><li> Your business
 Your competition
 Name
 Topic of interest
 Automated reputation mgmt tool</li></li></ul><li>Use of keywords<br />In all online properties: website, blog, email, soc...
 Blog Set up<br />
Content for blog<br /><ul><li>  Minutes of meeting
  Pictures
  Video
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Next Big Idea Business Plan Competition Workshop

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Business Plan Competition

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Next Big Idea Business Plan Competition Workshop

  1. 1. Business Plan Online Marketing <br />Suresh Babu<br />Ph: 9731388721<br />Email: suresh@webmarketingacademy.in<br />Blog: http://webmarketingacademy.in Twitter: @seobangalore<br />
  2. 2. http://www.youtube.com/watch?v=x0EnhXn5boM <br />
  3. 3. Concepts of Online Marketing<br /><ul><li> Search Engine Optimization (SEO)
  4. 4. Search Engine Marketing (SEM)
  5. 5. Social Media Marketing (SMM)
  6. 6. Email Marketing
  7. 7. Affiliate Marketing
  8. 8. Analytics</li></li></ul><li>Internet Before & Now <br />
  9. 9. Blogs, Social Media, Events<br />
  10. 10. Volunteers<br /><ul><li> Minutes of meeting
  11. 11. Pictures
  12. 12. Video </li></li></ul><li>It all starts here …<br />
  13. 13. How Search Engines Works ?<br />Search Engine Marketing (SEM)<br /> Paid <br />Keyword Search<br />Organic Listings <br />(SEO)<br />
  14. 14. Step 1 – Keyword Research<br />
  15. 15. Step 2- Google Alerts – Free Monitoring Tool <br />
  16. 16. Google Ad planner<br />
  17. 17. Online Reputation Management<br /><ul><li> Your business
  18. 18. Your competition
  19. 19. Name
  20. 20. Topic of interest
  21. 21. Automated reputation mgmt tool</li></li></ul><li>Use of keywords<br />In all online properties: website, blog, email, social media, multimedia <br />
  22. 22. Blog Set up<br />
  23. 23. Content for blog<br /><ul><li> Minutes of meeting
  24. 24. Pictures
  25. 25. Video
  26. 26. Customer calls
  27. 27. Events</li></li></ul><li>Social Media is …<br />
  28. 28. Search Engine Results<br />
  29. 29. Social Media Optimization<br />
  30. 30. Use of keyword in title, description, links<br />
  31. 31. Other Opportunities. Events<br />
  32. 32. Google Places<br />
  33. 33. Google Places Mobile Offers<br />
  34. 34. Google Analytics<br />
  35. 35. Set up<br /><ul><li> Face book Ads
  36. 36. LinkedIn Ads
  37. 37. Google Ad words
  38. 38. Online Press Release</li></li></ul><li>Thank You<br />Ph: 9731388721<br />Feedback : http://bit.ly/webacademy<br />
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