SITE MAPPINGTO DEFINECATEGORIZATIONJason Levine, Creative Director
• Improve usability• Focus on needs of main user    types that visit site•   Create a simpler site    architecture•   Incr...
ORIGINAL SITE
ORIGINAL SITE
TOP LEVEL NAVIGATION : WORKFORCE EXPLORERTop Navigation                                                                   ...
REPLIC ATION : LABOR MARKET LABELINGTop Navigation                                                                        ...
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
Defining Content Categorization for a Website
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Defining Content Categorization for a Website

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Case Study to describe how to categorize large content-based websites using personas.

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Defining Content Categorization for a Website

  1. 1. SITE MAPPINGTO DEFINECATEGORIZATIONJason Levine, Creative Director
  2. 2. • Improve usability• Focus on needs of main user types that visit site• Create a simpler site architecture• Increase usage• Strengthen the brand image
  3. 3. ORIGINAL SITE
  4. 4. ORIGINAL SITE
  5. 5. TOP LEVEL NAVIGATION : WORKFORCE EXPLORERTop Navigation My Labor Market Data Library Home Career Center WA Labor Market Info. Washington Labor Current Economic Career Center Plan Your Career Publications and Recent Articles and Publications and Tools for the Data About Us Whats New? Guest User Registered User Market Information Plain Talk Data Pages Dashboards Conditions Feature Reports Publications Reports Hound by Area Current Nonfarm Industry Current Current Economic Access Yourself Employment / Employment Employment / Conditions Career Cluster Tool Numbers and Consumer Price Unemployment Estimates Page Unemployment Five Tools for Trends Index (CPI) Jobs for the Situation Job Vacancy and Situation Details About Rapid Where are YOU Need help finding a Local WorkSource Monthly Reports Quarterly Reports Annual Reports Periodic Reports Sidewalk Benefits Reports Local Area Business Notes Occupations Reemployment Going? (PDF) job? Offices Economist (PDF) Unemployment Career and (PDF) Numbers and Statistics (LAUS) Covered Occupation Trends Employment Page Industry Trends Employment and Information Employment Washington Labor 2009 Washington Job Vacancy Wages (ES-202) Outlook Writing a resume County Profiles Occupational Focus Situation Reports Market Quarterly State Labor Market Survey Report, Review, 2nd and Economic Spring 2010 Occupational Data Training In Local Area Profile Labor Area Quarter 2010 Report PAge Labor Market Writing a cover County Data Tables Washington State Summaries Income Information by Area Labor Market letter Information 2009 Agricultural Job Vacancy Around the State Business Workforce In Survey by WDA, Interviewing Reports Employment Quarterly Census Financial Aid Washington State Spring 2010 Industry Trends Dynamics of Employment & Data Library Wages Job Applicants and Press Releases Job Vacancy Openings Counts Job Hunting Tips Survey from ESD Methodology, My Articles and Find a Regional Spring 2010 (QCEW) Page Topic Labor Force, Publications and Publications Labor Economist Employment, Reports 2009 Washington Unemployment, State Employee and Unemployment Benefits Survey Side Labor Market Report Agricultural Data Rates Navigation Information Page Archives: Job Occupational Wage Vacancy and Rates Local Employment Benefits Survey Household Reports Dynamics (LEHD) Labor Force, Page Occupational Employment, Employment Tool Bar Occupation Local Area Find Training Find Training Find Career industry Numbers and Unemployment, Explorer Profile Programs Providers Employers Clusters Trends Trends Projections and Unemployment Projections Page Footer Rates Navigation Press Release Population Customers Data Dashboards Publications Wages & Training Interactive Tools Glossary Tour Miscellaneous Data Info. Page Unemployment Business Owners / Industry Trends Current Publications & Training Resources Glossary Home Site Map Feedback Contact Us Help Privacy Policy Terms of Use Labor Market Insurance Employers Employment Reports Page Information Claimants Counts Situation Numbers and Wage and Benefits Tour Job Seekers Trends Information Assessments News Media Career Clusters Research Analyst Find Employers Student Local Area Profile Occupation Teachers / Explorer Counselors Training Programs Workforce Professionals Training Providers
  6. 6. REPLIC ATION : LABOR MARKET LABELINGTop Navigation My Labor Market Data Library Home Career Center WA Labor Market Info. Washington Labor Current Economic Career Center Plan Your Career Publications and Recent Articles and Publications and Tools for the Data About Us Whats New? Guest User Registered User Market Information Plain Talk Data Pages Dashboards Conditions Feature Reports Publications Reports Hound by Area Current Nonfarm Industry Current Current Economic Access Yourself Employment / Employment Employment / Conditions Career Cluster Tool Numbers and Consumer Price Unemployment Estimates Page Unemployment Five Tools for Trends Index (CPI) Jobs for the Situation Job Vacancy and Situation Details About Rapid Where are YOU Need help finding a Local WorkSource Monthly Reports Quarterly Reports Annual Reports Periodic Reports Sidewalk Benefits Reports Local Area Business Notes Occupations Reemployment Going? (PDF) job? Offices Economist (PDF) Unemployment Career and (PDF) Numbers and Statistics (LAUS) Covered Occupation Trends Employment Page Industry Trends Employment and Information Employment Washington Labor 2009 Washington Job Vacancy Wages (ES-202) Outlook Writing a resume County Profiles Occupational Focus Situation Reports Market Quarterly State Labor Market Survey Report, Review, 2nd and Economic Spring 2010 Occupational Data Training In Local Area Profile Labor Area Quarter 2010 Report PAge Labor Market Writing a cover County Data Tables Washington State Summaries Income Information by Area Labor Market letter Information 2009 Agricultural Job Vacancy Around the State Business Workforce In Survey by WDA, Interviewing Reports Employment Quarterly Census Financial Aid Washington State Spring 2010 Industry Trends Dynamics of Employment & Data Library Wages Job Applicants and Press Releases Job Vacancy Openings Counts Job Hunting Tips Survey from ESD Methodology, My Articles and Find a Regional Spring 2010 (QCEW) Page Topic Labor Force, Publications and Publications Labor Economist Employment, Reports 2009 Washington Unemployment, State Employee and Unemployment Benefits Survey Side Labor Market Report Agricultural Data Rates Navigation Information Page Archives: Job Occupational Wage Vacancy and Rates Local Employment Benefits Survey Household Reports Dynamics (LEHD) Labor Force, Page Occupational Employment, Employment Tool Bar Occupation Local Area Find Training Find Training Find Career industry Numbers and Unemployment, Explorer Profile Programs Providers Employers Clusters Trends Trends Projections and Unemployment Projections Page Footer Rates Navigation Press Release Population Customers Data Dashboards Publications Wages & Training Interactive Tools Glossary Tour Miscellaneous Data Info. Page Unemployment Business Owners / Industry Trends Current Publications & Training Resources Glossary Home Site Map Feedback Contact Us Help Privacy Policy Terms of Use Labor Market Insurance Employers Employment Reports Page Information Claimants Counts Situation Numbers and Wage and Benefits Tour Job Seekers Trends Information Assessments News Media Career Clusters Research Analyst Find Employers Student Local Area Profile Occupation Teachers / Explorer Counselors Training Programs Workforce Professionals Training Providers

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