BrandDNA is a full-service marketing communications and branding agency. They analyze clients' brands, design integrated branding strategies, and help create branding touchpoints. Their approach combines marketing experience, creative design thinking, and technology to help clients achieve competitive advantages, increased sales, and growth.
The document discusses different visual branding strategies for B2B companies, including using color, font, imagery, or graphics as the primary visual asset. It analyzes the pros and cons of each approach and provides examples of companies that use different strategies. The document recommends that companies define a clear visual strategy by considering what fits their brand and does a visual audit of competitors to determine the best approach. Having a unified visual identity system rather than just a logo alone allows branding to build recognition over time on a limited budget.
The document describes a Changeathon event, which is an event for developing sustainable business models and solutions that provide social returns for communities or causes. It discusses methodologies like the Business Model Canvas and Value Proposition Canvas for designing business models and value propositions. Various topics are covered, such as customer segments, value propositions, customer relationships, and product-market fit for developing these business models and solutions.
Printin3D is looking for new reseller partners for their 3D printing products and services. As a reseller, partners can offer the latest 3D printing technology to reach new markets and customers, increase sales with existing clients, and participate in the fast-growing 3D printing industry. Resellers have opportunities to generate revenue and profit by selling 3D printers, materials, and services to customers in various industries such as healthcare, education, consumer products, and more.
This document provides a summary and overview of strategies for marketing iPhone apps. It discusses factors to consider when creating an app such as simplicity, titles/keywords, visual design, and pricing. It then covers different marketing approaches and specific tactics for promoting apps such as using Admob and reviewing apps. The document aims to provide developers with direction on how to think about and market their apps for success.
TecDoc Digital launched a three-part direct mail campaign using XMPie software to promote its new capabilities at a trade show. Each personalized postcard featured the recipient's name within a graphic and invited them to a booth for a drawing. 25% of recipients visited the booth, and 10% requested a follow-up call after seeing the variable data capabilities demonstrated. The campaign successfully showcased TecDoc Digital's rebranding and exceeded expectations for driving traffic to their first-time trade show booth.
marcus Evans data quality conference Paul Ormonde-james key speaker on data quality and solving the applications issues. A practical guide from his time at MBF Australia.
This article discusses the importance of trust in building successful brands. It argues that connecting with consumers in a believable way through engaging conversations is key to overcoming distrust. Brands must look beyond just their products and services by building platforms based on strong corporate values that demonstrate societal relevance. Agencies can help brands navigate today's complex media landscape and build trust by collaborating with both supporters and critics on social media.
The document discusses different visual branding strategies for B2B companies, including using color, font, imagery, or graphics as the primary visual asset. It analyzes the pros and cons of each approach and provides examples of companies that use different strategies. The document recommends that companies define a clear visual strategy by considering what fits their brand and does a visual audit of competitors to determine the best approach. Having a unified visual identity system rather than just a logo alone allows branding to build recognition over time on a limited budget.
The document describes a Changeathon event, which is an event for developing sustainable business models and solutions that provide social returns for communities or causes. It discusses methodologies like the Business Model Canvas and Value Proposition Canvas for designing business models and value propositions. Various topics are covered, such as customer segments, value propositions, customer relationships, and product-market fit for developing these business models and solutions.
Printin3D is looking for new reseller partners for their 3D printing products and services. As a reseller, partners can offer the latest 3D printing technology to reach new markets and customers, increase sales with existing clients, and participate in the fast-growing 3D printing industry. Resellers have opportunities to generate revenue and profit by selling 3D printers, materials, and services to customers in various industries such as healthcare, education, consumer products, and more.
This document provides a summary and overview of strategies for marketing iPhone apps. It discusses factors to consider when creating an app such as simplicity, titles/keywords, visual design, and pricing. It then covers different marketing approaches and specific tactics for promoting apps such as using Admob and reviewing apps. The document aims to provide developers with direction on how to think about and market their apps for success.
TecDoc Digital launched a three-part direct mail campaign using XMPie software to promote its new capabilities at a trade show. Each personalized postcard featured the recipient's name within a graphic and invited them to a booth for a drawing. 25% of recipients visited the booth, and 10% requested a follow-up call after seeing the variable data capabilities demonstrated. The campaign successfully showcased TecDoc Digital's rebranding and exceeded expectations for driving traffic to their first-time trade show booth.
marcus Evans data quality conference Paul Ormonde-james key speaker on data quality and solving the applications issues. A practical guide from his time at MBF Australia.
This article discusses the importance of trust in building successful brands. It argues that connecting with consumers in a believable way through engaging conversations is key to overcoming distrust. Brands must look beyond just their products and services by building platforms based on strong corporate values that demonstrate societal relevance. Agencies can help brands navigate today's complex media landscape and build trust by collaborating with both supporters and critics on social media.
The document discusses the importance of building trust between brands and consumers in order to successfully build a brand. It notes that consumers are now highly engaged but often distrustful in the current market environment. It argues that brands must acknowledge this lack of trust resulting from the recession and focus on connecting with and engaging consumers in a believable way to revitalize brands and the economy.
Facebook Page Communications for BusinessSocial-Link
This document provides guidelines for social media communications on Facebook. It discusses best practices for Facebook posts, including using compelling headlines and images, publishing multiple shorter posts per day, and engaging with users by responding to comments and questions. Contact information is also provided for the social media manager.
This document provides guidelines for social media communications on Facebook. It discusses best practices for Facebook posts, including using compelling headlines and images, publishing multiple shorter posts per day, and engaging with users by responding to comments and questions. Contact information is also provided for the social media manager.
Mint Coverage: Webchutney Digital Media Outlook 2009Sidharth Rao
This document discusses online advertising spending trends in India. It notes that most advertisers use the internet for tactical purposes like increasing awareness, boosting leads and sales rather than customer engagement. It projects that online ad spending in India will increase 44% from 2009-2010 as more advertisers recognize the internet is where consumer attention has shifted, despite most money still being spent on traditional media like television and print. Currently, consumer goods companies have a lower online advertising profile.
TMAC & SBDC at The University of Texas-Pan American- in partnership with Virtual Media Mavens, LLC; a Web marketing and content creation agency - will be hosting a five-hour comprehensive Web marketing workshop on the full spectrum of digital content creation and social media.
TMAC & SBDC at UTPA, in partnership with Virtual Media Mavens, will host a five-hour Mastering Web Marketing workshop on February 4th at UTPA McAllen Teaching Site. The workshop, costing $59 per person including lunch, will cover digital marketing strategies including social media, content creation, analytics and tools for platforms like Facebook, Twitter, WordPress and more. Participants will learn how to set up online marketing campaigns and measure their effectiveness.
This document contains a summary and resume for Sheryl Neutuch, a results-driven marketing executive with experience developing strategic solutions and partnerships to drive company revenue. She has worked for companies such as USA Today, InStyle.com, and as a volunteer English teacher in South America.
This document provides an overview of web development and hosting services. It discusses creating effective websites that engage, develop, and retain customers. Reasons for working with this company include that they are a small business themselves so they understand challenges, grow with their clients, and work with best-in-breed open source software and partners. The company develops template solutions, customized solutions, and integrated solutions to fit within clients' budgets and timelines. They also provide ongoing support through system monitoring, help desk assistance, crisis handling, and daily backups.
This document is a training guide for Rational Integration Tester. It introduces the tool and provides exercises to learn how to use its main features. These include configuring the Library Manager, setting up projects and models, recording events from transports like MQ, creating and editing tests, running tests, building stubs, automating tests with suites, manipulating test data with tags, and more advanced topics. The goal is to explain how Rational Integration Tester can facilitate testing of services in a message-oriented middleware architecture.
This document provides a summary of Stephen Michael Supanek's portfolio, including details of his background and experience. It lists his areas of expertise as a detail seeker, type aficionado, studious researcher, visual thinker, idea generator, and multi-role player. The portfolio includes examples of his personal logo progression over several years and descriptions of some transit ad designs he created for a school project. Contact information is provided at the top for getting in touch.
"Thousands of organizations around the world, including AT&T, Sears, Ford, Verizon, The Guardian, Elsevier, Cisco, Macy’s and more have found their solution: Lucene/Solr open source, the world’s most popular search technology. Our new white paper “A Manager’s Guide to Real World Open Source Search Applications” provides numerous case studies across various industries and business models to show how real-world businesses have turned Lucene/Solr open source search into competitive advantage.http://www.lucidimagination.com/files/file/whitepaper/LIWP_LuceneSolrRealWorldSearch.pdf
"
Creative services start with collaborating on strategies and ideas to reinforce a product's branding through visuals that clearly communicate its attributes. Full-service design, advertising, and promotional expertise launches successful marketing campaigns recognized worldwide. Large-format printing solutions dress up offices and retail locations, while various printed materials effectively spread sales messages. An online presence complements print strategies to enhance recognition from online research to in-store purchases.
These are the presentation slides of my dissertation. My research was about viral marketing and, in particular, people who has the social gifts to influence online and drive viral movements, the e-fluentials.
This document is the March 2012 issue of the Manufacturing Executive Leadership Journal. It contains several articles focused on developing an adaptive organizational culture and structure to enable manufacturers to respond quickly to changes. Specific articles discuss reducing lead times through quick response manufacturing; McLaren Automotive's new flexible production facility; and developing an adaptive culture through collaborative and flexible structures. The issue also includes an opinion piece on how embracing smart manufacturing technologies will create more manufacturing-related jobs than previously thought by turning conventional wisdom on its head.
This document is the March 2012 issue of the Manufacturing Executive Leadership Journal. It contains several articles focused on developing an adaptive organizational culture and structure to enable manufacturers to respond quickly to changes. Specific articles discuss reducing lead times, McLaren's new flexible production facility, developing an adaptive culture, and how smart manufacturing technologies can create new indirect jobs in supporting industries. The issue also previews an upcoming webinar on adaptive leadership for manufacturers from the Manufacturing Leadership Council.
Active Enterprises provides marketing and communications services including painting. They offer direct services in Venice, Valencia, and the Far East. The document advertises a Sunday lunch buffet at the Terrace Restaurant of the Westin Dragonara Resort in Malta, featuring a selection of food and drinks for €30.95 per person.
R.R. Donnelley & Sons Company provides comprehensive and integrated communications services including printing, digital photography, digital asset management, and logistics. The company helps content owners leverage their content across various delivery channels. Now, the company is helping customers refine their targeting, reduce costs, and improve results through its growing network of integrated communications services, which is the most comprehensive in the world. R.R. Donnelley is well positioned to lead this revolution in communications effectiveness due to its solid print foundation, customer relationships, leading brand, technology expertise, and experience managing and delivering content.
The adoptability tool aims to predict the rate and level of adoption of new farming practices and inform research, development, and extension strategies. It involves researchers from CSIRO and other organizations who are developing a model-based tool to assess factors influencing adoption. An early concept version was tested with potential end-users and Version 2 was built in June 2010 and has been used in CRC projects. Further testing and validation of the tool is underway with the goal of having a validated version ready by mid-2011. The tool involves a 5 page data entry process asking 22 questions about key adoption factors and generates an adoption report describing the innovation and its predicted adoptability.
This document contains a student's grades for various assignments, tests, and class attendance in a course. It lists the student's scores on procedural interpretation, participation, and evaluation in the affective domain as well as exposition, exercise, and three test scores in the cognitive domain. It also tracks the number of hours the student attended each of four classes.
This document contains a student's grades for various assignments, tests, and class participation in a particular course. It lists the student's marks in different competency areas like procedural, attitudinal, and cognitive skills. It also shows the number of hours the student attended each class. The grades range from 1 to 5, with most marks being in the 3 to 5 range.
The document discusses the importance of building trust between brands and consumers in order to successfully build a brand. It notes that consumers are now highly engaged but often distrustful in the current market environment. It argues that brands must acknowledge this lack of trust resulting from the recession and focus on connecting with and engaging consumers in a believable way to revitalize brands and the economy.
Facebook Page Communications for BusinessSocial-Link
This document provides guidelines for social media communications on Facebook. It discusses best practices for Facebook posts, including using compelling headlines and images, publishing multiple shorter posts per day, and engaging with users by responding to comments and questions. Contact information is also provided for the social media manager.
This document provides guidelines for social media communications on Facebook. It discusses best practices for Facebook posts, including using compelling headlines and images, publishing multiple shorter posts per day, and engaging with users by responding to comments and questions. Contact information is also provided for the social media manager.
Mint Coverage: Webchutney Digital Media Outlook 2009Sidharth Rao
This document discusses online advertising spending trends in India. It notes that most advertisers use the internet for tactical purposes like increasing awareness, boosting leads and sales rather than customer engagement. It projects that online ad spending in India will increase 44% from 2009-2010 as more advertisers recognize the internet is where consumer attention has shifted, despite most money still being spent on traditional media like television and print. Currently, consumer goods companies have a lower online advertising profile.
TMAC & SBDC at The University of Texas-Pan American- in partnership with Virtual Media Mavens, LLC; a Web marketing and content creation agency - will be hosting a five-hour comprehensive Web marketing workshop on the full spectrum of digital content creation and social media.
TMAC & SBDC at UTPA, in partnership with Virtual Media Mavens, will host a five-hour Mastering Web Marketing workshop on February 4th at UTPA McAllen Teaching Site. The workshop, costing $59 per person including lunch, will cover digital marketing strategies including social media, content creation, analytics and tools for platforms like Facebook, Twitter, WordPress and more. Participants will learn how to set up online marketing campaigns and measure their effectiveness.
This document contains a summary and resume for Sheryl Neutuch, a results-driven marketing executive with experience developing strategic solutions and partnerships to drive company revenue. She has worked for companies such as USA Today, InStyle.com, and as a volunteer English teacher in South America.
This document provides an overview of web development and hosting services. It discusses creating effective websites that engage, develop, and retain customers. Reasons for working with this company include that they are a small business themselves so they understand challenges, grow with their clients, and work with best-in-breed open source software and partners. The company develops template solutions, customized solutions, and integrated solutions to fit within clients' budgets and timelines. They also provide ongoing support through system monitoring, help desk assistance, crisis handling, and daily backups.
This document is a training guide for Rational Integration Tester. It introduces the tool and provides exercises to learn how to use its main features. These include configuring the Library Manager, setting up projects and models, recording events from transports like MQ, creating and editing tests, running tests, building stubs, automating tests with suites, manipulating test data with tags, and more advanced topics. The goal is to explain how Rational Integration Tester can facilitate testing of services in a message-oriented middleware architecture.
This document provides a summary of Stephen Michael Supanek's portfolio, including details of his background and experience. It lists his areas of expertise as a detail seeker, type aficionado, studious researcher, visual thinker, idea generator, and multi-role player. The portfolio includes examples of his personal logo progression over several years and descriptions of some transit ad designs he created for a school project. Contact information is provided at the top for getting in touch.
"Thousands of organizations around the world, including AT&T, Sears, Ford, Verizon, The Guardian, Elsevier, Cisco, Macy’s and more have found their solution: Lucene/Solr open source, the world’s most popular search technology. Our new white paper “A Manager’s Guide to Real World Open Source Search Applications” provides numerous case studies across various industries and business models to show how real-world businesses have turned Lucene/Solr open source search into competitive advantage.http://www.lucidimagination.com/files/file/whitepaper/LIWP_LuceneSolrRealWorldSearch.pdf
"
Creative services start with collaborating on strategies and ideas to reinforce a product's branding through visuals that clearly communicate its attributes. Full-service design, advertising, and promotional expertise launches successful marketing campaigns recognized worldwide. Large-format printing solutions dress up offices and retail locations, while various printed materials effectively spread sales messages. An online presence complements print strategies to enhance recognition from online research to in-store purchases.
These are the presentation slides of my dissertation. My research was about viral marketing and, in particular, people who has the social gifts to influence online and drive viral movements, the e-fluentials.
This document is the March 2012 issue of the Manufacturing Executive Leadership Journal. It contains several articles focused on developing an adaptive organizational culture and structure to enable manufacturers to respond quickly to changes. Specific articles discuss reducing lead times through quick response manufacturing; McLaren Automotive's new flexible production facility; and developing an adaptive culture through collaborative and flexible structures. The issue also includes an opinion piece on how embracing smart manufacturing technologies will create more manufacturing-related jobs than previously thought by turning conventional wisdom on its head.
This document is the March 2012 issue of the Manufacturing Executive Leadership Journal. It contains several articles focused on developing an adaptive organizational culture and structure to enable manufacturers to respond quickly to changes. Specific articles discuss reducing lead times, McLaren's new flexible production facility, developing an adaptive culture, and how smart manufacturing technologies can create new indirect jobs in supporting industries. The issue also previews an upcoming webinar on adaptive leadership for manufacturers from the Manufacturing Leadership Council.
Active Enterprises provides marketing and communications services including painting. They offer direct services in Venice, Valencia, and the Far East. The document advertises a Sunday lunch buffet at the Terrace Restaurant of the Westin Dragonara Resort in Malta, featuring a selection of food and drinks for €30.95 per person.
R.R. Donnelley & Sons Company provides comprehensive and integrated communications services including printing, digital photography, digital asset management, and logistics. The company helps content owners leverage their content across various delivery channels. Now, the company is helping customers refine their targeting, reduce costs, and improve results through its growing network of integrated communications services, which is the most comprehensive in the world. R.R. Donnelley is well positioned to lead this revolution in communications effectiveness due to its solid print foundation, customer relationships, leading brand, technology expertise, and experience managing and delivering content.
The adoptability tool aims to predict the rate and level of adoption of new farming practices and inform research, development, and extension strategies. It involves researchers from CSIRO and other organizations who are developing a model-based tool to assess factors influencing adoption. An early concept version was tested with potential end-users and Version 2 was built in June 2010 and has been used in CRC projects. Further testing and validation of the tool is underway with the goal of having a validated version ready by mid-2011. The tool involves a 5 page data entry process asking 22 questions about key adoption factors and generates an adoption report describing the innovation and its predicted adoptability.
This document contains a student's grades for various assignments, tests, and class attendance in a course. It lists the student's scores on procedural interpretation, participation, and evaluation in the affective domain as well as exposition, exercise, and three test scores in the cognitive domain. It also tracks the number of hours the student attended each of four classes.
This document contains a student's grades for various assignments, tests, and class participation in a particular course. It lists the student's marks in different competency areas like procedural, attitudinal, and cognitive skills. It also shows the number of hours the student attended each class. The grades range from 1 to 5, with most marks being in the 3 to 5 range.