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Financial MASTERY Workshop
NOVEMBER 23rd
2010
โ€The Language of Business is Finance!โ€
Warren Buffet โ€“ Worlds Top Investor
โ€œIf you donโ€™t understand the Language
how do you keep Score?โ€
Keith Cunningham โ€“ Creator of Keys to the Value &
Tony Robins Wealth Coach
Profit
Margins
Up Sell/
Cross Sell
Enquiries Conversion
Rate
Life Time
Value
5 Components of Your Business Engineโ„ข
Score the pistons from 1 โ€“ 10
(1 being lowest and 10 being highest)
What are Your Beliefs about Money ...?
3 Critical Areas of YOUR Financial Wealth in
the Business ...
Net Profitability
Sales & Turnover
Balance Sheet Value
1
2
3
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25
Getting to Break-Even & Beyond
ยฃ2,500,000
ยฃ2,000,000
ยฃ1,500,000
ยฃ1,000,000
ยฃ500,000
ยฃ0
(ยฃ500,000)
(ยฃ100,000)
Revenue
Total
expenses
Variable costs
Fixed costs
Net Profit
Break
even
Net profit
Max
Utilisation
What Profit Per Hour (PPH) Do you Need?
ยฃ100K
2000
hrs= ยฃ50 / hr
xยฃ1m
2000
hrs
ยฃ500 /
hr
Review Your Business Finance Dashboardโ„ข
Financials
Budgets
Cash flow
Cash Gap
Overdraft limits
% Profit Margin
Balance sheet
Cash Flow
Debtors
Creditors
Average
Payment Days
Sales pipeline
warning
Keep track of
incoming work
Cash in Bank
Your Profit Pipelineโ„ข - Where are You Leaking?
Productivity Pricing
Sales
Margin
Discounting vs. Increasing Prices โ€ฆ
Base Price
Base Price 10%
Discount
10%
Discount
10%
Increase
10%
Increase
How and Where to Raise Your Prices ...
โ€ข Just Do it!
โ€ข Raise Periodically โ€“ every 5 new
customers ...
โ€ข Split Test Pricing Models ...
โ€ข Increase shipping or carriage charges ...
โ€ข Survey customers ...
โ€ข Demonstrate a better ROI ...
โ€ข Sell Larger Units ...
How and Where to Raise Your Prices ...
โ€ข Sell Product or Service Bundles
โ€ข Sell Higher Quality ...
โ€ข Create a New Niche & Own it ...
โ€ข Demonstrate more โ€œProofโ€ ...
โ€ข Volume / Time Based Model โ€“ Low
cost Airlines ...
โ€ข Set Sales Targets Based on Margin
Your Profit Pipelineโ„ข ...
Productivity Pricing Cashflow
0 2
0
4
0
60 80 100 120 140
Payables
Receivables
Cash gap
Inventory
Where is the cash in
Avoiding The Cash Gap Crashโ„ข
Stock
arrives
Cash
paid
Stock
shipped
Cash
received
your business?
Income/Rev/Sales
-
COGS/COS/Variable
=
Gross Profit
-
Exp/OH/Fixed
-
Owner Salary
=
Net Profit
+
Equity Inflow
=
Cash Position
100,000
-
75,000
=
25,000
-
15,000
-
5,000
=
5,000
+
0
=
5,000
75,000
-
56,250
=
18,750
-
15,000
-
5,000
=
(1,250)
+
0
=
3,750
50,000
-
37,500
=
12,500
-
20,000
-
5,000
=
(12,500)
+
0
=
(8,750)
75,000
-
56,250
=
18,750
-
15,000
-
5,000
=
(1,250)
+
0
=
(-10,000)
100,000
-
75,000
=
25,000
-
15,000
-
5,000
=
5,000
+
5,000
=
0
100,000
-
75,000
=
25,000
-
15,000
-
5,000
=
5,000
+
0
=
5,000
JAN 10 APR 10MAR 10FEB 10 MAY 10 JUN 10
Example of a Cash Flow Statement
Strategies to Cut Your Cash Gap ... Fast!
โ€ข Offer discount for early paymentsโ€ฆ
โ€ข Set Cash In Targets โ€ฆ
โ€ข Improve your Credit Control Systemsโ€ฆ
โ€ข Streamline operations to complete jobs faster
โ€ข Just in time ordering โ€“ small and often
โ€ข Change your Terms & Conditions
โ€ข Use debt collection services
โ€ข Negotiate better terms
โ€ข Research higher pricing
Your Profit Pipelineโ„ข ...
Productivity Pricing Cashflow
What do you need to โ€ฆ?
Time to Plan You Actions
Financial MASTERY Workshop
NOVEMBER 23rd
2010

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Finance workshop 2010

  • 2. โ€The Language of Business is Finance!โ€ Warren Buffet โ€“ Worlds Top Investor โ€œIf you donโ€™t understand the Language how do you keep Score?โ€ Keith Cunningham โ€“ Creator of Keys to the Value & Tony Robins Wealth Coach
  • 3. Profit Margins Up Sell/ Cross Sell Enquiries Conversion Rate Life Time Value 5 Components of Your Business Engineโ„ข Score the pistons from 1 โ€“ 10 (1 being lowest and 10 being highest)
  • 4. What are Your Beliefs about Money ...?
  • 5. 3 Critical Areas of YOUR Financial Wealth in the Business ... Net Profitability Sales & Turnover Balance Sheet Value 1 2 3
  • 6. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Getting to Break-Even & Beyond ยฃ2,500,000 ยฃ2,000,000 ยฃ1,500,000 ยฃ1,000,000 ยฃ500,000 ยฃ0 (ยฃ500,000) (ยฃ100,000) Revenue Total expenses Variable costs Fixed costs Net Profit Break even Net profit Max Utilisation
  • 7. What Profit Per Hour (PPH) Do you Need? ยฃ100K 2000 hrs= ยฃ50 / hr xยฃ1m 2000 hrs ยฃ500 / hr
  • 8. Review Your Business Finance Dashboardโ„ข Financials Budgets Cash flow Cash Gap Overdraft limits % Profit Margin Balance sheet Cash Flow Debtors Creditors Average Payment Days Sales pipeline warning Keep track of incoming work Cash in Bank
  • 9. Your Profit Pipelineโ„ข - Where are You Leaking? Productivity Pricing Sales Margin
  • 10. Discounting vs. Increasing Prices โ€ฆ Base Price Base Price 10% Discount 10% Discount 10% Increase 10% Increase
  • 11. How and Where to Raise Your Prices ... โ€ข Just Do it! โ€ข Raise Periodically โ€“ every 5 new customers ... โ€ข Split Test Pricing Models ... โ€ข Increase shipping or carriage charges ... โ€ข Survey customers ... โ€ข Demonstrate a better ROI ... โ€ข Sell Larger Units ...
  • 12. How and Where to Raise Your Prices ... โ€ข Sell Product or Service Bundles โ€ข Sell Higher Quality ... โ€ข Create a New Niche & Own it ... โ€ข Demonstrate more โ€œProofโ€ ... โ€ข Volume / Time Based Model โ€“ Low cost Airlines ... โ€ข Set Sales Targets Based on Margin
  • 13. Your Profit Pipelineโ„ข ... Productivity Pricing Cashflow
  • 14. 0 2 0 4 0 60 80 100 120 140 Payables Receivables Cash gap Inventory Where is the cash in Avoiding The Cash Gap Crashโ„ข Stock arrives Cash paid Stock shipped Cash received your business?
  • 15. Income/Rev/Sales - COGS/COS/Variable = Gross Profit - Exp/OH/Fixed - Owner Salary = Net Profit + Equity Inflow = Cash Position 100,000 - 75,000 = 25,000 - 15,000 - 5,000 = 5,000 + 0 = 5,000 75,000 - 56,250 = 18,750 - 15,000 - 5,000 = (1,250) + 0 = 3,750 50,000 - 37,500 = 12,500 - 20,000 - 5,000 = (12,500) + 0 = (8,750) 75,000 - 56,250 = 18,750 - 15,000 - 5,000 = (1,250) + 0 = (-10,000) 100,000 - 75,000 = 25,000 - 15,000 - 5,000 = 5,000 + 5,000 = 0 100,000 - 75,000 = 25,000 - 15,000 - 5,000 = 5,000 + 0 = 5,000 JAN 10 APR 10MAR 10FEB 10 MAY 10 JUN 10 Example of a Cash Flow Statement
  • 16. Strategies to Cut Your Cash Gap ... Fast! โ€ข Offer discount for early paymentsโ€ฆ โ€ข Set Cash In Targets โ€ฆ โ€ข Improve your Credit Control Systemsโ€ฆ โ€ข Streamline operations to complete jobs faster โ€ข Just in time ordering โ€“ small and often โ€ข Change your Terms & Conditions โ€ข Use debt collection services โ€ข Negotiate better terms โ€ข Research higher pricing
  • 17. Your Profit Pipelineโ„ข ... Productivity Pricing Cashflow
  • 18. What do you need to โ€ฆ?
  • 19. Time to Plan You Actions

Editor's Notes

  1. Profit = Sales โ€“ Variable Costs (Cost of Sales, Cost of Goods Sold) โ€“ Fixed Costs
  2. See the โ€œPrice Increase/Decreaseโ€ spreadsheet for other gross margins
  3. 2 mins