1. ~A Referral is Sending Someone You Like to Someone You Trust~

2. Listing a Property with Talbert Real Estate Group
provides you with the following benefits:
 Experience: Licensed for 12+ years
 Education:
1. Graduate of Realtor Institute (GRI Designation)
with an additional 100 study hours of legal, finance & business
2. Certified Default Resolution Specialist (CDRS)
with additional & ongoing training in the Distressed Property Arena
3. Continuous Study of
Real Estate Statistics & Comparative Market Analysis with subscriptions & access
to Webb Charts (market statistics), Hennessey Group Appraisals (CMA’s)- assistance from
Pioneer Title, First American Title, Title One, Guild Mortgage, Wells Fargo, Prospect
Mortgage, BOA, CapEd Federal Credit Union & more.
4. Intimate Knowledge of the Market Place
Shorts Sales, Foreclosures, HUD Homes, Home Path, Bank Owned,
Auctions, Lease Option Sales

3. ~ The Real Estate Market Today ~
• Inventory is down considerably
• Interest rates are staying low
• Median price for a home sold is up
• Multiple offers are moving the distressed
properties off the market

4. Let’s Talk About Getting Your Home Sold

5. There are several things to consider when
placing your home on the market
COMMON PRICING ERRORS
WHAT WHAT WHAT
YOU YOU YOU
PAID NEED WANT
WHAT WHAT COST
YOUR ANOTHER TO
NEIGHBOR ASSOCIATE REBUILD
SAYS SAYS TODAY

6. 2. Price vs Time on the Market
 Timing is extremely important in the real estate market
 A property attracts the most activity from the real estate
community and potential buyers when it is first listed.
 It has the greatest opportunity to sell when it is new on the
market.

7. 3. What You Do & Don’t Control
Seller Controls:
 Property Condition
 Availability for Showing
 Price
 Home Warranty
Seller Doesn’t Control:
 Competition
 Buyer’s or Seller’s Market
 Interest Rates
 When the Perfect Buyer Walks Thru
the Door

8. Where Buyers First Learn What’s For Sale
Home For Sale Sources
3%
7%
Realtor
14%
25% Internet
Yard Sign
17% Advertising
Referrals
30% Knows the Seller
Other
15%

9. 5. Marketing Your Home
Our Respective Duties
Realtor  Seller
 Input your Home in the MLS  Complete all Repairs & Cleaning
 Install Professional Yard Sign  Stage your Home to be Appealing
 Provide Lock Box to Track Showings  Hide Valuables & Prescriptions
 Prepare Advertising  Remove all Family Photos, etc
 Prepare Home Book for Buyers  Make Marketing Materials
 Provide Pricing Guidance (CMA) available for Showings
 Assist with Staging Home  Leave Premises for all Showings
 Submit to ALL Internet Sites  Call Me Anytime with Questions or
 Provide Feedback on all Showings Concerns
 Review & Present all Contracts to  Refuse to Discuss Terms with
You Prospective Buyers or Agents

10. 6. Aggressive Marketing Sells Homes
 Your very own Website: www.123mainstreet.info
You can send to friends & relatives for more marketing exposure,
I can post on websites & disburse to potential Buyers & Agents
 Notify my Current Buyers in your price range
 Contact Neighbors in Immediate Area with
“Do You Know Someone Who Wants to Live Here? “ Postcards
 Email Blast to Realtors and Buyers

11. Continuous Service & Follow Up
• Review property weekly & brainstorm ideas for selling
• Think Outside the Box with Individual Marketing- fitting
the needs of each Property
• Promote property weekly to other Agents at Team Meetings,
the Office and with Email
• Complete New CMA as needed with Market Changes

12. Let’s Work Together – Questions?
• It’s my job to make
sure that every Buyer
in the market in your
price point and every
Realtor with a Buyer
knows all about your
home.

13. Buyers in the Market