A BRIEF ON CORPORATE WELLNESS

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A BRIEF ON CORPORATE WELLNESS

  1. 1. Designed by Divya Arun (MSc in Food Service Management & Dietetics Master of Business Administration in Human Resources)
  2. 2. WHAT IS CORPORATE WELLNESS(CW)?  Workplace wellness or CW is any workplace health promotion activity or organizational policy designed to support healthy behavior in the workplace and to improve health outcomes.  CW consists of activities such as health fairs, health education, medical screenings, health coaching, weight management programs, wellness newsletters, on-site fitness programs and/or facilities and educational programs.
  3. 3. WHY DO WE NEED CW?  To reduce healthcare expenses companies compensate for employees.  To make the work space a more inviting and relaxing environment for their employees.  To reduce employee absenteeism.  Better employee morale and productivity.
  4. 4. WHY DO WE NEED CW?  To encourage healthy lifestyle management.  To take preventive measures for overall employee health.  Healthy employee can strike a better work-life balance.  To improve employee branding.  To increase employee recruitment potential.
  5. 5. HOW TO BUILD A CW PROGRAM?  Identify the need for Corporate Wellness Programs.  Advantages of the CW program , if implemented.  Establish a Wellness Committee/Team.  Assess Employee Needs and Interests.  Design a Wellness Program – Goals and Objectives.
  6. 6. HOW TO BUILD A CW PROGRAM?  Develop a Wellness Program Timeline and Wellness Budget.  Select Wellness Program Incentives.  Acquire Support for the Wellness Program.  Market the Wellness Program.  Implement the Wellness Program.  Evaluate the Success of the Wellness Program.
  7. 7. TAKE AN EXAMPLE….  According to 2011 Census reports, people from Kerala have the highest cholesterol levels in India that ranges from 197 to 229mg/dl compared to 157 to 180mg/dl nationally. The new generation job patterns involving sedentary lifestyle and unhealthy diet practices are found to be some of the causes for the same.  Identify few companies or State organisations interested in a employee wellness overhaul in the above mentioned domain.  Figure out the benefits of implementing a CW program , on an employer- employee basis as well as for the organization as a whole on affordable budget.
  8. 8. EXAMPLE(Continued)……… Once the CW program implementation is on , decide on a Wellness Team comprising both external and internal members. Internally , the HR team should play a vital role in enhancing the workforce participation for the program. Major roles of the Wellness Team  Set objective of the program( Eg: To improve the employee activity levels from 20 percent to 35 percent by the end of the next fiscal year.)  Employee Interest Survey to find out what the employees are looking forward in the program.( Eg: Do the employees prefer work outs to walking?)  Realistic Budget Preparation by an internal member based on a Convenient Timeline.( Eg: 30 min Fitness & Nutrition sessions X 15 days,incentives,15 min workout sessions by trainers etc are a few aspects)
  9. 9. EXAMPLE(Continued)……..  Wellness incentives for participants of the program.(Eg:Best Walker’, ‘Best Overall Participation’ etc).  Financial and Emotional Support from the Management for the participants and Government support for State organisations are essential.  Wellness team members, Company Management and the participants can market the program concept through free sources like newsletters, emails, word-of-mouth and bulletin boards.
  10. 10. EXAMPLE(Continued)……..  Implement the program with maximum participation from the Management side . The more employees see Management participating , the more likely they are to participate. (E.g. Managers who do workouts or walking do influence their peers/subordinates in following the same.)  Finally , the Wellness team should check periodically to see how well the program is working and whether the program is nearing their initial objective.(Eg: Employee reviews and feedback could help modify the program objectives, if required.)
  11. 11. TO CONCLUDE….. The right professional guidance and a congenial environment combined with one’s active participation and proactive mindset is all that is needed to make such programs a success. A 24/7 career does not have to be a obstacle to healthy living!
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