Research analysis into the mediums of ancillary texts
Research analysis into the mediums of ancillary texts. CD cover (front and back), CD and Magazine advertising
CD Cover (front)Main image: Typography:• Matt is looking at the Matt Cardle (artist)camera. When We Collide - By doing this potential (album)buyers are able to identify • Two different types ofwith Matt as this is his first typography is used.album. - Matt Cardle , this font• A medium-shot shows Matt could be seen as ais causally dressed wearing a signature, he’s establishingjacket. himself after winning. - This could reinforce his - When We Collide,‘chilled out’ character. is easy to read and buyers are able to easily identify the name of the album. Colours: • The black and white colour scheme, allows ‘The X Factor’ winners logo to stand out. - This is important as hes new this is how potential buyers are to identify him.
CD Cover (front)Main image:• Matt looks down instead oflooking directly at thecamera. Typography: - Gazing at the ground MATT CARDLE (artist)Matt looks pensive. LETTERS (album)• Hes standing clasping his • The typography is simple.hands together and isn’t - This could relate toshowing much facial Matt’s simplicity and againexpression. his ‘relaxed’ personality. - This could connote the • The font used is also easy‘sad’ emotions spread across to read.various songs. - This is useful as• A medium-shot shows Matt potential buyers are able todressed in a shirt, with scruffy read the wording clearly.gelled hair. - This could reinforce his‘relaxed’ personality. Colours: • The colour used is fairly dull. - One colour could suggest he’s feeling one mood throughout the 13 songs featured on this CD.
CD Cover (back) Record company and logo. Barcode. Track listing – Matt has 13 songs featured on this CD. - Starlight - Run For Your Life - All For Nothing - Pull Me Under Most common features - Amazing - FaithlessInstitutional information- Who produced it found on the reverse of a - Beat Of A Breaking Heart - Richard ‘Biff’ Stannard CD Cover (example of Matt - Stars & Lovers - Ash Howes - Gary Barlow Cardle) - Letters - Reflections- Year it was produced - Walking On Water - 2011 - Slowly - When We Collide Some sort of imagery, though not all the time. Examples include: Needs to relate to the - Image of artist front cover of the CD. - Some sort of location - Patterns
CD Typography: MATT CARDLE (artist) LETTERS (album)Copyright information: • The typography is simple.• Written copyright • Same font as on the albuminformation: cover. - For example year ofproduction... • Copyright/Record label• Shows the record company information in small print.logos Allows artist and album name to stand out. Colours: • CD is one colour - Allows the black font to stand out, as this states important information. • Different font colour to the colour used on the front album cover.
CD Cover (front)Main image:• Ellie is looking away from Typography:the camera instead of looking ELLIEdirectly at it. GOULDING(artist) - Gives her a relaxed look. LIGHTS (album)• Her make-up is quite light,allowing the ‘dotted light • Both the typography foreffect’ to stand out. the artist and album name - This reinforcing the name are easy to read.of the album. - This is useful as• Same image used on her potential buyers are able tomagazine advert. This creates read the wording clearly.an identity as potential buyers • Simple fonts and onewill be able to match the colour create an identity asmagazine advert with the CD the same font is used on Colours:cover. her advert. • The golden colour in the font and ‘dotted • The font stands out and is light effect’ relate to the album name. clear. • The use of only two colours – black and gold, allow the Ellie and the typography to stand out as the cover doesn’t look overcrowded.
CD Cover (back)Fold over (side of CD)- Album name Track listing – Ellie has 10 - Ligths songs featured on this CD.- Name of artist - Guns and Horses - Ellie Goulding - Starry Eyed- Place opposite sides - This Love (Will Be Your Downfall) - Under The SheetsInstitutional information - The Writer- Year it was produced - Every Time You Go - 2010 - Wish I Stayed-Produced in the UK- Copyright information - Your Biggest Mistake - I’ll Hold My Breath - Salt Skin Record company and logoFront cover uses the colour black and lookscrowed because the image takes up a lot of space. This could be a reason to have one Barcodecolour for the back cover – keeping it plain.
CD Typography: ELLIE GOULDING(artist)Copyright information: LIGHTS (album)• Written copyright • The typography is simple.information: • Same font as on the album - For example year of cover.production...• Shows the record company • Copyright/Record labellogos information in small print. Allows artist and album name to stand out. Colours: • CD is one colour - Allows the white font to stand out, as this states important information. • Different font colour to the colour used on the front album cover.
Aim of a CD front/back cover:• Attract audiences:- The cover must be eye catching.- Audiences must be able to identify the artist/band through image(s) and album name.• Show a visual representation of the artist:- Show the personality of the artist/band from images, e.g. Facial expressions.• Use the typical codes and conventions.Example on the front CD Cover:- Simple colour scheme.- Artist/Band names clearly stated.- Name of the album clearly identifiable.Example on the back CD Cover:- Song titles noticeably listed.- Barcode.- Record company/logo.- Institutional information.• Maximise sales and revenue.
Magazine AdvertisingUse of colours: Image of artist:- Gold. - Same image used on her- White. CD cover. This creates an- Black. identity.The use of the black as her -She is looking away fromtop is seen as a background the camera.colour which allows the gold - The close up allowswriting (name of artist and potential buyers to identifyalbum name) and the writing with her.in white (reviews and recordlabel) to stand outFont: Reviews:- Font is clear/easy to read -Reviews from trusted(artist/album name and newspapers and magazinesreviews) allow potential buyers to- Likely to attract females, believe she is talented andsuggesting this album is persuades them to buy thefocused on attracting females album.rather than males. - The stars and comments The name of the album is Lights: are almost like a - This is reinforced with the golden dots placed on reassurance before people her hair and slightly behind her. for the album.
Magazine AdvertisingUse of contrasting colours: Image of artist:- Orange. - The image is slightly faded.- White. - The image is a close up of- Black. Ed Sheeran’s (artist) face.The use of the black and - He is looking directly at thewhite text against the orange camera.background allow it to stand - The close up, and theout. fact that he is looking directly at the camera allows potential buyers to identifyFont: the artist.- Font is clear/easy to read. iTunes logo:Place of wording: - This stands out clearly as-The wordings are in line and the black contrast with theplaced one after the other. orange. - This makes it easy to - The iTunes logo signifies,read, and ensures everything The name of the album is : the producers are takingis read. - This may look plain and simple, however, it stands into account the changes in- The word click is underlined, out and potential buyers are to easily remember how people consume musicthis suggesting it is easy to be this because of its simplicity. electronically instead ofdownloaded on iTunes. buying CD’s.
Aim of a Magazine advert:• Attract audiences:- The advert must be eye catching.- Audiences must be able to identify the artist/band through image(s) and album name clearly stated.• Show a visual representation of the artist:- Show the personality of the artist/band from images, e.g. Facial expressions.• Use the typical codes and conventions.- Simple colour scheme (matching album cover colour scheme)- Artist/Band names clearly stated.- Name of the album clearly identifiable.- Show album cover (optional)- State date of release or ‘Out now’.- Album reviews (optional)• Maximise sales and revenue.