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Marketing Your Family Child Care
- 1. Family Child Care Business Planning Marketing your Family Child Care © Nakali Consulting, Inc 2008-2011
- 3. Price
- 4. Place
- 5. Promotion© Nakali Consulting, Inc 2008-2011
- 9. Can you articulate to parents the value and the quality of your services? © Nakali Consulting, Inc 2008-2011
- 13. Who are you targeting, and how do you best reach your target market?
- 14. What strategies can be implemented on a small budget and still reach a large audience? © Nakali Consulting, Inc 2008-2011
- 16. Your logo should be used on all of your marketing materials, it allows your business to be easily recognized© Nakali Consulting, Inc 2008-2011
- 18. List your family child care in on-line provider directories
- 19. Many providers get great results by listing on Craigslist © Nakali Consulting, Inc 2008-2011
- 21. Make sure the parents already in your program have your business cards
- 22. Leave your cards with local businesses, schools, libraries and anywhere else parents frequently visit© Nakali Consulting, Inc 2008-2011
- 24. With a brochure, you can include your mission and/or philosophy statement, and go into more detail about the benefits of your program and, maybe even include some pictures of your program© Nakali Consulting, Inc 2008-2011
- 26. Offer a finders fee for any referrals
- 27. Make gifts for parents with your business information printed on them
- 28. Put a magnetic sign on your car
- 29. Print your business information on shirts, pens or bags© Nakali Consulting, Inc 2008-2011