VALUABLE LESSONS LEARNED FROM THE HIT TV SHOW
season  one  of^
CHAIRMAN & CEO
CAMPING WORLD AND
GOOD SAM ENTERPRISES
6,000 EMPLOYEES
IN OVER 100 CITIES
CLOSE TO $3 BILLION
IN SALES IN 2...
“BUSINESS SUCCESS IS ALL ABOUT THE
OF THE 6 STRUGGLING BUSINESSES MARCUS ATTEMPTED
TO HELP, 3 WE’RE A SUCCESS, AND 3 WE’RE NOT.
WE CAN LEARN FROM ALL OF THEM...
CAR CASH, A FAMILY BUSINESS OPENED IN 1977
THAT BUYS AND RESALES USED CARS. TODAY, RAN
BY TWO BROTHERS WHO DID NOT SEE EYE...
THE PEOPLE WE’RE GOOD, BUT THE PRODUCT AND
THE PROCESS WASN’T AS EFFICIENT AS IT COULD BE.
PROCESS PRODUCT
MARCUS STEPPED IN AND OFFERED $200,000 +
$300,000 LINE OF CREDIT AT 7.5% INTEREST
AND FOR THE RIGHTS TO A LICENSING AGREEM...
IMPROVED THE
CAR APPRAISAL
AND SALES PROCESS
MARCUS REBRANDED
AND REMODELED
THE BUSINESS
AND POSITIONED
IT TO BE A
FRANCHI...
TODAY, 1-800-CAR-CASH HAS 70 FRANCHISES AND
GROWING ALL OVER THE UNITED STATES.
- MARCUS LEMONIS
“
”
JACOB MAARSE A HIGH END FLORIST AND
FAMILY BUSINESS OPENED IN 1966. TODAY
WITH 32 EMPLOYEES IS RUN BY THE FOUNDERS
SON WIT...
THE PRODUCT WAS GOOD, BUT THE PEOPLE
AND PROCESS WERE FLAWED.
MARCUS OFFER IS SIMPLE AND OFFERED
$100,000 FOR 25% OF THE FUTURE PROFIT.
THE SALES FLOOR
AND PRODUCTS
MARCUS GOT RID OF
EXCESS INVENTORY,
AND INTRODUCED A
BAR CODE SYSTEM
INSTALLED SECURITY
CAMER...
BUT, AFTER ALL OF THE IMPROVEMENTS,
THE OWNER HANK BACKED OUT OF THE DEAL BY NOT
TAKING RESPONSIBILITY AND STEPPING UP TO ...
“
”
- MARCUS LEMONIS
LESSON THREE:
PLANET POPCORN A POPCORN BUSINESS
WITH $2.5 MILLION IN REVENUE
COULDN’T SEEM TO MAKE A PROFIT
WITH OVER $200,000 IN DEBT.
THE PRODUCT WAS GREAT, BUT AGAIN THE
PEOPLE AND PROCESS WERE FLAWED.
MARCUS OFFERS SHARLA $200,000 FOR 50%
OF THE BUSINESS WITH A CONTINGENCY THAT
THEY FOCUS ON SELLING POPCORN SOLELY.
MARCUS CREATED A
FUNCTIONAL WEBSITE
REBRANDED THE PRODUCT
INSTALLED SECURITY
CAMERAS TO MONITOR
AND PREVENT CASH THEFT
IMP...
IS MISSING AND CONFRONTS SHARLA. THE CONVERSATION
GETS HEATED AND MARCUS IS TOLD BY THE
ACCOUNTANT NOT TO DO THE DEAL.
MAR...
- MARCUS LEMONIS
“
”
EC0-ME A ALL NATURAL CLEANING PRODUCT
COMPANY WITH $500,000 IN REVENUE,
BUT CLOSE TO $500,000 IN DEBT.
THE PEOPLE AND PRODUCT WAS OKAY,
BUT THE PROCESS NEEDED HELP.
MARCUS OFFERED $500,000 PLUS WORKING
CAPITAL FOR 20% OF THE FUTURE PROFIT.
MARCUS INVESTED
IN MACHINERY TO
INCREASE PRODUCTION
AND WORKED WITH
THE SALES TEAM TO
BRING IN NEW ACCOUNTS
REBRANDED ALL ...
TODAY, THE BRAND OF THE PRODUCT IS VERY CLEAR.
ECO-ME SALES ARE UP 50%, AND
IT’S LOOKING GOOD ON THE ROAD TO
10 MILLION DO...
- MARCUS LEMONIS
“
”
LA DOGWORKS A 24 HOUR DOG FACILITY
GENERATING $1.3 MILLION A YEAR, BUT
LOSING MONEY AND IS $150,000 IN DEBT.
THE PRODUCT AND PROCESS WAS GOOD,
BUT THE PEOPLE WERE THE PROBLEM.
MARCUS OFFERED $1 MILLION DOLLARS
FOR 50% OF THE LA DOGWORKS BUSINESS.
MARCUS RAISED
REVENUE BY
INCREASING
DOG OCCUPANCY
AND WORKED WITH THE
DYSFUNCTIONAL
MANAGEMENT TEAM
SPRUCED UP AND
PAINTED...
BUT, IRATE OWNER ANDREW WAS MORE THAN MARCUS
COULD STAND AND BECAME MORE OF A THERAPY
SESSION THAN A BUSINESS TRANSACTION....
- MARCUS LEMONIS
“
”
MR. GREEN TEA, A GOURMET ICE CREAM COMPANY,
GENERATING $2.5 MILLION IN REVENUE,
BUT REMAINING STAGNATE IN GROWTH.
THE PEOPLE AND PRODUCT WERE OKAY,
BUT THE PROCESS NEEDED HELP.
MARCUS OFFERED $600,000 DOLLARS
FOR 35% OF THE MR GREEN TEA BUSINESS.
MARCUS ELIMINATES
FAMILY FRICTION
AND DISAGREEMENT
AND ELIMINATING
THE CO-PACKER
INVESTED IN A NEW
WAREHOUSE FACTORY
DEVEL...
WITH THE CO-PACKER GONE AND THE NEW FACTORY
PRODUCING 1,600 GALLONS OF ICE CREAM PER DAY,
THE MARGINS WILL AUTOMATICALLY D...
- MARCUS LEMONIS
“
”
SHIFT OUT OF PARK AND INTO DRIVE.
DON’T INVEST IN GOOD SOIL WITH A BAD SEED.
FOCUS ON WHAT BRINGS IN THE BIG CHEESE.
CLEAN...
- MARCUS LEMONIS
“
TUNE IN EVERY TUESDAY @10P ET ON
click  here^
THENOUNPROJECT.COM
THEPROFITFANS.COM
CNBC.COM/THE-PROFIT
6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit
6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit
6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit
6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit
6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit
6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit
6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit
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6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit

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How to turn a profit. 6 valuable lessons learned from season one of the hit tv show The Profit starring marcus lemonis on CNBC. Of the 6 struggling businesses Marcus attempted to help, 3 were a success, and 3 were not.
we can learn from all of them.

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6 Valuable Lessons on How to Turn a Profit - @cnbc @marcuslemonis #TheProfit

  1. 1. VALUABLE LESSONS LEARNED FROM THE HIT TV SHOW season  one  of^
  2. 2. CHAIRMAN & CEO CAMPING WORLD AND GOOD SAM ENTERPRISES 6,000 EMPLOYEES IN OVER 100 CITIES CLOSE TO $3 BILLION IN SALES IN 2013 SERIAL ENTREPRENEUR @MARCUSLEMONIS FEATURED ON NBC’S CELEBRITY APPRENTICE APPEARED ON ABC’S REALITY TV SHOW SECRET MILLIONAIRE
  3. 3. “BUSINESS SUCCESS IS ALL ABOUT THE
  4. 4. OF THE 6 STRUGGLING BUSINESSES MARCUS ATTEMPTED TO HELP, 3 WE’RE A SUCCESS, AND 3 WE’RE NOT. WE CAN LEARN FROM ALL OF THEM. HERE ARE SIX TAKEAWAYS FROM SEASON ONE:
  5. 5. CAR CASH, A FAMILY BUSINESS OPENED IN 1977 THAT BUYS AND RESALES USED CARS. TODAY, RAN BY TWO BROTHERS WHO DID NOT SEE EYE TO EYE AND WERE DOWN $70,000 AND $200,000 IN DEBT.
  6. 6. THE PEOPLE WE’RE GOOD, BUT THE PRODUCT AND THE PROCESS WASN’T AS EFFICIENT AS IT COULD BE. PROCESS PRODUCT
  7. 7. MARCUS STEPPED IN AND OFFERED $200,000 + $300,000 LINE OF CREDIT AT 7.5% INTEREST AND FOR THE RIGHTS TO A LICENSING AGREEMENT.
  8. 8. IMPROVED THE CAR APPRAISAL AND SALES PROCESS MARCUS REBRANDED AND REMODELED THE BUSINESS AND POSITIONED IT TO BE A FRANCHISE MODEL
  9. 9. TODAY, 1-800-CAR-CASH HAS 70 FRANCHISES AND GROWING ALL OVER THE UNITED STATES.
  10. 10. - MARCUS LEMONIS “ ”
  11. 11. JACOB MAARSE A HIGH END FLORIST AND FAMILY BUSINESS OPENED IN 1966. TODAY WITH 32 EMPLOYEES IS RUN BY THE FOUNDERS SON WITH SALES DOWN AND $300,000 IN DEBT.
  12. 12. THE PRODUCT WAS GOOD, BUT THE PEOPLE AND PROCESS WERE FLAWED.
  13. 13. MARCUS OFFER IS SIMPLE AND OFFERED $100,000 FOR 25% OF THE FUTURE PROFIT.
  14. 14. THE SALES FLOOR AND PRODUCTS MARCUS GOT RID OF EXCESS INVENTORY, AND INTRODUCED A BAR CODE SYSTEM INSTALLED SECURITY CAMERAS AND GPS TRACKING ON VANS REMERCHANDISED
  15. 15. BUT, AFTER ALL OF THE IMPROVEMENTS, THE OWNER HANK BACKED OUT OF THE DEAL BY NOT TAKING RESPONSIBILITY AND STEPPING UP TO THE PLATE.
  16. 16. “ ” - MARCUS LEMONIS
  17. 17. LESSON THREE:
  18. 18. PLANET POPCORN A POPCORN BUSINESS WITH $2.5 MILLION IN REVENUE COULDN’T SEEM TO MAKE A PROFIT WITH OVER $200,000 IN DEBT.
  19. 19. THE PRODUCT WAS GREAT, BUT AGAIN THE PEOPLE AND PROCESS WERE FLAWED.
  20. 20. MARCUS OFFERS SHARLA $200,000 FOR 50% OF THE BUSINESS WITH A CONTINGENCY THAT THEY FOCUS ON SELLING POPCORN SOLELY.
  21. 21. MARCUS CREATED A FUNCTIONAL WEBSITE REBRANDED THE PRODUCT INSTALLED SECURITY CAMERAS TO MONITOR AND PREVENT CASH THEFT IMPLEMENTATION OF INVENTORY TRACKING AND SALES STRATEGY
  22. 22. IS MISSING AND CONFRONTS SHARLA. THE CONVERSATION GETS HEATED AND MARCUS IS TOLD BY THE ACCOUNTANT NOT TO DO THE DEAL. MARCUS FINDS OUT THAT MORE THAN $80,000
  23. 23. - MARCUS LEMONIS “ ”
  24. 24. EC0-ME A ALL NATURAL CLEANING PRODUCT COMPANY WITH $500,000 IN REVENUE, BUT CLOSE TO $500,000 IN DEBT.
  25. 25. THE PEOPLE AND PRODUCT WAS OKAY, BUT THE PROCESS NEEDED HELP.
  26. 26. MARCUS OFFERED $500,000 PLUS WORKING CAPITAL FOR 20% OF THE FUTURE PROFIT.
  27. 27. MARCUS INVESTED IN MACHINERY TO INCREASE PRODUCTION AND WORKED WITH THE SALES TEAM TO BRING IN NEW ACCOUNTS REBRANDED ALL OF THE PRODUCTS AND PACKAGING
  28. 28. TODAY, THE BRAND OF THE PRODUCT IS VERY CLEAR. ECO-ME SALES ARE UP 50%, AND IT’S LOOKING GOOD ON THE ROAD TO 10 MILLION DOLLARS IN SALES.
  29. 29. - MARCUS LEMONIS “ ”
  30. 30. LA DOGWORKS A 24 HOUR DOG FACILITY GENERATING $1.3 MILLION A YEAR, BUT LOSING MONEY AND IS $150,000 IN DEBT.
  31. 31. THE PRODUCT AND PROCESS WAS GOOD, BUT THE PEOPLE WERE THE PROBLEM.
  32. 32. MARCUS OFFERED $1 MILLION DOLLARS FOR 50% OF THE LA DOGWORKS BUSINESS.
  33. 33. MARCUS RAISED REVENUE BY INCREASING DOG OCCUPANCY AND WORKED WITH THE DYSFUNCTIONAL MANAGEMENT TEAM SPRUCED UP AND PAINTED THE BUILDING, AND ADDED NEW LOGOS FOR BRANDING
  34. 34. BUT, IRATE OWNER ANDREW WAS MORE THAN MARCUS COULD STAND AND BECAME MORE OF A THERAPY SESSION THAN A BUSINESS TRANSACTION. MARCUS WITHDRAWS HIS MILLION DOLLAR AND DRIVES OFF.
  35. 35. - MARCUS LEMONIS “ ”
  36. 36. MR. GREEN TEA, A GOURMET ICE CREAM COMPANY, GENERATING $2.5 MILLION IN REVENUE, BUT REMAINING STAGNATE IN GROWTH.
  37. 37. THE PEOPLE AND PRODUCT WERE OKAY, BUT THE PROCESS NEEDED HELP.
  38. 38. MARCUS OFFERED $600,000 DOLLARS FOR 35% OF THE MR GREEN TEA BUSINESS.
  39. 39. MARCUS ELIMINATES FAMILY FRICTION AND DISAGREEMENT AND ELIMINATING THE CO-PACKER INVESTED IN A NEW WAREHOUSE FACTORY DEVELOPED NEW FLAVORS AND EXPANDED CLIENT BASE
  40. 40. WITH THE CO-PACKER GONE AND THE NEW FACTORY PRODUCING 1,600 GALLONS OF ICE CREAM PER DAY, THE MARGINS WILL AUTOMATICALLY DOUBLE FROM $450,000 TO $900,000.
  41. 41. - MARCUS LEMONIS “ ”
  42. 42. SHIFT OUT OF PARK AND INTO DRIVE. DON’T INVEST IN GOOD SOIL WITH A BAD SEED. FOCUS ON WHAT BRINGS IN THE BIG CHEESE. CLEAN UP YOUR ACT AND MAKE IT HAPPEN. IF YOUR SHIT STINKS, FIX IT. DO SOMETHING DIFFERENT OR YOU MAY GET CREAMED.
  43. 43. - MARCUS LEMONIS “
  44. 44. TUNE IN EVERY TUESDAY @10P ET ON
  45. 45. click  here^
  46. 46. THENOUNPROJECT.COM THEPROFITFANS.COM CNBC.COM/THE-PROFIT
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