1. Managing Brand Equity How to Reinforce the Financial Value of Your Brand? Group 4 Tons Manalang Arvin Matias Rose Mendoza Marose Monedero
2. Difference between Brand Equity from Brand Valuation Brand equity (also called consumer or market equity) can be regarded as an indicator of the success of a brand. - Consumers’ favourable reaction to a brand Brand value refers to the total financial value of a brand. - It results from many factors – and brand equity is just one of these.
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6. Managing Brand Equity How to Reinforce the Financial Value of Your Brand? Group 4 Tons Manalang Arvin Matias Rose Mendoza Marose Monedero
