19. Evaluating the Blog Check blog peripherals (Items external to the blog content) E.g. Blog statistics, Technorati, etc. “Blog peripherals are blog effects, ideals, goals, reactions, responses, external impact–they are not the blog proper, the blog as it exists in itself.” Ask yourself: Do you know pretty well what your readers tend to need? Do you then provide it in a manner you think fits with your personal style and with their expectations? If your blog meets the needs of your audience, your blog is good, effective, worth continuing forever