3. IMPORTANCE OF E-COMMERCE
• In today's competitive business world,
having an online presence is more
important than ever. This is particularly true if
businesses wish to grow, extend their sales,
and reach customers they might not have
reached before. Ecommerce sites enable
businesses of all sizes to reach their target
range of customers without being physically
present.
4. CONTINUE
E-Commerce is not only limited to online sales, but
also covers:
• Preparation of estimates online
• Consulting of users
• Provision of an electronic catalogue
• Access plan to the point of sales
• Real-time management of product availability
(stock)
• Online payment
• Delivery tracking
• After-sales service
5. CONTINUE
• Since the rise of the Internet in the mid to late 1990s,
companies have listed their products and services
for sale online. People have caught on, and many
enjoy the benefits and ease of being able to browse
for products on e-commerce marketplaces from
the comfort of their own homes. In effect,
ecommerce marketing has become more
important than ever for businesses to stay afloat. In
fact, businesses can lose customers or revenue by
not maintaining an online presence.
6. Objective of E-commerce
• Ecommerce websites aim at converting the traffic
that comes on the website into customers by
making them pay online. Such websites overcome
the physical and geographical limitations of a
business.
Traditional transactions are limited in terms of how
many people can be reached at a single time.
Online transactions, which can be global in reach,
can provide content that is both complex and rich,
overcoming the traditional trade-off between reach
and richness.
7. Benefits of E-Commerce
Hopefully by now you're aware of the main benefits of
E-Commerce, which are:
• Immediacy - no going to the shops or waiting in
queues
• Price - goods bought online tend to be cheaper
• Choice - the range of goods available is vast and
with sites like http://www.kelkoo.co.uk that let you
compare goods from many retailers it is easy to find
what you want
8. CONTINUE
• 24-hour availability - the shop never closes
• Speed - you'll locate what you want much
quicker
• Global markets - neither you nor the vendor
is restricted to your/their locality
• Interactivity - get immediate feedback on
prices, features etc.
• Less paperwork - always a good thing!
9. Drawbacks of E-Commerce
Some of the drawbacks to putting your business online
are:
• High investment needed
• More in-house responsibility for order fulfilment and
technology
• It is necessary to frequently update your product
catalogue. You need the technical skills to do this
• Reduced flexibility - it is often difficult to achieve
your own house style
• Transaction fees and/or commission has to be paid
to the service provider
10. Difference b/w Ecommerce and
traditional commerce
The major difference is the way that information exchanges and
processed:
Traditional commerce:
• Face to face, telephone line , or email system.
• Manual processing of traditional business transaction.
• An individual involved in all stages of a business transaction.
E-commerce:
•
•
•
•
Using the internet or other network communication technology
Automated processing of business transaction
The individual is involved in all stages of the transaction
Pulls together all activities of business transactions, marketing
and advertising as well as service and customer support.
12. REFRENCES
• In 1999, the National Conference of Commissioners
on Uniform State Laws (NCCUSL) promulgated
the Uniform Electronic Transactions Act (UETA). The
UETA represents the first national effort to provide
uniform rules to govern electronic commerce
transactions.
• In 1999, the Australian Parliament passed the
Electronic Transactions Act 1999 (ETA).
• On 4 May 2000, the European Parliament approved
the Directive on Electronic Commerce.
• In June 1999, the Uniform Law Conference of
Canada adopted the Uniform Electronic Commerce
Act
14. MY WORKING AREA
• BUSINESS – TO – BUSINESS
(B2B):
• Business-to-business, commerce
transactions between businesses,
such as between a manufacturer
and a wholesaler, or between a
wholesaler and a retailer
15. B2B
A type of commerce transaction that exists between
businesses, such as those involving a manufacturer
and wholesaler, or a wholesaler and a retailer.
Business to business refers to business that is
conducted between companies, rather than between
a company and individual consumers. This is in
contrast to business to consumer (B2C) and business
to government (B2G). A typical supply chain involves
multiple business to business transactions, as
companies purchase components and other raw
materials for use in its manufacturing processes. The
finished product can then be sold to individuals via
business to consumer transactions.
16. B2B
• An example that illustrates the business to
business concept is automobile
manufacturing. Many of a vehicle's
components are manufactured
independently and the auto manufacturer
must purchase these parts separately. For
instance, the tires, batteries, electronics,
hoses and door locks may be manufactured
elsewhere and sold directly to the
automobile manufacturer.
