An intro on the basics of Twitter: how to use it, learn the lingo, what to put in a tweet and how to engage your audience in a meaningful way. Great information for people and organizations just starting out with Twitter or wanting to explain Twitter to others in a simple and effective way. This presentation gives a basic overview of what Twitter is, how it works and how it can be used. Button descriptions from Twitter. Presentation made in Canva.

1. TWITTER BASICS
hurry up and get on with it
1 Twitter 101
2 The Art of the Tweet
3 Tips & Tricks
GO
Presented by @LucyMartinMedia
LET'S GO

2. Twitter 101
A Tweet is an expression of a moment
or idea. It can contain text, photos, and
videos. Millions of Tweets are shared
in real time, every day.

3. Twitter 101
The Lingo
REPLY
Comment on a Tweet and join the
conversation.
#
RETWEET
Share a Tweet with your followers.
You can even add your own
thoughts before you share it.
FAVOURITE
Favorite a Tweet to let the author
know you like it.
HASHTAG
Hashtags assign a topic to a
Tweet. E.G. Tweets that contain

4. COMPOSE
Write a Tweet, post
a photo, or share a
video.
ME
Access your profile,
lists, followers, and
the people you
follow.
NOTIFICATIONS
See when someone
retweets or favorites
one of your Tweets,
replies to you, or
mentions you.

5. REMAINING
CHARACTERS
The red number
indicates how many
characters you
have left.
YOUR MESSAGE
Write your message here,
but remember you only
have 140 characters.
Even though you don't have
much space, try to use a
hashtag or two, mention
another account
ADD PHOTO
You can add a photo or
GIF under 3MB to your
Tweet. Tweets with
images are more likely
to be shared.

6. HASHTAG
Hashtags organize
conversations and
help to stream your
content.
Try to use at least
one in every Tweet.
LINK
Add value by linking directly to
relevant content.
Use link shortening service like
bit.ly or just use twitter's
automatic link shortening
system to keep them small.
HANDLE
Use the @ symbol to
direct your tweet to a
specific person or
account

7. The Art of the Tweet
BE CONVERSATIONAL
Try to be a little bit conversational and
less formal in your tweets.
ADD MEDIA
Embed a video or slideshare, add a
photo or GIF. Visual elements are
sharable.
CREATE DISCUSSION
Ask questions and share links to get
people talking.
BE TIMELY / RELEVANT
News breaks fast on Twitter. Be such
to watch what's trending.

8. TIPS & TRICKS
THE THREE C's OF ENGAGEMENT
1. CURATE CONTENT
At least 50% of your content should be
from other sources. Share blog posts,
news items, programs, workshops and
retweet others. Don't just talk about you!
2. CREATE CONVERSATIONS
Pose potentially controversial items
as a question if you don't want to take
a stance. Reply to users often. Thank
them for sharing, congratulate, ask for
more information.
3. CONNECT COLLEAGUES
Introduce like-minded users to each
other. Bring new people into the
conversation to stimulate growth.

9. get tweeting!
LET'S GO
Presented by @LucyMartinMedia
THANKS!