Making LinkedIn fun and profitable

Inspire U Webinar Series Presented by the Center for Compassionate Touch LLC Tuesday, January 25, 2011 www.compassionate-touch.orgThursday, January 27, 2011

Making LinkedIn Fun AND Proﬁtable OR Why You Never Log Into LinkedIn! Michael Reynolds, SpinWeb http://www.linkedin.com/in/mbreynoThursday, January 27, 2011

What is LinkedIn? (According to LinkedIn)Thursday, January 27, 2011

• Primarily a business network • Referral marketing • Virtual contact manager • PR platform • Event promotion platform • Storehouse of testimonials • Networked resume • Prospecting tool • Authority-builderThursday, January 27, 2011

Is the traditional resumé dead?Thursday, January 27, 2011

Who Uses LinkedIn? • Average age: 41 • Average income: $109,703 • Male: 64% • College grad: 80% • Business decision-maker: 49% Data as of June 2008 Source: @Plan (a service of The Nielsen Company)Thursday, January 27, 2011

You will ﬁnd people on LinkedIn that you will not ﬁnd on Facebook or TwitterThursday, January 27, 2011

Who Can Beneﬁt from LinkedIn? • Job seekers • Sales professionals • Marketing professionals • Business owners • PR professionals • Professional speakers • ConsultantsThursday, January 27, 2011

Why you never log in • It’s boring • It’s not Facebook • Your friends are not on LinkedIn • No Farmville or Maﬁa Wars • No videos of cats playing the pianoThursday, January 27, 2011

Getting Started - Your Proﬁle • Fill out completely • Post a clear photo • Use a relevant description • Link to your websiteThursday, January 27, 2011

Strengthen Your Proﬁle • Search for connections • Give/receive recommendations • Add applications • Import your blog • Join GroupsThursday, January 27, 2011

Search for ConnectionsThursday, January 27, 2011

Give and Receive RecommendationsThursday, January 27, 2011

The more you write for others, the more you will receive.Thursday, January 27, 2011

Add Applications • Feature your presentations • Import your blog • Conduct surveys • Store ﬁlesThursday, January 27, 2011

SlideShareThursday, January 27, 2011

Google presentationsThursday, January 27, 2011

Reading listThursday, January 27, 2011

EventsThursday, January 27, 2011

Import your blogThursday, January 27, 2011

Conduct surveysThursday, January 27, 2011

See who has been ﬁnding youThursday, January 27, 2011

Join groupsThursday, January 27, 2011

UTILIZE KEYWORDS IN YOUR PROFILEThursday, January 27, 2011

...and get found on Google!Thursday, January 27, 2011

Grow your profile • If you have a new or weak profile, make one recommendation for someone else every day OR make 3 connection requests (for the next 30 days) • If you have a decent profile, make one recommendation for someone else every week OR make 3 connection requests (ongoing)Thursday, January 27, 2011

Who to connect to? Clients • Colleagues • Referral partnersThursday, January 27, 2011

Connect with referral partnersThursday, January 27, 2011

Making LinkedIn Fun AND Proﬁtable OR Why You Never Log Into LinkedIn! Michael Reynolds, SpinWeb http://www.linkedin.com/in/mbreynoThursday, January 27, 2011

Join us for our next Inspire U Monday March 6m 2011 @ 8pm We’ll be joined by Angie Patrick and Scott Dartnell~to share exciting details and some exclusive offers! The American Massage Conference (AMC) is North America’s NEWEST exhibition of massage products, continuing education and new business opportunities for therapists of all disciplines. In 2011 the AMC takes place May 20-22nd at the Capitol Conference Center Atlanta Georgia. This years conference will feature over 50 exhibitors, continuing education in the forms of 1 hour, 3 hour or 1 or 2 day workshops, Saturday night reception and LIVE MUSIC dance party in the hotel.Thursday, January 27, 2011

Ann Catlin, NCTMB, LMT, OTR Lisa Parenteau, BA, LMTOwner and Director, Marketing and Training ConsultantCenter for Compassionate Touch LLC Center for Compassionate Touch LLCann@compassionate-touch.org lisa@compassionate-touch.org417-844-8514 617-797-7990Thursday, January 27, 2011

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Making LinkedIn fun and profitable

by Center for Compassionate Touch LLC

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