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[GAMENEXT] Sourcing Mobile Games in 2014 - NEXON
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[GAMENEXT] Sourcing Mobile Games in 2014 - NEXON
1.
Sourcing Mobile Games
in 2014
2.
©2014 NEXON Corporation
All Rights Reserved. Titles Launched 18 Revenue Growth (Jan to Dec) +100% Nexon Korea Mobile in 2013 - Act 1
3.
©2014 NEXON Corporation
All Rights Reserved. Only Midcore Non-Platform on Top 10 Nexon in Mobile 2014 - Act 2
4.
©2014 NEXON Corporation
All Rights Reserved. Continuous Long Term Live Operations LOH Post-Launch KPI Trends (DAU, Revenue)
5.
Sourcing focus in
2014 High retention game with strong built-in social features
6.
©2014 NEXON Corporation
All Rights Reserved.©2014 NEXON Corporation All Rights Reserved. Three Ways to Partner With Nexon NPC Publishing Investment
7.
©2014 NEXON Corporation
All Rights Reserved.©2014 NEXON Corporation All Rights Reserved. NPC Overview
8.
©2014 NEXON Corporation
All Rights Reserved. NEXON & Partners Center Programme 8 Independent mobile developer incubation programme • Currently 14 game developers, 1 mobile backend provider • 6 in Seolleung / 9 in Pangyo • 6 companies have “graduated” • Enter publishing relationships and/or provide general business support • Free office space • Free legal advice & misc consulting • Access to cloud services, discounts on software • Ability to use Nexon cafeteria No regular paperwork, no reporting to Nexon
9.
©2014 NEXON Corporation
All Rights Reserved. 9 NPC Seolleung Center • Opened in May 2012, currently 6 developers
10.
©2014 NEXON Corporation
All Rights Reserved. 10 • Opened in September 2013, currently 9 developers NPC Pangyo Center
11.
©2014 NEXON Corporation
All Rights Reserved. 11 Open Pangyo Center II in 2nd Half of 2014 • Improve developer experience • Create space for solo developers • Expand services for start-ups • Increase meeting space NPC 2014
12.
©2014 NEXON Corporation
All Rights Reserved.©2014 NEXON Corporation All Rights Reserved. Publishing with Nexon
13.
©2014 NEXON Corporation
All Rights Reserved. PC Online Style Live Operations Extensive Closed Beta Testing Live Chat between GMs and Users
14.
©2014 NEXON Corporation
All Rights Reserved. Nexon Marketing Platform NexonPlay Friends Nexon PlayLock PC Cross Promotion Gamer Focused Marketing
15.
©2014 NEXON Corporation
All Rights Reserved. • Server development support • Operation tool development • 3rd Party SDK integration • Critical QA & security • Analytics tools Technical Support
16.
©2014 NEXON Corporation
All Rights Reserved. Misc Support Sound FX support, and much more!
17.
©2014 NEXON Corporation
All Rights Reserved. NPC Evaluation Process Publishing Company Introduction (History, Team Intro) Game Introduction (Include screenshots, videos, test build, design doc) npc@nexon.co.kr m.source@nexon.co.kr Review Materials 1st Meeting Internal Discussion & Greenlight Internal Test 1st Meeting PM Meeting Tech Review Contract Greenlight
18.
Thank you. Q &
A.