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Academic Software Initiatives   Lee Stott, Microsoft UK      @lee_stott
Agenda Overview of Our Audience Software Access Strategy  DreamSpark & MSDNAA Program Overviews What Students and/or Educators Receive How They Work
Our World Wide Audience 1.2 billion K-12 (Primary) Students 170 million University Students 44 million STEM-D Students K-12 Educators 56 million HE Educators 9.2 million STEM-D Educators 2 million
Software Access Strategy – Friction Free  Through Institution Direct &
Program Overview What Institutions, Students and Educators Receive How It All Works
What Is MSDNAA MSDNAA Academic Alliance (MSDNAA)  Inexpensive and simple way for institutions to give latest software to educators and students Licenses departments to install Microsoft products in labs Available Memberships Developer AA ($320 - $1,079) Science, Technology, Engineering, and Mathematics (STEM) departments Offers largest set of products Online and media delivery options Designer AA ($299 - $847) Visualization, Illustration, Design, and Art (VIDA) departments Offers sub-set of Dev AA products - targeted to designers needs Online and media delivery options
Product Comparison Across Memberships
Licensing General Perpetual rights on all downloaded products  Only allowed to download when enrolled/teaching Licensed to install products in labs  Usage only for academic, noncommercial usage EULA
Program Restrictions Students and Educators do not have access to volume license (MAK) products or keys. These are only made available to program administrators. Note: MSDNAA doesn’t have any VL (KMS) keys at all Only for use with instructional, non-commercial research. Software may not be used to run department infrastructure  Staff members not directly involved in administration of the program at the institution may not install products on profession/personal machines Members may not check out or download software after they are no longer enrolled in/teaching STEMD course or the institution membership has expired
Product Distribution e-Academy (ELMS) Provides ability to manage multiple student and educator accounts in a single system Ensures 1:1 product key distribution per account Key Solutions e-Academy managed e-commerce like web site for distribution
Program Overview What Students Receive How It All Works
What Is DreamSpark DreamSpark A free way for K-12 and college students to get the latest development and design software and training Licenses students to install Microsoft products on their personal computers Currently available to: Students Only (K-12 and HED) Program benefits offered directly to all students – no need for institution  Must be able to verify academic status via one of the methods in the program web site  Online delivery only Educators in .ac.uk Provides educators access to same products as students have today Ensures teachers have the software and curriculum resources necessary to develop the next generation classrooms and courses Helps educators expand their personal and professional portfolios and enhance classroom objectives
Product Offerings
Verification – Core Capabilities  DreamSpark offers the following verification capabilities in 137 countries: Shibboleth/ADFS Live@Edu Domain ISIC Custom Manual
Getting Verified – How It All Works 1 Students go to the global site and: Sign-in with their LiveId Click the Get Verified option To begin verification, students have multiple options to choose from to get verified.   If students don’t have a verification code they will need to: Search for their school and complete the verification that is associated with it Contact the Support team and go through manual verification 1 2 3 2 3
Licensing General Perpetual rights on all downloaded products  Verification lasts for 12 months – users must re-verify to continue downloading products  Usage only for academic, noncommercial usage* Windows Phone Marketplace* Special licensing is in place on the Phone Marketplace that allows verified students the ability to use DreamSpark product (ie: products received for free) to sell applications for a profit  EULA
Product Distribution DreamSpark hosting is simple: downloads Provided through the DreamSpark web site DreamSpark web site provides verified users direct access to download products Akamai hosts the files and ensure only authenticated users get access
The End

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Overview MSDNAA and DreamSpark

  • 1. Academic Software Initiatives Lee Stott, Microsoft UK @lee_stott
  • 2. Agenda Overview of Our Audience Software Access Strategy DreamSpark & MSDNAA Program Overviews What Students and/or Educators Receive How They Work
  • 3. Our World Wide Audience 1.2 billion K-12 (Primary) Students 170 million University Students 44 million STEM-D Students K-12 Educators 56 million HE Educators 9.2 million STEM-D Educators 2 million
  • 4. Software Access Strategy – Friction Free Through Institution Direct &
  • 5. Program Overview What Institutions, Students and Educators Receive How It All Works
  • 6. What Is MSDNAA MSDNAA Academic Alliance (MSDNAA) Inexpensive and simple way for institutions to give latest software to educators and students Licenses departments to install Microsoft products in labs Available Memberships Developer AA ($320 - $1,079) Science, Technology, Engineering, and Mathematics (STEM) departments Offers largest set of products Online and media delivery options Designer AA ($299 - $847) Visualization, Illustration, Design, and Art (VIDA) departments Offers sub-set of Dev AA products - targeted to designers needs Online and media delivery options
  • 8. Licensing General Perpetual rights on all downloaded products Only allowed to download when enrolled/teaching Licensed to install products in labs Usage only for academic, noncommercial usage EULA
  • 9. Program Restrictions Students and Educators do not have access to volume license (MAK) products or keys. These are only made available to program administrators. Note: MSDNAA doesn’t have any VL (KMS) keys at all Only for use with instructional, non-commercial research. Software may not be used to run department infrastructure Staff members not directly involved in administration of the program at the institution may not install products on profession/personal machines Members may not check out or download software after they are no longer enrolled in/teaching STEMD course or the institution membership has expired
  • 10. Product Distribution e-Academy (ELMS) Provides ability to manage multiple student and educator accounts in a single system Ensures 1:1 product key distribution per account Key Solutions e-Academy managed e-commerce like web site for distribution
  • 11. Program Overview What Students Receive How It All Works
  • 12. What Is DreamSpark DreamSpark A free way for K-12 and college students to get the latest development and design software and training Licenses students to install Microsoft products on their personal computers Currently available to: Students Only (K-12 and HED) Program benefits offered directly to all students – no need for institution Must be able to verify academic status via one of the methods in the program web site Online delivery only Educators in .ac.uk Provides educators access to same products as students have today Ensures teachers have the software and curriculum resources necessary to develop the next generation classrooms and courses Helps educators expand their personal and professional portfolios and enhance classroom objectives
  • 14. Verification – Core Capabilities DreamSpark offers the following verification capabilities in 137 countries: Shibboleth/ADFS Live@Edu Domain ISIC Custom Manual
  • 15. Getting Verified – How It All Works 1 Students go to the global site and: Sign-in with their LiveId Click the Get Verified option To begin verification, students have multiple options to choose from to get verified. If students don’t have a verification code they will need to: Search for their school and complete the verification that is associated with it Contact the Support team and go through manual verification 1 2 3 2 3
  • 16. Licensing General Perpetual rights on all downloaded products Verification lasts for 12 months – users must re-verify to continue downloading products Usage only for academic, noncommercial usage* Windows Phone Marketplace* Special licensing is in place on the Phone Marketplace that allows verified students the ability to use DreamSpark product (ie: products received for free) to sell applications for a profit EULA
  • 17. Product Distribution DreamSpark hosting is simple: downloads Provided through the DreamSpark web site DreamSpark web site provides verified users direct access to download products Akamai hosts the files and ensure only authenticated users get access

Editor's Notes

  1. - Friction Free Is the Strategy- How We Approach: Empower the student, enable the ecosystem
  2. 22 total products offered (9 retail ones)
  3. See appendix for detailed workflow