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Listen  |  Learn  |  Launch Social Media Strategy  for Nonprofits  Success in Less Than 2 Weeks
What is Social Media Anyway? ,[object Object]
What is Social Media Anyway? Web 1.0 Web 2.0
What is Social Media Anyway? Web 2.0 Web 1.0 -  What Can Happen
What is Social Media Anyway? Web 2.0 Web 1.0
1) Social Ecosystem Map  Where are your stakeholders gathering to have conversations?
1) Social Ecosystem Map  Where are your stakeholders gathering to have conversations?
1. LISTEN
1. Listen
1. Listen
1. Listen
1. Listen
2. LEARN
2. Learn:  What do your stakeholders need? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. LAUNCH
3. Your Social Media Launch Plan ,[object Object],[object Object],[object Object],[object Object]
3. Business Goal  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. Stakeholder Needs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. Engagement Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. Engagement Plan Push Video Push  Photos
3. Engagement Plan Push Video Push  Photos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. Engagement Plan Push Video Push  Photos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Automated ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. Engagement Plan Push Video Push  Photos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Automated ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Feed facebook conversations with your stakeholders to website to close the loop
3. Engagement Plan
3. Engagement Plan
3. Engagement Plan
3. Engagement Plan
3. Engagement Plan
3. Success Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Build an ROI set based on your dimensions of value. Include a mix of  qualitative and quantitative metrics.
3. Your Social Media Launch Plan ,[object Object],[object Object],[object Object],[object Object]
Takeaways  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Do you feel socially fatigued? Bring it back to the basics Listen  |  Learn  |  Launch
1. LISTEN
2. LEARN
3. LAUNCH
MAKE OUR CASE HEARD www.YorkCenterForWildlife.org THANK YOU! Fan us on Facebook   Center for Wildlife Follow us on Twitter  @sustainwildlife
THANK YOU! Lauren DeLong www.InnerCircleCommunities.com   Private  |  Trusted  |  Relevant 207.752.7298 [email_address] @communityideas

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Social Media Strategy for Nonprofits - case study on success in less than 2 weeks