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The Tablet Economy May 2011
Flow of the presentation
Fun uses of Tablets   Tablets are being used for in-bus entertainment   Tablets being used in schools
Fun uses of Tablets Tablets being used in restaurants   Exclusive Newspapers and magazines for tablets
What are tablets anyway?
Tablet PC Vs. Media tablets IDC  Definition Gartner  Definition Media tablets  are form factor devices with 7- to 12-inch color displays. They currently would be based on ARM processors and run lightweight OS’s such as Apple’s iPhone OS and Google’s Android OS. Tablet PCs , are based on x86 processors and run full PC OS’s Tablet PCs  would have a touchscreen size of 5 inches or more, with a full-function OS such as Windows 7, Windows Vista, Windows XP or Mac OS X Media Tablets  are defined as a device that has a screen size of 5 inch or larger but with a restricted-function OS, such as iPhone, Android or Chrome.
Why do we see a hype around tablets?
What’s the fuss about? Tablets represent the biggest shift in the computing industry in years Tablets represent a big threat to the traditional PC industry The tablet industry is set to explode this year and next, becoming a worldwide phenomenon
Tablet sales are set to explode this year, up 300% to 70 million tablets, with Apple leading the market. Android vendors are expected to catch up starting next year
A contrasting POV
Half of tablets this year are going to be bought in North America, with Asia the second largest geography
Demystifying The Tablet Ecosystem
Tablets Apple, Samsung, Dell, Acer, etc.
Tablets Apple, Samsung, Dell, Acer etc. OS Android, Honeycomb, Windows 7, Palm OS, Mac OS, Blackberry PC
Tablets Apple, Samsung, Dell, Acer etc. OS  Android, Honeycomb, Windows 7, Palm OS, Mac OS, Blackberry PC  App stores - Applications Angry Birds, Evernote, Shazam etc.
Tablets Apple, Samsung, Dell, Acer etc. OS  Android, Honeycomb, Windows 7, Palm OS, Mac OS, Blackberry PC  App stores - Applications Angry Birds, Evernote, Shazam etc. Network Service Providers BSNL, Aircel etc.
Insights: Global Consumer trends in tablet usage
The tablet is primarily used at home so far. Maybe that will change if companies start buying tablets to use at work
People don't want to use Microsoft Word as much on their tablet. But they do want to play with spreadsheets, and especially photos or videos
Tablets  love  video
Most tablets are owned by 25-to-34-year-olds
Indian Scenario
Tablets - Indian scenario OlivePad – India’s first  tablet India’s $35 tablet Adam – Notion Inc
Tablets - Indian scenario iPad 1 and Samsung Galaxy Tab Dell Streak iPad 2
Future of tablets?
Plotting Tablets on the Gartner hype cycle Q1 FY 2013 Current state Q1 FY 2010 ,[object Object],[object Object],[object Object],[object Object],[object Object]
Thank You

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The tablet economy

  • 2. Flow of the presentation
  • 3. Fun uses of Tablets   Tablets are being used for in-bus entertainment   Tablets being used in schools
  • 4. Fun uses of Tablets Tablets being used in restaurants   Exclusive Newspapers and magazines for tablets
  • 6. Tablet PC Vs. Media tablets IDC Definition Gartner Definition Media tablets are form factor devices with 7- to 12-inch color displays. They currently would be based on ARM processors and run lightweight OS’s such as Apple’s iPhone OS and Google’s Android OS. Tablet PCs , are based on x86 processors and run full PC OS’s Tablet PCs would have a touchscreen size of 5 inches or more, with a full-function OS such as Windows 7, Windows Vista, Windows XP or Mac OS X Media Tablets are defined as a device that has a screen size of 5 inch or larger but with a restricted-function OS, such as iPhone, Android or Chrome.
  • 7. Why do we see a hype around tablets?
  • 8. What’s the fuss about? Tablets represent the biggest shift in the computing industry in years Tablets represent a big threat to the traditional PC industry The tablet industry is set to explode this year and next, becoming a worldwide phenomenon
  • 9. Tablet sales are set to explode this year, up 300% to 70 million tablets, with Apple leading the market. Android vendors are expected to catch up starting next year
  • 11. Half of tablets this year are going to be bought in North America, with Asia the second largest geography
  • 13. Tablets Apple, Samsung, Dell, Acer, etc.
  • 14. Tablets Apple, Samsung, Dell, Acer etc. OS Android, Honeycomb, Windows 7, Palm OS, Mac OS, Blackberry PC
  • 15. Tablets Apple, Samsung, Dell, Acer etc. OS Android, Honeycomb, Windows 7, Palm OS, Mac OS, Blackberry PC App stores - Applications Angry Birds, Evernote, Shazam etc.
  • 16. Tablets Apple, Samsung, Dell, Acer etc. OS Android, Honeycomb, Windows 7, Palm OS, Mac OS, Blackberry PC App stores - Applications Angry Birds, Evernote, Shazam etc. Network Service Providers BSNL, Aircel etc.
  • 17. Insights: Global Consumer trends in tablet usage
  • 18. The tablet is primarily used at home so far. Maybe that will change if companies start buying tablets to use at work
  • 19. People don't want to use Microsoft Word as much on their tablet. But they do want to play with spreadsheets, and especially photos or videos
  • 20. Tablets love video
  • 21. Most tablets are owned by 25-to-34-year-olds
  • 23. Tablets - Indian scenario OlivePad – India’s first tablet India’s $35 tablet Adam – Notion Inc
  • 24. Tablets - Indian scenario iPad 1 and Samsung Galaxy Tab Dell Streak iPad 2
  • 26.

Editor's Notes

  1. http://articles.economictimes.indiatimes.com/2011-05-19/news/29560497_1_pc-sales-windows-sales-ipad
  2. http://www.businessinsider.com/tablet-report-charts-2011-5?op=1
  3. http://graphics.thomsonreuters.com/11/05/GLB_TECHSUMMITGLB0511_SC.html
  4. Read more: http://www.businessinsider.com/tablet-report-charts-2011-5?op=1#ixzz1MxoayEZC
  5. This is sparks off another argument – will the emergence of tablets lead to the demise of ebook readers?
  6. And now local manufacturers are also aiming to make tablets
  7. http://www.siliconindia.com/shownews/Netbook_makers_keen_for_tieups_with_telecom_operators-nid-70067.html