Kachingle presentation at Online Betaal Congres: "Innovaties in online betalen"

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Presentation by Yves Huin about Kachingle at Online Betaal Congres: "Innovaties in online betalen" March 2, 2011 in Houten, Netherlands. http://www.onlinebetaalcongres.nl/

Technology Business

The Payment Platform for Online Content & Services in the World of “FREE” 9/22/09 9:43pm PST Yves Huin – Director, Kachingle Europe http://www.kachingle.com

How to monetize web content? The Producer’s side

Paywalls and moving content to iPhone, Kindle or iPad are just plugging holes in the dike… NewsDay (2 million UVs): 35 subscriptions in 3 months

Shift in how we get informed Sources: Oliver & Ohlbaum, The Economist ,[object Object],[object Object],[object Object],Having massively switched to the web, we The Public’s side

To build an online persona, achieve recognition, gain status … Why would People Pay for FREE content ? … . or to support a cause

Qualities for the success of Business Models relying on Voluntary Payments? ,[object Object],[object Object],[object Object],[object Object],[object Object],These are Kachingle’s Guiding Principles!

Carta: $111.06 March 17 th , 2010 : Kachingle makes first “social cents” payments “ My blog earned $65.08 via crowdfunding!” – Steve Outing

Site Owners just add a Kachingle medallion to their site

The Kachingle Medallion … when one decides to kachingle a site Before After

[object Object],[object Object],[object Object],The Consumer Side of Kachingling

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Integration

COMPLETE Financial Transparency ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Site Owner : CASH + Marketing Benefits

Thank You! Yves Huin, Director Kachingle Europe [email_address] http://www.kachingle.com

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Kachingle presentation at Online Betaal Congres: "Innovaties in online betalen"

1. The Payment Platform for Online Content & Services in the World of “FREE” 9/22/09 9:43pm PST Yves Huin – Director, Kachingle Europe http://www.kachingle.com

2. How to monetize web content? The Producer’s side

3. Paywalls and moving content to iPhone, Kindle or iPad are just plugging holes in the dike… NewsDay (2 million UVs): 35 subscriptions in 3 months

5. To build an online persona, achieve recognition, gain status … Why would People Pay for FREE content ? … . or to support a cause

7. Carta: $111.06 March 17 th , 2010 : Kachingle makes first “social cents” payments “ My blog earned $65.08 via crowdfunding!” – Steve Outing

8. Site Owners just add a Kachingle medallion to their site

9. The Kachingle Medallion … when one decides to kachingle a site Before After

10.

11.

12.

13. “ The Sites I Visit”

14. Leaderboard & “Goodies”

15.

16. And Now Launching Kachingle X"…

17.

18.

19. Thank You! Yves Huin, Director Kachingle Europe [email_address] http://www.kachingle.com

Kachingle presentation at Online Betaal Congres: "Innovaties in online betalen"

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