Joyce Sullivan, Founder and CEO of SocMediaFin, Inc. presents "Maximizing LinkedIn for Social Media Marketing" to New York University (NYU), School of Continuing and Professional Studies (SCPS) class of July 23-27, 2012 for Social Media Intensive Summer Program
Call Girls In Panjim North Goa 9971646499 Genuine Service
Maximizing LinkedIn for Social Media Marketing
1. Exclusive Presentation for:
NYU Midtown Center
New York, NY USA
Wednesday, July 25, 2012
2:30 - 4:00 pm EDT
Maximizing
For Social Media Marketing
Created and Presented by:
Joyce Sullivan
Founder | CEO
SocMediaFin.com
@JoyceMSullivan #nyusmi
2. Exclusive Presentation for:
NYU Midtown Center
New York, NY USA
Wednesday, July 25, 2012
2:30 - 4:00 pm EDT
Maximizing For Social Media Marketing
AGENDA: - overview and introductions
- industry trends
- global day
LinkedIn
- Overview
- Tools
- Social Media Marketing
- your own
- your group
- your organization
Created and Presented by:
- What’s Next
- Discussion and Questions Joyce Sullivan
CEO | Founder
SocMediaFin.com
@JoyceMSullivan #nyusmi
4. Maximizing LinkedIn for Social Media Marketing
Once used for recruiting only, LinkedIn has matured into:
- powerful social media marketing platform
- allows companies to recruit employees
- generate new business
- strengthen current relationships
- establish industry communities
- reinforce brand loyalties.
@JoyceMSullivan #nyusmi
5. Social Media Tools: How Do I 5
Know Which One I Should Use?
a. Who are you?
b. What do you have to say?
c. Who are you trying to reach?
d. How do THEY want to be reached (or not reached)
e. Once you connect, then what?
@JoyceMSullivan #nyusmi
8. 8
Five global
women – NZ,
UK, US - who
work in financial
services and
use social
media for work
SXSW 2012 Financia
@JoyceMSullivan #nyusmi
9. US Industry Trends: Shrinking and Growing Industries
2007 - 2011
Council of Economic Advisors, February 2012 report
@JoyceMSullivan #nyusmi
9
10. LinkedIn
Founded in December 2002
As of May 2012:
- 162 million members
- 200 countries
-World’s largest professional network on the internet
- Available in 18 languages; 45 languages for Groups
@JoyceMSullivan #nyusmi
26. 26
5 questions to ask yourself before
connecting using social media…
a. Who are you?
b. What do you have to say?
c. Who are you trying to reach?
d. How do THEY want to be reached (or not reached)
e. Once you connect, then what?
@JoyceMSullivan #nyusmi
27. Thank you!
Connect with me!
LinkedIn: http://linkedin.com/in/joycemsullivan
Website: http://socmediafin.com
Twitter: http://twitter.com/joycemsullivan
Facebook: http://facebook.com/socmediafin
Watch me talk “Career Reinvention” > Joyce Sullivan
on WSJR with Maria Bartiromo
@JoyceMSullivan #nyusmi
27
28. Exclusive Presentation for:
NYU Midtown Center
New York, NY USA
Wednesday, July 25, 2012
2:30 - 4:00 pm EDT
Maximizing
For Social Media Marketing
Created and Presented by:
Joyce Sullivan
Founder | CEO
SocMediaFin.com
@JoyceMSullivan #nyusmi