This is the deck I presented at the Mobile Healthcare Communications conference with the Business Development Institute in New York City (http://www.cvent.com/EVENTS/Info/Summary.aspx?e=fbec8c79-9a77-466d-9600-8a9dd1a2e329).
For more info, go to: @johnchavens on twitter.
4. P&G ‘s Always Me Ovulation Tracker
• Personalized question
and answer function to
address intimate questions
• Comprehensive,
interactive tracker and
calendar to help manage a
woman’s period/cycle
• “Shop Always” button for
discreet, immediate and
direct online purchase of
Always feminine hygiene
products from one’s mobile
device as well as a store
locator
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7. mHealth Adoption
The Mobile Health Market Report, 2010-2015
from Research2Guidance:
Widespread mHealth adoption and the
proliferation of smart phone health
information and medical monitoring apps
are set to transform all health-related
industry sectors by 2015.
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9. Remote Healthcare
• 56% of US consumers like the
idea of remote healthcare.
• 41% prefer care delivered via
mobile device.
Source: Pricewaterhouse Coopers
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12. Epocrates / Walgreens
"When I prescribe a medication for a patient, I’m
not always confident they will get it filled. Now
with access to the Walgreens PSC formulary, I
can give them an affordable option and
definitive location to pick up the prescription.
I'm hopeful this will make it easier for patients to
comply with their drug regimen and be easier
on their wallets."
– Dr. Robert Dudley, family practice physician
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25. iTriage Symptom Locator
Mountain State Health
Alliance in Tennessee
App and electronic
billboards relaying wait
times at hospital
emergency rooms
“Symptom Navigator”
tied to best and nearest
health center
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www.grindr.com Uses GPS to tell your location and locate others.
Anne Meneghetti
Estimates from the World Health Organization indicate that only about 50% of patients with chronic diseases living in developed countries follow treatment recommendations. SMS helps solve this problem – a user has a web-based health record which is accessed via the phone with daily blood-sugar levels entered. Readings that are too high or low trigger emergency advice.
Jon Froehlich, University of Washington
Jon Froehlich, University of Washington
Kendra Markle, Kaiser Permanente, Persuasive Technology Lab, Stanford University
NOTE: Cari Wolfson deck (below this one on May 24 th ) has great general mobile stats
Turns a laptop – or desktop – computer and a mobile phone or modem into a two-way group messaging hub. Works anywhere there’s a mobile signal so it doesn’t need the Internet Once you have the software running on your computer, you can send messages to wide groups of people, and collect responses to any questions or surveys you might want to run, all via text message.
Josh Nesbit, Executive Director
Anne Meneghetti
Anne Meneghetti
Doctor’s office waiting room (QR codes, texts, video) to help with boredom. Pharmacy waiting lines. Video storage, facial recognition and AR to help Alzheimer’s patients. Vital Signs to your body, etc: http://www.switched.com/2010/10/10/human-sends-vital-signs-to-your-phone-over-body-area-networ/ -QR code list: http://blog.greattv.com/2010/11/list-101-major-u-s-national-brands-are-using-two-dimensional-2d-scan-codes-in-2010-including-quick-response-qr-scanlife-ezcodes-and-microsoft-tag-scan-codes/ -Combining things—people dating with their health information. GPS data, re: FB places with someone having a heart attack, etc. -Read “How to Avoid FDA regs using QR codes” -How AR helps save lives – RWW -BDI: Add NFC stuff – heart monitors in a public place, etc. http://www.mobilebehavior.com/2010/12/09/mobile-paths-android-nexus-s-and-near-field-communication/ (Mashable--http://mashable.com/2010/05/06/near-field-communication/) -NFC white paper, etc.