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ICTs and the Future of
Public Health
Jody Ranck, DrPH
Institute of Medicine Workshop on ICTs and Global Violence
Prevention
December 8, 2011
Key Trends
More pervasive computing power

Cultures of sharing/cooperation

Open Health

Biocitizenship/Technological Citizenship

The rise of the infosphere and the inforg
Beyond Old Media vs. New
         Media




       Source: Distributive Networks
Internet of Things, too…




         Source: Cisco Systems
Smart Cities




 Source: Postscapes.com
Sensors, mobilesmicro-
       insurance
Impact of Social Media
Cultures of sharing

Mashups

Amplification of selves, rapid response
systems/alerts

Connecting to the long tail

Emergence of technological citizenship
mHealth
Over 80% of countries have at least one
intervention right now

From Data Collection to Prevention to Acute
Treatment and Transparency

Building the evidence base, many pilots

Next 3 years, more smartphone-based

Ecosystem will change how we think about
health system transformation
Continuum of Care



                                                                Peer-to-
             Diagnostic                  Acute     Long-Term
Prevention                Monitoring                           Peer data
             Screening                 Treatment   Treatment
                                                               collection
mViolence app
Some learnings on
mobiles, gender, violence
The mobile is not a universally appropriate tool
for gender violence---some studies demonstrate
increased risk of violence

Points to the need to look at Gender, Power and
Tech together

Privacy and data, security of SMS

Emerging area of liberation technology may be
useful
Pwning Asthma




 Source: CITRIS, UC Berkeley
Rise of Open Health
Open Health
Open Data
Citizen Science/Technological
         Citizenship
Citizen science-Mapping
Citizen Science Platform
Open Innovation and
     Crowdsourcing
New Skills for Working with Swarms

Interdisciplinarity  Transdisciplinarity

Future of work: temporal, modular

New Learning Cultures
App
Challenges/Crowdsourcing
On Watch   Circle of 6
Visual Cultures
Mapping

Data Visualizations

Infographics

New Media Art and Re-Framing Health
Visualizing Statistics
Data as Art
Data as Art




Source: Janet Echelman/NASA Jet Propulsion Lab/NOAA Tsunami Research Center
“In the Air”
Natalie Jeremijenko:
Environmental Health Clinic
Rethinking Health
Making the invisible visible

Public engagement with data

From internal medicine to eternal interventions in
the social body

Transdisciplinary:
art, design, science, community participation

Growing Role of Design:
Service, Information, Product
Mapping
Open/Big Data &
  Journalism
Power of Narratives, Big
         Data
Telling the story

Big Data: seeing new patterns

Analytics

Gamification
Turning data into stories &
       movements
Big Data and Insights
A Big Data- Violence Story
In Camden, NJ Dr. Jeffrey Brenner mapped crime
using medical billing data—found care was neither
medically effective nor cost-effective

   7 years of data, 600,000 hospital visits

   80% of costs associated with 13% of patients

   Total cost of $650 million, mostly public funds

   Formed Camden Coalition of Healthcare
   Providers to address the problem
Commons and
 Cooperation
Gamification




Source: http://technorati.com/business/advertising/article/has-your-site-been-gamified
Role Playing Game-
     PEPFAR
Moving beyond “There’s an
     app for that…”
Social Movements




    Source: Al-Ahram
Future of Public Health
New Skills and Literacies for Public Health

   Service Design and Change Management

   Technological Literacy: shortage of health
   informaticians

   Business Plans and crossing public-private
   divide

   Information Architecture and Architecture of
   Participation
Recap
Participatory Media: democratizing health knowledge and
data
Health is increasingly resembling IT services
New forms of data, uses of data, new data skills
Technology and Culture of Learning
Less hierarchical organizationsNetwork orgs
From command & control to coordinate and cultivate
We are information organismsInforgs
Possibilities for reverse flows in innovation trajectories
Public Health as a Platform—what is the service we can
offer that catalyzes change? And do it, with fewer
resources-disruptive innovation
The End



         jodyranck@sbcglobal.net

               Twitter: jranck

Affiliations: Public Health Institute, GigaOM

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Jody iom future_ph_dec5

Editor's Notes

  1. http://www.webhostingbuzz.com/blog/2011/10/19/mobile-internet-trends/