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Data Driven Societies:
From Data/Tech to DataViz
Professors Gaze & Gieseking
Data & Technology & Statistics,
Oh My
History of data and
technology

+

Data
visualization

Statistical
thinking
Visualize This

“...there are right ways and wrong ways to show data;
there are displays that reveal the truth and displays
that do not.”
— Edward Tufte, Visualizing Explanations (45)
The Beginnings of Data
Visualization: William Playfair
Tufte: Snow’s Cholera Map 1854
Tufte: Challenger O’Rings 1987
Tufte: What is Bad DataViz?
✦

Disappearing legend

✦

Chartjunk - visual elements in charts and graphs not
necessary for their comprehension
✦

“Chartjunk indicates statistical stupidity, just as weak
writing reflects weak thought. ... Good design brings
absolute attention to data.” (48)

✦

Lack of clarity in depicting cause and effect

✦

Wrong order
Yau: Visualization as Medium

flowingdata.com/2010/10/18/true-size-of-africa/
Yau: Visualization as Medium

Patrick Smith, 2010
Tufte & Yau:
What is Good DataViz?
Tufte

Yau

Certain key rules must be applied:

You may need to throw out the rules
but these ideas generally apply:

✦

✦

✦

✦

Place data in appropriate
context to assess cause/
effect
Make quantitative
comparisons
Consider alternative
explanations and contrary
cases
Assess possible errors in data

✦

Let the type of visual and tool fit
question

✦

Visualization is storytelling

✦

Entertainment and humor can
be helpful

✦

Let data guide design

✦

Recognize how interface
interactions with data

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Bowdoin: Data Driven Socities 2014 - What is DataViz 01/29/14

  • 1. Data Driven Societies: From Data/Tech to DataViz Professors Gaze & Gieseking
  • 2. Data & Technology & Statistics, Oh My History of data and technology + Data visualization Statistical thinking
  • 3. Visualize This “...there are right ways and wrong ways to show data; there are displays that reveal the truth and displays that do not.” — Edward Tufte, Visualizing Explanations (45)
  • 4. The Beginnings of Data Visualization: William Playfair
  • 7. Tufte: What is Bad DataViz? ✦ Disappearing legend ✦ Chartjunk - visual elements in charts and graphs not necessary for their comprehension ✦ “Chartjunk indicates statistical stupidity, just as weak writing reflects weak thought. ... Good design brings absolute attention to data.” (48) ✦ Lack of clarity in depicting cause and effect ✦ Wrong order
  • 8. Yau: Visualization as Medium flowingdata.com/2010/10/18/true-size-of-africa/
  • 9. Yau: Visualization as Medium Patrick Smith, 2010
  • 10. Tufte & Yau: What is Good DataViz? Tufte Yau Certain key rules must be applied: You may need to throw out the rules but these ideas generally apply: ✦ ✦ ✦ ✦ Place data in appropriate context to assess cause/ effect Make quantitative comparisons Consider alternative explanations and contrary cases Assess possible errors in data ✦ Let the type of visual and tool fit question ✦ Visualization is storytelling ✦ Entertainment and humor can be helpful ✦ Let data guide design ✦ Recognize how interface interactions with data