Overview Capital – Tokyo 8 regions 47 Prefectures Bodies larger than cities, towns, and villages Currency 1 Dollar = 90.6 Yen 3rd most traded after Euro and Dollar Global Edge.msu.edu
History Attack on Pearl Harbor, December 7th, 1945 Atomic Bomb - Hiroshima August 7th, 1945 Occupied until 1951 under General Macarthur Peace treaty –45 Nations; 1951 Ally with U.S. today Globaledge.msu.edu
Geography 4 main Islands Over 3,000 smaller ones Earthquakes – August 6.7 8 main areas 65 % Forests Mountains Mount Fuji Coastlines
Natural Resources Access to ocean Rice Wood Wheat Barley Oats Apples
128 Major, 951 Local
Japan is known to have some of the most highly developed transportation systems in the world.
Religion 2 % Christian Most consider themselves Buddhist, Shinto, or both. Does not play big role in everyday life.
Education Elementary – 6 years Junior High – 3 years High school – 3 years College Public school until Middle School Private very popular Played big part in economic growth and recovery from WWII
Language Primarily Japanese Konichiwa! Good day, or Good afternoon Do people in Japan speak English? It is a problem - Trying to increase English fluency
Values and Attitudes Saving Face Harmony – Work together Non verbal Communications Hierarachy Schools – Address as senior (senpai) or junior (kohai)
Public Behavior Meeting Etiquette Wait to get introduced, bow head slightly Gift Giving Very ritualistic Dining Shoes off, Show on time – Toilet slippers! Table manners Wait to be seated, Chopsticks
Men – Business Suits
Women – No pants, little or no accessories
Business Practices Low expectations Impress them! Appointments Required Listen – eyes closed Non – confrontational Yes or no answers Business Cards Addresses Prefecture, Municipal, City District , City Block, House Number
Hofstede’s Dimensions High Masculinity Low Individualism High Uncertainty Avoidance Collective culture that avoids risks and have little personal freedom.
Major Industries Motor Vehicles Toyota, Nissan, Honda Electronic Equipment Machine tools Ships Textiles Telecommunications Construction
Labor Force 20 % of Japanese 65 +…40 % by 2055 Big concern for future Will reduce number of workers
Government Monarchy – Emperor (Akihito) (Power very limited) -Symbol of the state and unity of the people. Next in line – Prince Naruhito Prime Minister of Japan - Yukio Hatoyama House of Representatives (480 ) Prime Minister appointed by Emperor after being designated by the House.
Economic Indicators World’s 2nd largest economy & GDP Strive on relationship with U.S. Recession in 2008 – 2 % GDP Japan GDP (per capita) $34,200 Inflation Rate 1.4% Ease of Doing Business 12/181 Global Competitiveness 5/134 United States GDP (per capita) $46,900 Inflation Rate 3.8% Ease of Doing Business 3/181 Global Competitiveness 1/134
Intellectual property protection Very strong The Patent Law of Japan Protection of Trade Secrets Unfair Competition Copyrights Utility Model Design
Import Relations Global Imports by Japan Market Value: 543,884,000
Export Relations Global Exports by Japan Market Value: 567,403,000
Reccomendations Risk Rating – A2; Can still improve Industries with potential growth Robotics Tremendous technology Hospitals Old age will eventually need more health care Workforce Immigrants Coastlines Maximize use
Marketing Advertising / Marketing QR Recording Advantages – New way of marketing Will reach a huge market Disadvantages- Many debates about it http://www.youtube.com/watch?v=OxFR6r-Dqk4