IDG Ventures Vietnam TechCon 2009
                              April 3rd




James Vuong
VP, Investment & Technology
Jame...
Why Is
Architecture
so Important?
Startups
are built
to grow
Startups need to learn, change, and improve.
And do it with speed!



                                Opportunity
Companies should be
Does your
architecture
allow your
company to
achieve those
objectives?
Does your
architecture
allow your
company to
grow fast while
maintaining
the same
performance
and reliability?
Does your architecture allow your company to…

• Learn from your customers and mistakes
• Change your course of strategy
•...
What are the
consequences if
 you don’t get
the architecture
     right?
Time and
money wasted
when you re-
architect to
support your
company’s
growth and
strategic or
product/service
changes.
Lose to a competitor or incumbent because
you can not change fast enough!




                         You
Make your
customers
unhappy and
they leave!



              And go to your
              competitor!
What if your mission is:
To serve 20M Internet users by 2010
From where you are now…
how do you get there?
Performance and Reliability




You've already built something that works
well and runs fast – offering a good user
experi...
At some point, if your success continues…




                  This will happen!




Good problem to have? Maybe, maybe n...
Scalability




Can you still offer the same performance and
reliability so not to disappoint your new and
existing custom...
Flexibility/Modularity




How disruptive are changes? Can your
architecture handle changes, minor and
major, with minimal...
Expandability


What if you want to add more
products/services?


What if you want to be a platform to allow
external 3rd ...
Portability  Pervasiveness
Now, what if you want your
products/services to be portable and
pervasive?
• Get on other port...
Factors crucial for a startup architecture

         Performance & Reliability

                Scalability

          Fle...
When you architect,
always keep the end in mind:

To delight 20M Internet users in 2010
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Architecture - IDGVV Tech Con 2009

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The slides I used to set the stage for a panel discussion on Architecture at our 2009 IDGVV Technical Conference on April 3rd, 2009.

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Architecture - IDGVV Tech Con 2009

  1. 1. IDG Ventures Vietnam TechCon 2009 April 3rd James Vuong VP, Investment & Technology James_vuong@idgvv.com.vn
  2. 2. Why Is Architecture so Important?
  3. 3. Startups are built to grow
  4. 4. Startups need to learn, change, and improve. And do it with speed! Opportunity
  5. 5. Companies should be
  6. 6. Does your architecture allow your company to achieve those objectives?
  7. 7. Does your architecture allow your company to grow fast while maintaining the same performance and reliability?
  8. 8. Does your architecture allow your company to… • Learn from your customers and mistakes • Change your course of strategy • Continue to improve your product/service offering And do it with speed !?
  9. 9. What are the consequences if you don’t get the architecture right?
  10. 10. Time and money wasted when you re- architect to support your company’s growth and strategic or product/service changes.
  11. 11. Lose to a competitor or incumbent because you can not change fast enough! You
  12. 12. Make your customers unhappy and they leave! And go to your competitor!
  13. 13. What if your mission is: To serve 20M Internet users by 2010
  14. 14. From where you are now… how do you get there?
  15. 15. Performance and Reliability You've already built something that works well and runs fast – offering a good user experience and attracting users…
  16. 16. At some point, if your success continues… This will happen! Good problem to have? Maybe, maybe not!
  17. 17. Scalability Can you still offer the same performance and reliability so not to disappoint your new and existing customers?
  18. 18. Flexibility/Modularity How disruptive are changes? Can your architecture handle changes, minor and major, with minimal cost on time and money?
  19. 19. Expandability What if you want to add more products/services? What if you want to be a platform to allow external 3rd parties to add more products/services?
  20. 20. Portability  Pervasiveness Now, what if you want your products/services to be portable and pervasive? • Get on other portals or social networks • Follow the user wherever they are • Get on the user’s desktop • Get on mobile devices
  21. 21. Factors crucial for a startup architecture Performance & Reliability Scalability Flexibility/Modularity Expandability Portability/Pervasiveness
  22. 22. When you architect, always keep the end in mind: To delight 20M Internet users in 2010

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