2. CIO
Corporate
Finance
Chief
Security
Officer
Strategic
Account
Manager
Web-Site and
eCommerce
My #1 priority
is identity
management.
My #1
priority is
globalization.
We need to
reduce our
overall license
spend.
A new web
site isn’t
even on my
priority list.
To make a complex sale, your
SAM must develop an
understanding of the top
priorities of Champions,
Influencers, and Buyers.
And she must get them to
agree, as a team, on a set of
shared priorities!
Knowsy for Sales makes this critical task
easy – and fun!
And when you’re entire sales force is
playing games, you’re getting the benefits
of real-time research into buyer priorities!
3. • A patent-pending mobile choice modeling
research and brand engagement platform
disguised as an engaging game.
• Knowsy for Sales (in development) help
strategic account managers understand
strategic priorities and drive large sales.
• iPad (now), iPhone Q1-2012, Android 2012
5. Professional Personal
Knowsy Topics/Items Help SAMs
Understand Customers on ALL Levels
Enterprise Security
Data Protection
Privacy management
Infrastructure security
Compliance management
Identity management
Most Important Aspect of
Employee Satisfaction
Working environment
Feedback loops
Freedom to innovate
Compensation
Benefits
HUMAN
6. Rich Game
Play Data
Customer
Insights
Sales
Game
Results
Game
Requests
Executives &
Market
Researchers
Workflow
Game
Plays
Prospects &
Customers
Strategic
Account
Manager
Targeted
Game
TopicsInside Sales
Support (Admin)
Executives and market
researchers identify topics and
markets to test.
Example: “What are the chief
security concerns of CIOs?”
These become game requests.
1
Inside Sales/Sales Support
personnel enter relevant
topics and suggested
profiles into the Knowsy for
Sales database, a secure,
hosted, enterprise solution.
2
SAMs create a Knowsy
game and invite customers
and/or prospects to play.
Knowsy stores all
preferences of the players.
3
Game results help SAMs sell bigger deals, faster!
All results feed a common insight database and
enable executives and market researchers to make
real-time decisions on customer / market priorities.
4
7. Taking the Next Step
• Visit us at: www.innovationgames.com.
• Contact us at info@innovationgames.com.
• Call us at (408) 529-0319.