email marketing tools

1. top 1
00 email marketing
tools to use in 2021
Resource Link

2. why email marketing?
Email marketing is one of the most ef ective ways to directly contact
your customers (without actually bothering them). Whether it’s an
update on new of ers or a recent blog post, email marketing allows
you to send information directly to the mailbox of your subscribers.
Your email marketing campaign can be used for a number of things
including:
Bringing traf c to your site / New blog posts / Of ers & Discounts

3. get ing your email seen
When it comes to sending your email, you need to make sure that it
gets seen. That means sending it to the right people – only those that
have opted into your mailing services. Whilst ads and blogs on social
media are great, there’s no guarantee that they’ll be seen.
Many will scroll rapidly through their timelines and miss your posts.
However, through email marketing you can dive straight into your
customer’s inbox. You need a great design and eye catching text to
get your message clicked on.

4. top 1
00 tools (1– 1
4)
We’ve created a list of the best email marketing tools to use in order
to create a winning campaign. You’ll find the prices of each ser vice, as
well as the features.

5. pricing range – free (basic) to $299 a month (pro)
Mailchimp is one of our favourites to use, because of the easy to
understand analytics built into the tool. It’s great value for money
(especially for growing businesses) and allows you to integrate a
smart mailer system. This allows you to target those that have lef the
shopping cart and other handy mailing features. With a design tool
built in, you can create eye catching email at ease.
1
.

6. pricing range – $20 (basic) to $45 a month (pro)
Constant Contact is a tool that almost rivals MailChimp. If of ers a
month’s free trial, as well as being mobile friendly so you can customise
email campaigns on the go. The analytics and reporting are there too, as
well as of ering a gallery of stock photos to help create custom mail for
campaigns. Constant Contact is equally as functional as MailChimp.
2.

7. pricing range – $1
1(basic) to $363 a month (pro)
This specif c tool specialises in autoresponders for mail, with an added
feature of creating landing pages that match email marketing campaigns.
They’re customisable, so they can match the email campaign, which means
you can be on-brand with your landing pages and emails too. It also of ers
testing features which means you can try the email out before it goes out
to your mailing list.
3.

8. pricing range – $1
1(basic) to $363 a month (pro)
Campaign Monitor allows users to closely monitor email campaigns, with
built in analytics and similar features to other services. This specif c tool
utilises scheduling email, so it can be delivered at the right time. So, you
can get your customers at ention with eye catching mail and get it out at
the right time.
4.

9. pricing range – $23 (basic) to $499 a month (pro)
Benchmark Email focuses on creative design and functionality. Whilst
similar to other services, the design feature for creating marketing emails
is unparalleled by other ser vices. The email building tool allows you to
create beautiful custom emails.
5.

10. pricing range – £1
1(basic) to £340 a month (pro)
This tool is dif erent from the others mentioned, as it’s an all in one
digital marketing suite. It allows you to create landing pages, access
webinars (for marketing tips), as well as a whole suite of functions. This
means that you can combine your emailing marketing with your other
digital marketing strategies – and run a smooth campaign.
6.

11. pricing range – $1
5 (basic) to $65 a month
Yesware boasts the use of smart email tracking metrics, which allows
the user to closely monitor whether emails have been opened or if links
have been clicked etc. This helps you ref ne your email campaigns, so
you can target the right recipients with the right email content for future
campaigns. The analytical sof ware is excellent for tracking sales and
potential leads too.
7.

12. pricing range – $32 (basic) to $99 a month
This tool allows the user to strategically follow their email marketing
campaign, monitoring conversions, clicks and much more. It has a
customised workflow system built in, which eases use and navigation
for the user. It uses retargeting data and design tools to create the right
email with the right look.
8.

13. pricing range – $1
0 (basic) to $1
40 a month (pro)
MailerLite is a functional tool, which does so much more than email
marketing. It can create landing pages and add popups to your website,
to entice subscribers. It’s an excellent tool, based on your subscriber list.
Sending mail to1
000 subs a month is free, and then the more subscribers,
the more you pay – perfect for small businesses. It’s an excellent tool to
bring website traf c in.
9.

14. pricing range – $1
9 (basic) to $1
49 a month (pro)
Aweber has all of the features of the other tools mentioned – auto
replies, reports, analytics etc. It has a free trial too which means you can
test it out before you dive right in.
1
0.

15. pricing range – $1
9 (basic) to $1
49 a month (pro)
Omnisend is great for reaching specif c audiences; it allows you to add
email, SMS, push notif cations, Facebook Messenger, WhatsApp and
more to your automation workf ow. This is perfect for those wanting a
more customised communication with your audience. It’s very easy to
use, of ering templates for emails, campaigns and automated workf ows.
1
1
.

16. pricing range – free to $8 or custom
Moosend allows you to create newslet er campaigns, landing pages and
subscription forms. It’s very f exible, allowing users to create templates
from scratch, use interactive features or use ready-made templates. At an
af ordable price, it’s no surprise that Moosend has become a very popular
choice for those wanting to create email marketing campaigns. Prices are
based on the amount on your subscriber list, with three dif erent price tiers.
1
2.

17. pricing range – £38 to £2,624 a month
HubSpot makes email marketing easy. You can either personalise your
emails by creating a custom template tailored to your brand. Or for
something a lot simpler, you can choose from a range of drag-and-drop
templates. It’s also a tool that loves to personalise to each of your customers.
You can have dif erent email versions based on a recipient’s device type,
country and more. Reporting and the ‘smart send’ features also make
HubSpot a super handy marketing tool.
1
3.

18. pricing range – $9 to £2,624 a month
ActiveCampaign has grown in popularit y over the years and is now one
of the most favoured of email marketing tools. It allows users to create
email automation sequences as well as manage sales, live chat and email
marketing with an in-built CRM system.
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29.
email marketing tools (1
5 – 59)
Emma
Astonish Email
SendPulse
Sendinblue
Intercom
Campaigner
GammadyneMailer
Sender
Salesforce Pardot
1
PointMail
Zoho Campaigns
Atomic Email Studio
Mailigen
Hunter
G-Lock EasyMail7
30.
31
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32.
33.
34.
35.
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38.
39.
40.
41
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42.
43.
44.
Rejoiner
DirectIQ
Instiller
AverickMedia
INBOX
Maxemail
SendX
Mailshake
CO-SENDER
Colabo
Smarty
Optimizely
Pleisty
Popcorn Email Marketing
Sendlopp
45.
46.
47.
48.
49.
50.
51
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52.
53.
54.
55.
56.
57.
58.
59.
Terminus
WiseStamp
Validity
CakeMail
Keap
Puresend
Interakt
Jumplead
Twilio
Pabbly
MailZak
Proofy
TouchBase Mail
Sleeknote
ZeroBounce

20. email marketing tools (60 – 1
00)
60.
61
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62.
63.
64.
65.
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74.
EmailOctopus
Ontraport
EtailPro
Maropost Marketing Cloud
Mumara
ConvertKit
QuickMail
UltraMail24
Ampliz
Astonish Email
Jango Mail
Braze
Cheetah Digital Marketing Suite
Dialog Insight
Mailrelay
75.
76.
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80.
81
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82.
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Email Hippo
Email List Validation
MPZMail
eMailChef
Salesforce Marketing Cloud
Mailjet
iMarketing Center
itracMarketer
KulaHub
LeadIQ
Ludlow
Uplers
MailKitchen
Sleeknote
ZeroBounce
90.
91
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92.
93.
94.
95.
96.
97.
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1
00.
EmailOctopus
Ontraport
EtailPro
Maropost Marketing Cloud
Mumara
ConvertKit
QuickMail
UltraMail24
Sleeknote
ZeroBounce
EmailOctopus

21. We are revive.digital, a full service digital agency, based in Essex.
Working in web design, development and digital marketing.
Maitland House, Warrior Square, Southend –on–Sea, SS12JJ
tel:
email:
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