As you develop your business’s social media strategy, it is important to be able to monitor its social profiles anywhere, anytime. Hootsuite is here to help with business-centric applications for iPhone, iPad, Android, and the mobile web. Mobile features let you organize your social networks, track user engagement, create custom features, and much more!
1. Stay Connected with the
Hootsuite Mobile App
As you develop your business’s social media strategy,
it is important to be able to monitor its social profiles
anywhere, anytime. Hootsuite is here to help with
business-centric applications for iPhone, iPad, Android,
and the mobile web.
The 24/7 environment of social media means people—including your customers—are always online and interacting.
With Hootsuite’s mobile app, employees can effectively monitor and engage with your business’s audience using
their own mobile devices. From scheduling posts to collaborating with teams, the mobile app makes it easy to
engage on the go.
Mobile Features for the Social Business
‹‹Organize your Social Networks: Keep track of all of your social
networks in one place.
‹‹Compose and Publish Messages: Share on Twitter, Facebook,
LinkedIn, and Foursquare.
‹‹Schedule or AutoSchedule Posts: Proactively schedule content for
publishing at a later date.
‹‹Track User Engagement: Gather analytics for social media
campaigns.
‹‹Create Search Streams: Set up keyword search streams to monitor
specific instances of brand engagement.
‹‹Collaborate With Your Team (Pro and Enterprise Only): Easily
identify messages that have been responded to and assign incoming
posts to team members.
‹‹Secure Profiles (Enterprise Only): Social profiles can be easily
secured by adding a “safety check” before posting.
View and manage your social accounts
in one place
STAY CONNECTED WITH THE HOOTSUITE MOBILE APP
2. 1. Organize your Social Networks
To complement the Hootsuite dashboard, the Hootsuite
mobile app consolidates and organizes all your social
networks in one place, with the ability to access them
anywhere, at any time. This allows your team to stay on
top of your social media activity.
In Streams view, you can add, remove, or reorganize
your social network feeds. Choose as many as you like,
including popular feeds such as Twitter Mentions, Sent
Tweets, Facebook News Feed, and LinkedIn Network
Updates.
2. Compose and Publish Messages
Create and publish content directly from your Hootsuite
mobile app while you’re away from your desk. When
composing a post, you can add a photo, shrink a link,
add a location, include contacts, translate, and schedule
for a later date. It’s also easy to select and save multiple
social networks that you use frequently through the
Profile Picker.
3. Schedule or AutoSchedule Posts
Planning and executing a social media strategy can be
time-consuming. When you’re out of the office or away
on a trip, save time by scheduling pre-planned content
in advance. This way, you’ll ensure your followers are
engaged even when you’re busy. Or, let Hootsuite
determine the optimal time to reach your audience with
AutoSchedule.
4. Track User Engagement
It’s important to track how well your content is
resonating with fans and followers. By viewing analytics
on the mobile app, you can see how many people click
on your links and effectively track audience engagement.
5. Create Search Streams
It can be challenging to cut through the social media
chatter in order to find relevant information. With
search streams, you can filter out the noise to focus
on what really matters, track relevant topics, and
view profiles of interest. This is particularly useful at
conferences and events so you can join in on the
conversation by following specific keywords and
hashtags.
Create and publish social
messages on the go
View message analytics and
track engagement
6. Collaborate With Your Team
(Pro and Enterprise Only)
Audience engagement and inquiries can happen on
social media at any time. Teams need a simple way to
coordinate appropriate and timely responses, while not
duplicating efforts. With Hootsuite Assignments on the
mobile app, you can easily view which messages have
been responded to and assign messages that require
attention to your team members—no matter where
you are.
7. Secure Profiles (Enterprise Only)
The integrity of your business’s online profile is a vital
part of your social media strategy. Companies often
have multiple social media contributors, which can lead
to mistakes. Hootsuite Enterprise offers an extra level
of protection through Secure Profiles, which is designed
to prevent errant messages from being accidentally
published. When a profile is made secure in your
Hootsuite dashboard, the setting carries over to the
mobile app.
Get started with the Hootsuite
mobile app:
Mobile web on m.hootsuite.com
STAY CONNECTED WITH THE HOOTSUITE MOBILE APP