SlideShare a Scribd company logo
EMOTIONS BY
DESTINY CHILD'S
NARRATIVE
STRUCTURE
Often love songs convey a narrative through
out their music videos portraying a story
3 screens each displaying different real-life
problem each girl who is part of the group is
going to.
The narrative is matched to the lyrics. When
Kelly is singing it is matched with her
problems. With the other two dimmed out.
When Beyoncé is singing the other two are
dimmed out etc. at the end Michelle's
problem is the biggest – her loved one dies.
And the Kelly and Beyoncé over come their
issues to comfort Michelle this is displayed
by the three screens merging into one at the
end. When the 3 girls meet up and support
each other. When listening to just the lyrics
it sounds like the song is about a lovers
relationship. But the video enables a much
wider range of people to relate to the song
instead of just lovers due to the visuals
somehow matching the lyrics.
In the first scene it
displays all of the three
girls different and
individual problems.
Then it focuses onto Kelly
while she sings her verse ; to
capture the emotions she is
feeling as we found out the
her partner is going off to
the war.
Then it focuses on
Beyoncé's story but still
keeps Kelly and Michelle
in focus who are doing
the backing singing.
We find out the Beyoncé's lover is
cheating on her and Kelly and
Michelle go off scene to
emphasize the impact of what
Beyoncé has witnessed.
Then Michelle calls Beyoncé and Kelly
and tells them that her mother has died
Beyoncé and Kelly come over their own
problems because Michelle needs the
most support now.
In each different screens the girls are now supporting
Michelle. With the joining of there emotions the screens
merge into one. Showing that together you can overcome
emotions and support each other.
The 3 different stories portrayed
allows a wide audience to be able
to connect with the lyrics as it
becomes more then a love song
but a song that you can relate to
any relationship and the narrative
shows this.

More Related Content

Viewers also liked

Audience profile rawlyn
Audience profile   rawlynAudience profile   rawlyn
Audience profile rawlyn
hannahagnew3
 
Lyrical analysis
Lyrical analysisLyrical analysis
Lyrical analysis
hannahagnew3
 
Outline intentions for products
Outline intentions for productsOutline intentions for products
Outline intentions for products
hannahagnew3
 
Flat plan....
Flat plan....Flat plan....
Flat plan....
hannahagnew3
 
Development in media related technology
Development in media related technologyDevelopment in media related technology
Development in media related technology
hannahagnew3
 
Music video theories
Music video theoriesMusic video theories
Music video theories
hannahagnew3
 
Costume and props
Costume and propsCostume and props
Costume and props
hannahagnew3
 
Equipment
EquipmentEquipment
Equipment
hannahagnew3
 

Viewers also liked (9)

Audience profile rawlyn
Audience profile   rawlynAudience profile   rawlyn
Audience profile rawlyn
 
Lyrical analysis
Lyrical analysisLyrical analysis
Lyrical analysis
 
Outline intentions for products
Outline intentions for productsOutline intentions for products
Outline intentions for products
 
Film schedule
Film scheduleFilm schedule
Film schedule
 
Flat plan....
Flat plan....Flat plan....
Flat plan....
 
Development in media related technology
Development in media related technologyDevelopment in media related technology
Development in media related technology
 
Music video theories
Music video theoriesMusic video theories
Music video theories
 
Costume and props
Costume and propsCostume and props
Costume and props
 
Equipment
EquipmentEquipment
Equipment
 

Similar to Narrative deconstruction

Destiny’s child
Destiny’s childDestiny’s child
Destiny’s childSonSon24
 
Destiny’s child
Destiny’s childDestiny’s child
Destiny’s childSonSon24
 
Music video analysis the heart wants what it wants
Music video analysis   the heart wants what it wantsMusic video analysis   the heart wants what it wants
Music video analysis the heart wants what it wantsreecemechan
 
Textual Analysis of Girls like Girls by Hayley Kiyoko
Textual Analysis of Girls like Girls by Hayley KiyokoTextual Analysis of Girls like Girls by Hayley Kiyoko
Textual Analysis of Girls like Girls by Hayley Kiyoko
daisyq2
 
Music video analysis ring the alarm
Music video analysis   ring the alarmMusic video analysis   ring the alarm
Music video analysis ring the alarmreecemechan
 
Analysis of Little Mix’s Song ‘Black Magic'
Analysis of Little Mix’s Song ‘Black Magic'Analysis of Little Mix’s Song ‘Black Magic'
Analysis of Little Mix’s Song ‘Black Magic'
kenyabell1998
 
High school musical
High school musicalHigh school musical
High school musical
Carmeniabrends
 
Love Songs Essay
Love Songs EssayLove Songs Essay
Love Songs Essay
Sheila Guy
 
Analysis of Little Mix’s Song ‘Black Magic'
Analysis of Little Mix’s Song ‘Black Magic'Analysis of Little Mix’s Song ‘Black Magic'
Analysis of Little Mix’s Song ‘Black Magic'
kenyabell1998
 
Music video analysis
Music video analysisMusic video analysis
Music video analysis
sophie harris
 
Playing god music analysis
Playing god music analysisPlaying god music analysis
Playing god music analysisSimone Walsh
 
Textual Analysis: Hayley Kiyoko - Girls Like Girls, Troye Sivan - WILD and Pa...
Textual Analysis: Hayley Kiyoko - Girls Like Girls, Troye Sivan - WILD and Pa...Textual Analysis: Hayley Kiyoko - Girls Like Girls, Troye Sivan - WILD and Pa...
Textual Analysis: Hayley Kiyoko - Girls Like Girls, Troye Sivan - WILD and Pa...
Dylan Koolman
 
Televista's Reflection
Televista's ReflectionTelevista's Reflection
Televista's Reflection
Holly Cameron
 
Taylor Swift - Textual Analysis
Taylor Swift - Textual AnalysisTaylor Swift - Textual Analysis
Taylor Swift - Textual Analysis
sashtolly
 
Televistas Reflection
Televistas ReflectionTelevistas Reflection
Televistas Reflection
Holly Cameron
 
Televista S Reflection
Televista S ReflectionTelevista S Reflection
Televista S ReflectionHolly Cameron
 
Televistas Reflection
Televistas ReflectionTelevistas Reflection
Televistas Reflection
Holly Cameron
 
Televista's Reflection
Televista's ReflectionTelevista's Reflection
Televista's Reflection
Holly Cameron
 
Andrew goodwin music analysis
Andrew goodwin music analysisAndrew goodwin music analysis
Andrew goodwin music analysis
sophie harris
 
Music video analysis beyonce
Music video analysis beyonceMusic video analysis beyonce
Music video analysis beyoncevheeckay123
 

Similar to Narrative deconstruction (20)

Destiny’s child
Destiny’s childDestiny’s child
Destiny’s child
 
Destiny’s child
Destiny’s childDestiny’s child
Destiny’s child
 
Music video analysis the heart wants what it wants
Music video analysis   the heart wants what it wantsMusic video analysis   the heart wants what it wants
Music video analysis the heart wants what it wants
 
Textual Analysis of Girls like Girls by Hayley Kiyoko
Textual Analysis of Girls like Girls by Hayley KiyokoTextual Analysis of Girls like Girls by Hayley Kiyoko
Textual Analysis of Girls like Girls by Hayley Kiyoko
 
Music video analysis ring the alarm
Music video analysis   ring the alarmMusic video analysis   ring the alarm
Music video analysis ring the alarm
 
Analysis of Little Mix’s Song ‘Black Magic'
Analysis of Little Mix’s Song ‘Black Magic'Analysis of Little Mix’s Song ‘Black Magic'
Analysis of Little Mix’s Song ‘Black Magic'
 
High school musical
High school musicalHigh school musical
High school musical
 
Love Songs Essay
Love Songs EssayLove Songs Essay
Love Songs Essay
 
Analysis of Little Mix’s Song ‘Black Magic'
Analysis of Little Mix’s Song ‘Black Magic'Analysis of Little Mix’s Song ‘Black Magic'
Analysis of Little Mix’s Song ‘Black Magic'
 
Music video analysis
Music video analysisMusic video analysis
Music video analysis
 
Playing god music analysis
Playing god music analysisPlaying god music analysis
Playing god music analysis
 
Textual Analysis: Hayley Kiyoko - Girls Like Girls, Troye Sivan - WILD and Pa...
Textual Analysis: Hayley Kiyoko - Girls Like Girls, Troye Sivan - WILD and Pa...Textual Analysis: Hayley Kiyoko - Girls Like Girls, Troye Sivan - WILD and Pa...
Textual Analysis: Hayley Kiyoko - Girls Like Girls, Troye Sivan - WILD and Pa...
 
Televista's Reflection
Televista's ReflectionTelevista's Reflection
Televista's Reflection
 
Taylor Swift - Textual Analysis
Taylor Swift - Textual AnalysisTaylor Swift - Textual Analysis
Taylor Swift - Textual Analysis
 
Televistas Reflection
Televistas ReflectionTelevistas Reflection
Televistas Reflection
 
Televista S Reflection
Televista S ReflectionTelevista S Reflection
Televista S Reflection
 
Televistas Reflection
Televistas ReflectionTelevistas Reflection
Televistas Reflection
 
Televista's Reflection
Televista's ReflectionTelevista's Reflection
Televista's Reflection
 
Andrew goodwin music analysis
Andrew goodwin music analysisAndrew goodwin music analysis
Andrew goodwin music analysis
 
Music video analysis beyonce
Music video analysis beyonceMusic video analysis beyonce
Music video analysis beyonce
 

More from hannahagnew3

evaluation of epq
evaluation of epq evaluation of epq
evaluation of epq
hannahagnew3
 
Digipak inspiration
Digipak inspirationDigipak inspiration
Digipak inspiration
hannahagnew3
 
Question 2 2
Question 2 2Question 2 2
Question 2 2
hannahagnew3
 
Madvert feedback
Madvert feedbackMadvert feedback
Madvert feedback
hannahagnew3
 
Question 2
Question 2Question 2
Question 2
hannahagnew3
 
Audience feedback potential images
Audience feedback potential images  Audience feedback potential images
Audience feedback potential images
hannahagnew3
 
Planning a photoshoot
Planning a photoshootPlanning a photoshoot
Planning a photoshoot
hannahagnew3
 
Album cover – re creation
Album cover – re creationAlbum cover – re creation
Album cover – re creation
hannahagnew3
 
Before and after shots
Before and after shotsBefore and after shots
Before and after shots
hannahagnew3
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
hannahagnew3
 
Funchal research
Funchal researchFunchal research
Funchal research
hannahagnew3
 
Research plan
Research planResearch plan
Research plan
hannahagnew3
 
Who would be the audience for your media product
Who would be the audience for your media productWho would be the audience for your media product
Who would be the audience for your media product
hannahagnew3
 
Research into suitable publishing companies and a decision about which one yo...
Research into suitable publishing companies and a decision about which one yo...Research into suitable publishing companies and a decision about which one yo...
Research into suitable publishing companies and a decision about which one yo...
hannahagnew3
 
Research into suitable publishing companies and a decision about which one yo...
Research into suitable publishing companies and a decision about which one yo...Research into suitable publishing companies and a decision about which one yo...
Research into suitable publishing companies and a decision about which one yo...
hannahagnew3
 
Research into fonts
Research into fontsResearch into fonts
Research into fonts
hannahagnew3
 

More from hannahagnew3 (19)

Brief
BriefBrief
Brief
 
evaluation of epq
evaluation of epq evaluation of epq
evaluation of epq
 
Digipak inspiration
Digipak inspirationDigipak inspiration
Digipak inspiration
 
Question 2 2
Question 2 2Question 2 2
Question 2 2
 
Madvert feedback
Madvert feedbackMadvert feedback
Madvert feedback
 
Question 2
Question 2Question 2
Question 2
 
Audience feedback potential images
Audience feedback potential images  Audience feedback potential images
Audience feedback potential images
 
Planning a photoshoot
Planning a photoshootPlanning a photoshoot
Planning a photoshoot
 
Album cover – re creation
Album cover – re creationAlbum cover – re creation
Album cover – re creation
 
Before and after shots
Before and after shotsBefore and after shots
Before and after shots
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
 
Anguilla
AnguillaAnguilla
Anguilla
 
Funchal research
Funchal researchFunchal research
Funchal research
 
Research plan
Research planResearch plan
Research plan
 
Who would be the audience for your media product
Who would be the audience for your media productWho would be the audience for your media product
Who would be the audience for your media product
 
Research into suitable publishing companies and a decision about which one yo...
Research into suitable publishing companies and a decision about which one yo...Research into suitable publishing companies and a decision about which one yo...
Research into suitable publishing companies and a decision about which one yo...
 
Research into suitable publishing companies and a decision about which one yo...
Research into suitable publishing companies and a decision about which one yo...Research into suitable publishing companies and a decision about which one yo...
Research into suitable publishing companies and a decision about which one yo...
 
Contact sheet
Contact sheetContact sheet
Contact sheet
 
Research into fonts
Research into fontsResearch into fonts
Research into fonts
 

Recently uploaded

一比一原版(MMU毕业证书)曼彻斯特城市大学毕业证成绩单如何办理
一比一原版(MMU毕业证书)曼彻斯特城市大学毕业证成绩单如何办理一比一原版(MMU毕业证书)曼彻斯特城市大学毕业证成绩单如何办理
一比一原版(MMU毕业证书)曼彻斯特城市大学毕业证成绩单如何办理
7sd8fier
 
一比一原版(NCL毕业证书)纽卡斯尔大学毕业证成绩单如何办理
一比一原版(NCL毕业证书)纽卡斯尔大学毕业证成绩单如何办理一比一原版(NCL毕业证书)纽卡斯尔大学毕业证成绩单如何办理
一比一原版(NCL毕业证书)纽卡斯尔大学毕业证成绩单如何办理
7sd8fier
 
PDF SubmissionDigital Marketing Institute in Noida
PDF SubmissionDigital Marketing Institute in NoidaPDF SubmissionDigital Marketing Institute in Noida
PDF SubmissionDigital Marketing Institute in Noida
PoojaSaini954651
 
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page
pmgdscunsri
 
一比一原版(RHUL毕业证书)伦敦大学皇家霍洛威学院毕业证如何办理
一比一原版(RHUL毕业证书)伦敦大学皇家霍洛威学院毕业证如何办理一比一原版(RHUL毕业证书)伦敦大学皇家霍洛威学院毕业证如何办理
一比一原版(RHUL毕业证书)伦敦大学皇家霍洛威学院毕业证如何办理
9a93xvy
 
Design Thinking Design thinking Design thinking
Design Thinking Design thinking Design thinkingDesign Thinking Design thinking Design thinking
Design Thinking Design thinking Design thinking
cy0krjxt
 
ARENA - Young adults in the workplace (Knight Moves).pdf
ARENA - Young adults in the workplace (Knight Moves).pdfARENA - Young adults in the workplace (Knight Moves).pdf
ARENA - Young adults in the workplace (Knight Moves).pdf
Knight Moves
 
Коричневый и Кремовый Деликатный Органический Копирайтер Фрилансер Марке...
Коричневый и Кремовый Деликатный Органический Копирайтер Фрилансер Марке...Коричневый и Кремовый Деликатный Органический Копирайтер Фрилансер Марке...
Коричневый и Кремовый Деликатный Органический Копирайтер Фрилансер Марке...
ameli25062005
 
UNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptx
UNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptxUNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptx
UNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptx
GOWSIKRAJA PALANISAMY
 
定制美国西雅图城市大学毕业证学历证书原版一模一样
定制美国西雅图城市大学毕业证学历证书原版一模一样定制美国西雅图城市大学毕业证学历证书原版一模一样
定制美国西雅图城市大学毕业证学历证书原版一模一样
qo1as76n
 
一比一原版(Bolton毕业证书)博尔顿大学毕业证成绩单如何办理
一比一原版(Bolton毕业证书)博尔顿大学毕业证成绩单如何办理一比一原版(Bolton毕业证书)博尔顿大学毕业证成绩单如何办理
一比一原版(Bolton毕业证书)博尔顿大学毕业证成绩单如何办理
h7j5io0
 
一比一原版(BU毕业证)波士顿大学毕业证如何办理
一比一原版(BU毕业证)波士顿大学毕业证如何办理一比一原版(BU毕业证)波士顿大学毕业证如何办理
一比一原版(BU毕业证)波士顿大学毕业证如何办理
peuce
 
RTUYUIJKLDSADAGHBDJNKSMAL,D
RTUYUIJKLDSADAGHBDJNKSMAL,DRTUYUIJKLDSADAGHBDJNKSMAL,D
RTUYUIJKLDSADAGHBDJNKSMAL,D
cy0krjxt
 
Design Thinking Design thinking Design thinking
Design Thinking Design thinking Design thinkingDesign Thinking Design thinking Design thinking
Design Thinking Design thinking Design thinking
cy0krjxt
 
原版定做(penn毕业证书)美国宾夕法尼亚大学毕业证文凭学历证书原版一模一样
原版定做(penn毕业证书)美国宾夕法尼亚大学毕业证文凭学历证书原版一模一样原版定做(penn毕业证书)美国宾夕法尼亚大学毕业证文凭学历证书原版一模一样
原版定做(penn毕业证书)美国宾夕法尼亚大学毕业证文凭学历证书原版一模一样
gpffo76j
 
一比一原版(UCB毕业证书)伯明翰大学学院毕业证成绩单如何办理
一比一原版(UCB毕业证书)伯明翰大学学院毕业证成绩单如何办理一比一原版(UCB毕业证书)伯明翰大学学院毕业证成绩单如何办理
一比一原版(UCB毕业证书)伯明翰大学学院毕业证成绩单如何办理
h7j5io0
 
一比一原版(CITY毕业证书)谢菲尔德哈勒姆大学毕业证如何办理
一比一原版(CITY毕业证书)谢菲尔德哈勒姆大学毕业证如何办理一比一原版(CITY毕业证书)谢菲尔德哈勒姆大学毕业证如何办理
一比一原版(CITY毕业证书)谢菲尔德哈勒姆大学毕业证如何办理
9a93xvy
 
White wonder, Work developed by Eva Tschopp
White wonder, Work developed by Eva TschoppWhite wonder, Work developed by Eva Tschopp
White wonder, Work developed by Eva Tschopp
Mansi Shah
 
Can AI do good? at 'offtheCanvas' India HCI prelude
Can AI do good? at 'offtheCanvas' India HCI preludeCan AI do good? at 'offtheCanvas' India HCI prelude
Can AI do good? at 'offtheCanvas' India HCI prelude
Alan Dix
 
Impact of Fonts: in Web and Apps Design
Impact of Fonts:  in Web and Apps DesignImpact of Fonts:  in Web and Apps Design
Impact of Fonts: in Web and Apps Design
contactproperweb2014
 

Recently uploaded (20)

一比一原版(MMU毕业证书)曼彻斯特城市大学毕业证成绩单如何办理
一比一原版(MMU毕业证书)曼彻斯特城市大学毕业证成绩单如何办理一比一原版(MMU毕业证书)曼彻斯特城市大学毕业证成绩单如何办理
一比一原版(MMU毕业证书)曼彻斯特城市大学毕业证成绩单如何办理
 
一比一原版(NCL毕业证书)纽卡斯尔大学毕业证成绩单如何办理
一比一原版(NCL毕业证书)纽卡斯尔大学毕业证成绩单如何办理一比一原版(NCL毕业证书)纽卡斯尔大学毕业证成绩单如何办理
一比一原版(NCL毕业证书)纽卡斯尔大学毕业证成绩单如何办理
 
PDF SubmissionDigital Marketing Institute in Noida
PDF SubmissionDigital Marketing Institute in NoidaPDF SubmissionDigital Marketing Institute in Noida
PDF SubmissionDigital Marketing Institute in Noida
 
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page
 
一比一原版(RHUL毕业证书)伦敦大学皇家霍洛威学院毕业证如何办理
一比一原版(RHUL毕业证书)伦敦大学皇家霍洛威学院毕业证如何办理一比一原版(RHUL毕业证书)伦敦大学皇家霍洛威学院毕业证如何办理
一比一原版(RHUL毕业证书)伦敦大学皇家霍洛威学院毕业证如何办理
 
Design Thinking Design thinking Design thinking
Design Thinking Design thinking Design thinkingDesign Thinking Design thinking Design thinking
Design Thinking Design thinking Design thinking
 
ARENA - Young adults in the workplace (Knight Moves).pdf
ARENA - Young adults in the workplace (Knight Moves).pdfARENA - Young adults in the workplace (Knight Moves).pdf
ARENA - Young adults in the workplace (Knight Moves).pdf
 
Коричневый и Кремовый Деликатный Органический Копирайтер Фрилансер Марке...
Коричневый и Кремовый Деликатный Органический Копирайтер Фрилансер Марке...Коричневый и Кремовый Деликатный Органический Копирайтер Фрилансер Марке...
Коричневый и Кремовый Деликатный Органический Копирайтер Фрилансер Марке...
 
UNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptx
UNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptxUNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptx
UNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptx
 
定制美国西雅图城市大学毕业证学历证书原版一模一样
定制美国西雅图城市大学毕业证学历证书原版一模一样定制美国西雅图城市大学毕业证学历证书原版一模一样
定制美国西雅图城市大学毕业证学历证书原版一模一样
 
一比一原版(Bolton毕业证书)博尔顿大学毕业证成绩单如何办理
一比一原版(Bolton毕业证书)博尔顿大学毕业证成绩单如何办理一比一原版(Bolton毕业证书)博尔顿大学毕业证成绩单如何办理
一比一原版(Bolton毕业证书)博尔顿大学毕业证成绩单如何办理
 
一比一原版(BU毕业证)波士顿大学毕业证如何办理
一比一原版(BU毕业证)波士顿大学毕业证如何办理一比一原版(BU毕业证)波士顿大学毕业证如何办理
一比一原版(BU毕业证)波士顿大学毕业证如何办理
 
RTUYUIJKLDSADAGHBDJNKSMAL,D
RTUYUIJKLDSADAGHBDJNKSMAL,DRTUYUIJKLDSADAGHBDJNKSMAL,D
RTUYUIJKLDSADAGHBDJNKSMAL,D
 
Design Thinking Design thinking Design thinking
Design Thinking Design thinking Design thinkingDesign Thinking Design thinking Design thinking
Design Thinking Design thinking Design thinking
 
原版定做(penn毕业证书)美国宾夕法尼亚大学毕业证文凭学历证书原版一模一样
原版定做(penn毕业证书)美国宾夕法尼亚大学毕业证文凭学历证书原版一模一样原版定做(penn毕业证书)美国宾夕法尼亚大学毕业证文凭学历证书原版一模一样
原版定做(penn毕业证书)美国宾夕法尼亚大学毕业证文凭学历证书原版一模一样
 
一比一原版(UCB毕业证书)伯明翰大学学院毕业证成绩单如何办理
一比一原版(UCB毕业证书)伯明翰大学学院毕业证成绩单如何办理一比一原版(UCB毕业证书)伯明翰大学学院毕业证成绩单如何办理
一比一原版(UCB毕业证书)伯明翰大学学院毕业证成绩单如何办理
 
一比一原版(CITY毕业证书)谢菲尔德哈勒姆大学毕业证如何办理
一比一原版(CITY毕业证书)谢菲尔德哈勒姆大学毕业证如何办理一比一原版(CITY毕业证书)谢菲尔德哈勒姆大学毕业证如何办理
一比一原版(CITY毕业证书)谢菲尔德哈勒姆大学毕业证如何办理
 
White wonder, Work developed by Eva Tschopp
White wonder, Work developed by Eva TschoppWhite wonder, Work developed by Eva Tschopp
White wonder, Work developed by Eva Tschopp
 
Can AI do good? at 'offtheCanvas' India HCI prelude
Can AI do good? at 'offtheCanvas' India HCI preludeCan AI do good? at 'offtheCanvas' India HCI prelude
Can AI do good? at 'offtheCanvas' India HCI prelude
 
Impact of Fonts: in Web and Apps Design
Impact of Fonts:  in Web and Apps DesignImpact of Fonts:  in Web and Apps Design
Impact of Fonts: in Web and Apps Design
 

Narrative deconstruction

  • 1. EMOTIONS BY DESTINY CHILD'S NARRATIVE STRUCTURE Often love songs convey a narrative through out their music videos portraying a story 3 screens each displaying different real-life problem each girl who is part of the group is going to. The narrative is matched to the lyrics. When Kelly is singing it is matched with her problems. With the other two dimmed out. When Beyoncé is singing the other two are dimmed out etc. at the end Michelle's problem is the biggest – her loved one dies. And the Kelly and Beyoncé over come their issues to comfort Michelle this is displayed by the three screens merging into one at the end. When the 3 girls meet up and support each other. When listening to just the lyrics it sounds like the song is about a lovers relationship. But the video enables a much wider range of people to relate to the song instead of just lovers due to the visuals somehow matching the lyrics.
  • 2. In the first scene it displays all of the three girls different and individual problems.
  • 3. Then it focuses onto Kelly while she sings her verse ; to capture the emotions she is feeling as we found out the her partner is going off to the war.
  • 4. Then it focuses on Beyoncé's story but still keeps Kelly and Michelle in focus who are doing the backing singing.
  • 5. We find out the Beyoncé's lover is cheating on her and Kelly and Michelle go off scene to emphasize the impact of what Beyoncé has witnessed.
  • 6. Then Michelle calls Beyoncé and Kelly and tells them that her mother has died Beyoncé and Kelly come over their own problems because Michelle needs the most support now.
  • 7. In each different screens the girls are now supporting Michelle. With the joining of there emotions the screens merge into one. Showing that together you can overcome emotions and support each other.
  • 8. The 3 different stories portrayed allows a wide audience to be able to connect with the lyrics as it becomes more then a love song but a song that you can relate to any relationship and the narrative shows this.