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G   a   r   l   e   n   Z   h   o   u
周                   佳               音



1 3 6 0 1 6 0 3 0 1 4
zhoujiayin315@hotmail.com
Room 25B, 518 Xujiahui Road,
Luwan District, Shanghai, P.R.China
4
5




    B   R   O   C   H   U   R   E   D   E   S   I   G   N
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                     burg
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                                                                                                                                                                                                                                    B
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                                                                                                                                                                                                                                    D
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                                                                                                                                                                               In particular, this represents the following:

                                                                                                                                                                               We may incur significant losses from our
                                                                                                                                                                               trading and investment activities due to market
                                                                                                                                                                               fluctuations. We enter into and maintain large
                                                                                                                        An investment in our shares involves a number of
                                                                                                                                                                               trading and investment positions in the fixed
                                                                                                                        risks. You should carefully consider the following
                                                                                                                                                                               income, equity and currency markets, primarily
                                                                                                                        information about the risks we face, together with
                                                                                                                                                                               through our Corporate Banking & Securities
                                                                                                                        the other information in this document when you
                                                                                                                                                                               Corporate Division, many of which include
                                                                                                                        make investment decisions involving our shares.
                                                                                                                                                                               derivative financial instruments. We also have
put the herbal medicine in
the reliable & correct way
                             Table of Contents                                                                                                                                 made significant investments in individual
                                                                                                                                                                               companies through our Corporate Investments
                                                                                                                                                                               Group Division. In each of the product and
                                                                                                                        Market Declines and Volatility can                     business lines in which we enter into these kinds
                                                 Letter from the Chairman                 3




                                                                                                                                                                                                                                    S
                                                                                                                        Materially Adversely Affect our                        of positions, part of our business entails making
                                                                                                                        Revenues and Profits.                                   assessments about the financial markets and
                                                 JENA SOLUTIONS Group                     5
                                                                                                                                                                               trends in them. The revenues and profits we derive
                                                       Executive Committee
                                                                                                                                                                               from many of our positions and our transactions
                                                       Corporate Profile                                                            In recent years we have increased our       in connection with them are dependent on market
                                                       Corporate Governance                                                        exposure to the financial markets as

                                                                                                    Risk Factor
                                                                                                                                                                               prices.
                                                                                                                                   we have emphasized growth in our
                                                 Stakeholders                             11                                       investment banking activities, including    Protracted market declines can reduce liquidity
                                                        Shareholders                                                               trading activities, and de-emphasized
                                                                                                    Market Volatility
                                                                                                                                                                               in the markets, making it harder to sell assets
                                                        Customers                                                                  growth in our traditional lending           and possibly leading to material losses. In some
                                                                                                                                   business. Accordingly, we believe           of our businesses, protracted market movements,
                                                 Management Report                    13                                           that we are more at risk from adverse       particularly asset price declines, can reduce the
                                                       Management Report                                                           developments in the financial markets        level of activity in the market or reduce market
                                                       Net Interest Revenues                                            than we were when we derived a larger percentage       liquidity. These developments can lead to material
                                                       Significant Accounting Policies




                                                                                                                                                                                                                                    I
                                                                                                                        of our revenues from traditional lending activities.   losses if we cannot close out deteriorating
                                                       Risk Factor Market                                               Market declines can cause our revenues to decline,     positions in a timely way.
                                                       Outlook                                                          and, if we are unable to reduce our expenses
                                                       Other Investments                                                at the same pace, can cause our profitability to        Even where losses are for our clients’ accounts,
                                                                                                                        erode. Volatility can sometimes also adversely         they may fail to repay us, leading to material
                                                 Consolidated Financial Information       15                            affect us.                                             losses for us, and our reputation can be harmed.
                                                        Income Statement
                                                                                                                                                                               Our investment banking revenues in the form
                                                        Balance Seet                                                    An overall market downturn can adversely affect        of financial advisory and underwriting fees may
                                                        Cash Flow Statement                                             our business and financial performance. Market          decline in adverse market or economic conditions.
                                                        Five-Year Group Record                                          downturns can occur not only as a result of purely
                                                                                                                        economic factors, but also as a result of war, acts    We may generate lower revenues from brokerage
                                                 Notes                                    16                            of terrorism, natural disasters or other similar       and other commission- and fee-based businesses
                                                         Significan Accounting Policies                                  events.                                                if market downturns lead to declines in the




                                                                                                                                                                                                                                    G
                                                         Other Equity Interests
                                                                                                                                                                               volume of transactions. The fees that we charge
                                                         Goodwill and Other Intangibles
                                                                                                                                                                               for managing our clients’ portfolios are in many
                                                         Earnings per Common Share
                                                                                                                                                                               cases based on the value or performance of those
                                                 Supplementary Information                21                                                                                   portfolios. A market downturn that reduces the
                                                        Independent Auditor’s Report                                                                                           value of our clients’ portfolios or increases the
                                                        Advisory Board                                                                                                         amount of withdrawals would reduce the revenues
                                                        Corporate Information                                                                                                  we receive.

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Client: ZIPLOC
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                                                                                                                                              Designer: Herbert Bayer
                                                                                                                                              Year: 1925
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     P   O   S   T   E   R   D   E   S   I   G   N
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               Client: MOSCHINO
Project: MOSCHINO Website, China




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                  Client: Absolut VODKA
Project: Absolut Vodka Packaging Design




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  Client: DYNASTY
  Project: Wine Label Design
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 Xintiandi Presents: "Live Life Large":
"Soaring to a New Height!"




                                          H
 Design Competition Top 10




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Garlen zhou Portfolio

  • 1. 1 G A R L E N Z H O U P O R T F O L I O
  • 2. 2 S T N B R O C H U R E D E S I G N 04 V I S U A L I D E N T I T Y 10 E A D V E R T I S E M E N T 12 P O S T E R D E S I G N 16 T P H O T O G R A P H Y 20 P A C K A G I N G D E S I G N 22 N W E B S I T E D E S I G N 24 O A R T E X H I B I T I O N 30 C
  • 3. 3 G a r l e n Z h o u 周 佳 音 1 3 6 0 1 6 0 3 0 1 4 zhoujiayin315@hotmail.com Room 25B, 518 Xujiahui Road, Luwan District, Shanghai, P.R.China
  • 4. 4
  • 5. 5 B R O C H U R E D E S I G N
  • 6. 6
  • 7. 7 B R O C H U R E D E S I G N burg Johannes
  • 8. 8
  • 9. 9 B R O C H U R E D E In particular, this represents the following: We may incur significant losses from our trading and investment activities due to market fluctuations. We enter into and maintain large An investment in our shares involves a number of trading and investment positions in the fixed risks. You should carefully consider the following income, equity and currency markets, primarily information about the risks we face, together with through our Corporate Banking & Securities the other information in this document when you Corporate Division, many of which include make investment decisions involving our shares. derivative financial instruments. We also have put the herbal medicine in the reliable & correct way Table of Contents made significant investments in individual companies through our Corporate Investments Group Division. In each of the product and Market Declines and Volatility can business lines in which we enter into these kinds Letter from the Chairman 3 S Materially Adversely Affect our of positions, part of our business entails making Revenues and Profits. assessments about the financial markets and JENA SOLUTIONS Group 5 trends in them. The revenues and profits we derive Executive Committee from many of our positions and our transactions Corporate Profile In recent years we have increased our in connection with them are dependent on market Corporate Governance exposure to the financial markets as Risk Factor prices. we have emphasized growth in our Stakeholders 11 investment banking activities, including Protracted market declines can reduce liquidity Shareholders trading activities, and de-emphasized Market Volatility in the markets, making it harder to sell assets Customers growth in our traditional lending and possibly leading to material losses. In some business. Accordingly, we believe of our businesses, protracted market movements, Management Report 13 that we are more at risk from adverse particularly asset price declines, can reduce the Management Report developments in the financial markets level of activity in the market or reduce market Net Interest Revenues than we were when we derived a larger percentage liquidity. These developments can lead to material Significant Accounting Policies I of our revenues from traditional lending activities. losses if we cannot close out deteriorating Risk Factor Market Market declines can cause our revenues to decline, positions in a timely way. Outlook and, if we are unable to reduce our expenses Other Investments at the same pace, can cause our profitability to Even where losses are for our clients’ accounts, erode. Volatility can sometimes also adversely they may fail to repay us, leading to material Consolidated Financial Information 15 affect us. losses for us, and our reputation can be harmed. Income Statement Our investment banking revenues in the form Balance Seet An overall market downturn can adversely affect of financial advisory and underwriting fees may Cash Flow Statement our business and financial performance. Market decline in adverse market or economic conditions. Five-Year Group Record downturns can occur not only as a result of purely economic factors, but also as a result of war, acts We may generate lower revenues from brokerage Notes 16 of terrorism, natural disasters or other similar and other commission- and fee-based businesses Significan Accounting Policies events. if market downturns lead to declines in the G Other Equity Interests volume of transactions. The fees that we charge Goodwill and Other Intangibles for managing our clients’ portfolios are in many Earnings per Common Share cases based on the value or performance of those Supplementary Information 21 portfolios. A market downturn that reduces the Independent Auditor’s Report value of our clients’ portfolios or increases the Advisory Board amount of withdrawals would reduce the revenues Corporate Information we receive. Colofon N 17
  • 10. 10 V I S U A L I D E N T I T Y AIRWHERE
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  • 12. 12 ALWAYS FRESH
  • 13. 13 A D V E R T Client: ZIPLOC Product: Storage Bag I S E M E N T
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  • 15. 15 A D V E R Client: WII T Product: Video Game I S E M E N T
  • 16. 16 s The Bauhaus typeface design Herb is based on Herbert Bayer's 1925 experimental "Universal" typeface. rlen le 19 a c
  • 17. c 17 P O S T Designer: Herbert Bayer Year: 1925 BAUHAUSE TYPEFACE Country: Austria 925 E b R c D s Herbert Bayer E s experimental "Universal" typeface. is based on Herbert Bayer's 1925 The Bauhaus typeface design a 1925 S bauhaus u Designer: Herbert Bayer Year: 1925 BAUHAUSE TYPEFACE Country: Austria garlen I G N
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  • 19. 19 P O S T E R D E S I G N
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  • 21. 21 P H O T O G R A P H Y
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  • 23. 23 P H O T O G R A P H Y
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  • 25. 25 W E B Client: MOSCHINO Project: MOSCHINO Website, China S I T E D E S I G N
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  • 27. 27 P A C K A G I Client: Absolut VODKA Project: Absolut Vodka Packaging Design N G D E S I G N
  • 28. 28 P A C K A G I N G D E S I G N qq q
  • 29. 29 D qqqq qqqqq Client: DYNASTY Project: Wine Label Design
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  • 31. 31 A R T E X Xintiandi Presents: "Live Life Large": "Soaring to a New Height!" H Design Competition Top 10 I B I T I O N
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