Walmart
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Walmart

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Walmart Walmart Presentation Transcript

  • What you knew about Wal-Mart
    • The largest retail store in the world
    • The most profitable company in the world
    • Famous for its Everyday Low Price strategy
    • Sam Walton was the original owner of the store
  • Group 3 Presentation Wal-Mart Stores, Inc. : Strategies for dominance in the New Millennium
    • MORE RECENT FACTS
    • For FYE 2005, Wal-Mart reported net income of $10.3 billion on $ 285 billion sales revenue (3.6% profit margin)
    • Largest employer in the United States, Mexico and Canada
    • Holds 8.9% retail store market share
    • Can be associated with several products’ price decline and job creation during 1985- 2004 (Global Inside study)
  • WAL-MART BUSINESSES WAL-MART Discount stores
    • Average 9,290 square meters
    • Sell general merchandise such as apparel, household products and etc.
  • WAL-MART BUSINESSES WAL-MART Supercenter
    • Average 17,400 square meters
    • Discount stores + fast food restaurants, car care shop, hair salons, video stores, and etc.
  • WAL-MART BUSINESSES WAL-MART Neighborhood market
    • Average 4,000 square meters
    • Grocery, pharmacy, limited general merchandise
  • WAL-MART BUSINESSES Sam’s Club
    • Average 11,891 square meters
    • Membership-only wholesale warehouse aimed at small business-owned customers
  • WAL-MART BUSINESSES walmart.com
    • Online shopping site
    • Also offers digital music download and online photo processing
  • WAL-MART BUSINESSES Wal-Mart International
    • Operates various formats internationally including SAM’S CLUB, Discount stores, Supercenters, and restaurants.
  • WAL-MART STRATEGIES RESPECT FOR THE INDIVIDUAL SERVICE TO THE CUSTOMER STRIVE FOR EXELLENCE
  • WAL-MART STRATEGIES RESPECT FOR THE INDIVIDUAL
    • “ ASSOCIATE ”
    • Letter to the president program
    • “ The Wal-Mart way ”
    • - Wal-Mart cheers
  • WAL-MART STRATEGIES SERVICE TO THE CUSTOMER
    • Less-crowded area selection
    • Everyday low prices
    • “ People Greeter”
  • WAL-MART STRATEGIES STRIVE FOR EXELLENCE
    • Cost Leadership
    • “ Buy American ” campaign
    • Green Marketing
    • Inventory control
    • Global expansion
  • QUESTIONS & ANSWERS
  • 1. Identify and evaluate the strategies that Wal-Mart pursued to maintain its costs leadership position?
    • - Efficient supply chain
    • Distribution Centers’ locations
    • Inventory control system by using
    • information technology and Internet
    • Sales Promotion
  • 2. Evaluate Wal-Mart’s competitive environment
    • External Environment
    • Economics: change in customer’s purchasing power
    • Rival firms: change in marketing strategies
    • - Technology: innovation of new technologies
    • Trade Area: change in international policies
    • Internal Environment
    • House-brand strategies
    • Cost leadership
    • - Improved service qualities
    • Sources of fund
  • 3. Discuss the importance of changes in the external environment to an organization like Wal-Mart
    • Economic
    • GDP trends
    • Interest rates
    • Money supply
    • Inflation rates
    • Wage/ Price control
    • Energy availability and cost
    • Social-Cultural
    • - Lifestyle changes
    • Attitudes
    • Consumer activism
    • Culture and tradition
    • Life expectancies
    • Birth rates
    • Technological
    • Total government &industry spending for R&D
    • Focus of technological efforts
    • New products
    • New developments in technology
    • Political-Legal
    • Anti-trust regulation
    • Environmental protection laws
    • Tax laws
    • Foreign trade regulations
    • Attitudes toward foreign companies
    • Stability of government
  • 4. What conclusions can be drawn from a review of Wal-Mart’s financial performance over the decade of the 1980 ? From this review , what can you conclude about the finance future of the firms ? DPS 0.20 0.24 0.28 0.30 0.36 0.52 USD/ sh a re ROE 22.9 21.3 19.4 20.9 21.3 22.1
  • 5. Speculate an how much impact the “absence” of Sam Walton had on the forward momentum of the organization. What steps have been or should have been taken by management to continue Sam Walton’s formulas for success? Wal-Mart has been able to continue its success even after Sam Walton passed away by following his 3 main corporate policies RESPECT FOR THE INDIVIDUAL SERVICE TO THE CUSTOMER STRIVE FOR EXELLENCE
  • 6. Is Wal-Mart competitive advantage imitable?
    • Wal-Mart competitive advantage is inimitable due to
    • - Its management efficiencies
    • Its strongly supportive human resources
    • Its emphasis on giving the best to customers
    • Its privileges as the world’s biggest retailer
  • 7.What are the challenges facing Wal-Mart in the new Millennium?
    • - Maintain its position in terms of market leader & market share
    • International economic fluctuations, trade laws, culture, etc.
    • Advancement of technologies
  • 8.What recommendations do you have for CEO Lee Scott ?
    • - Maintain Wal-Mart’s Core Competence
    • Search for new market opportunities
    • Better the existing strengths
    • Improve detected weaknesses and minimize threats
  • 9.What would we do if we were the CEO of Wal-Mart?
    • Pass on corporate value
    • - Improve benefits of Wal-Mart’s associates
    • Engage in international non-profit activities for global corporate image
    • Use only environmental-friendly products for building outlets
    • - Strengthen e-commerce operations
    • - Establish sales & service call center
    • - Establish worldwide presence of Wal-Mart
  • The End & Discussion