Join us for a one hour online workshop covering business networking skills and complimentary LinkedIn training with Special Guest Presenter, Dr. Bob Wright. At this dynamic workshop, you’ll learn powerful techniques for creating meaningful conversations and leveraging those conversations in-person and online through LinkedIn. There is also a new dynamic in our business world where many companies and leaders are adapting Social and Emotional Intelligence as part of the culture to create a healthier workforce which is proven to create a more profitable company. ALL registrants and attendees will get access to the recording and materials. The workshop will begin with a presentation on using your Personal Power to build the ultimate network and most meaning conversations presented by Dr. Bob Wright, Founder and CEO of Wright . Dr. Wright has been identified by Crain’s Chicago Business as one of Chicago’s top executive coaches, and is an internationally recognized author, speaker, coach, consultant, and expert on human relations and group/organizational dynamics. Then we will also feature an overview LinkedIn training session by Dean DeLisle, Founder and CEO of Forward Progress, Inc. Mr. DeLisle is a social media strategist, coach, trainer, speaker and writer. Dean and the Forward Progress Team have trained and coached over 60,000 people in over 35 countries in the last year. Dean has helped over 4,000 clients connect with over 25 million leads and close over a billion dollars in sales by helping them make the connections that count. We look forward to seeing you online in class!

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The Power
of
Authenticity
with LinkedIn
Dr. Bob Wright
Dean Delisle

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Dr. Bob Wright
• Internationally recognized visionary, author,
speaker, program developer, entrepreneur,
consultant, executive coach, and leading
thinker on human development
• One of Chicago’s best CEO coaches (Crain’s)
• Coaches Fortune 500 CEOs to start-ups
• Top-ranked in employee assistance business
• Wright in Chicago & Graduate Institute for the Realization
of Human Potential (M.A. & Doctoral programs)
• People Skills and Beyond Time Management have
sold over 200,000
• Wright Model of Human Growth and Development

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Authenticity, the Power of Personal
Transformation, and Spectacular Living
• Authenticity is ….

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Authenticity Defined
• Genuineness
• Undisputed credibility
• Real, honest, worthy of belief, sincere
• True to one’s values, spirit, personality, and
character despite external pressures
• Congruence between who you are on the
inside and how you are on the outside
• Behavioral integrity – doing what
you say

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Authenticity, Personal Power, and
Transformation
• Why powerful?
• Authentic conversations are transformative
conversations
• Why Would authenticity be transformative?
• How does this fit into social situations?

7. Engagement Continuum
Consciousness;
Tied to Yearning,
Emotions
TRANSACTIONAL TRANSFORMATIONAL
Mis-Engaging Engaging
Social With Engagement
Conversation Data and Focused on
niceties and heartfelt with emotions
happens opinions what you care
routine, half- emotion and yearning
around, not hearted without about and
and helps a new you
with, you conversation emotions yearn for
meaning emerge

8. My Engagement
What is the highest level of engagement you had in
any conversation today?
•Comatose
•Kind of – Sort of
•Activity not tied to yearning
•Engaged
•Deep Engagement
•Transformative Engagement

9. Engaging Generates Power and
Happiness
Our research has indicated that
engaging leads to …
•More aliveness
•Richer life
•Finding more opportunities
•Greater satisfaction and fulfillment
•Deeper intimacy
•Better learning

10. Other Research: Engaging leads to…
• More novel experiences and true
satisfaction (Gregory Berne)
• Deep engagement at work leads to enhanced
productivity and satisfaction
(David Rock)
• More developed brain, fulfilling potential,
learning/growing (Michael Mezernich)
• Success (Angela Duckworth)

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Dimensions of Authentic Engagement
1. Revelation: reveal yourself
– Make your agendas clear
1. Genuine interest in the other person
– Make clear your genuine
interest in their agenda

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Authenticity Creates Change
• For you…
• For the people you’re having
meaningful conversations with…

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Authentic Engaging & Happiness
Our research has indicated that engaging leads to …
•More aliveness
•Richer life
•Finding more opportunities
•Greater satisfaction and fulfillment
•Deeper intimacy
•Better learning

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Engaging Leads To…
• More novel experiences and true
satisfaction (Gregory Berne)
• Deep engagement at work leads to enhanced
productivity and satisfaction
(David Rock)
• More developed brain, fulfilling potential,
learning/growing (Michael Mezernich)
• Success (Angela Duckworth)

15. Engagement Continuum v3
Consciousness; Tied
to Yearning,
Emotions
Disengaged Mis-Engaging Engaging
Phatic: Factual: Evaluative: Gut Level: Peak: *
social objective opinion & emotions, What do
niceties data judgment heartfelt you care
about?
*Terms from Click: The Magic of Instant Connections by Ori & Rom Brafman

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Beginning Authentic Conversations
• Host mentality is the key attitude
• The host greeting is the key starter
• What do I say after we say hello?

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Building a High Net-Worth Network—
Your Life Team for a great Life Project
• Understand the untapped wealth in your
address book
• Understanding Network Science
• Strategize mining your network wealth

18. Using LinkedIn for New Business Development
Dean DeLisle
• Founder and CEO of Forward Progress, Inc.
• Train and Coach over 2,000 people a month
• Trained and Coached over 40,000 in Social Network Skills
• Over 30 years in Business Coaching, Consulting and Training
• Call Center, Internet, eMarketing, Event Management,
• Lead Generation, Web Seminars, eLearning, eSelling
• Over Two Billion Dollars Sales, over 100 Million Leads, Helped
Thousands of People using Internet Based Lead
• Financial Services, Real Estate, Professional Services, Legal,
Accounting, Manufacturing, Telecommunications, Technical,
Insurance, Agencies, Auto, Retail, Banking, Educational and Channel
Sales…..

19. LinkedIn for New
Business
Taking Authenticity Online

20. Social Networks We Already Know
• Ourselves
• Your Company
• Wright Hub
• CityCountry Clubs
• Chambers
• Industry Clubs
• Organizations
• Charities
• ReligiousHealth
• Network Groups
• LinkedIn Groups

21. Social Networks We Already Know
• Trusted Colleagues
• Like-minded People hanging out
• Similar Friends and Associations
• You have more “Things”
in common
• Similar “Beliefs”
• Recommended “IN”

22. How Many Contacts Do You Have That
You Cannot See?
• That Know YOU? Networking
• That Trust YOU? Beyond
One-to-One
• That have done Business with YOU?
• That would recommend YOU?
Dean Sue Pat Mark

23. 2012 LinkedIn Stats - Growing
• LinkedIn Has Over 180 Million Members
• Average user has 240 “Connections”
• One degree from over 35,000 “Trusted Connections”
• Two degrees from over 3,200,000 “Trusted Connections”
• 1 million new members a week
• 17.8 million members belong to groups
• 1.2 million comments and posts to groups weekly
• 2 billion people searches annually
• 1 million companies have a company page
OVER 1,000 to 1

24. 5 Steps to
Authenticity on
LinkedIn

25. Step 1 – Look Good
Complete Profile
Be Clear
What will you do for others?
Why & How?
What do you wantneed?
Worth $4,000,000
Peer Review

26. Introduce Yourself
1. Create your personal tagline
2. Appear focused
3. Put your elevator pitch to work
Create Relevancy!
4. Point out your “RELEVANT” skills
5. Explain your experience
6. Distinguish yourself from the
crowd
7. How will you help them?

27. Who Are You? Really…

30. Step 2 - Value Based Posting
• What does your audience want?
• What do they need?
• What are you passionate about?
• What will show them your personality – who you
are?

31. Step 2 - Value Based Posting
What does your audience want?
What do they need?
What are you passionate about?
What will show them your personality?

32. Value Based Posting
What does your audience want?
What do they need?
What are you passionate about?
What will show them your personality?

33. Value Based Posting

34. Step 4 – Connect - Ask
• Are you on LinkedIn?
• Is it ok if we connect?
Get
Social

35. Then – Connect

37. Step 5 – Interaction

38. Step 5 – Interaction - Home

40. Step 5 – Interaction - Skills

41. Step 5 – Interaction - Groups

42. Step 5 – Interaction - Groups

43. Step 5 – Interaction - Groups
The Secret
Sauce? OFFLINE for
Take them
a deeper conversation
and then get your
results!

44. Authenticity Assignment

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Just for You!

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And one more thing…

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Authenticity Assignment
•Be Social
• Have Meaningful Conversations
• Provide Value
• Be Present!
•Keep Learning and Practicing!

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