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Ecolab 1999 Annual Report




                                                             Isit clean?

Ecolab Inc.
370 Wabasha Street North
St. Paul, Minnesota
55102-1390
                           We make you shine.
(651) 293-2233
www.ecolab.com
29970/0800/0300
Or is it Ecolab clean?
Bugs

2   Ecolab 1999 Annual Report   Ecolab 1999 Annual Report   3
Bugs. Creepy, crawly, disgusting – and
     more than a little dangerous. Whether
     bugs are microscopic or all too visible,
     they can ruin products, reputations,
     brands and health. Fortunately, Ecolab
     has the solutions. Products that keep
     surgical and dental instruments perfectly
     sterile. Programs that wipe out pests in
     food processing plants. Systems that
     keep manufacturing equipment and
     workers’ hands clean and sanitary. From
     Salmonella and Streptococcus to fleas and
     flies, we make bug problems fly away.




Bugs Eliminated
                                                                        on instruments




                                                 on containers




                                                                                         on food
                                                                 on hands




                                                                                                   Ecolab 1999 Annual Report   5
Stains

6   Ecolab 1999 Annual Report
“Nothing” has never looked so good.
     With Ecolab, troublesome spots are
     a thing of the past. Dishes, linens,
     uniforms and surfaces sparkle thanks
     to Ecolab’s advanced chemistry and
     breakthrough technology. Specific
     product lines are tailored for general
     housekeeping, restaurants, industrial
     laundries, hospitals and more. Our
     scientists dream up solutions that save
     businesses time and money – working
     hard so that spots never stain our
     customers’ reputations.




Stain-free
                                               carpet




                                                               linens
                                                                        surfaces

                                                    garments




                                                                                   Ecolab 1999 Annual Report   9
Crisis

10   Ecolab 1999 Annual Report
Stop the presses! Ecolab is on the job –
      with products and systems that help
      ensure pure water, uncontaminated
      food, sanitary hospitals and safer
      working environments. From cheese
      to peas and soda to seltzer, our prod-
      ucts help safeguard food and beverages
      while assuring freshness and flavor.
      Our state-of-the-art packaging and
      dispensing systems protect workers
      and the bottom line. All backed by
      cutting-edge research that delivers
      innovation after innovation. And
      we’ll put that in black and white.




CrisisAverted
                                                                                          through security




                                                 through research



                                                                    through food safety
                                                                                                             through purity




                                                                                                                              Ecolab 1999 Annual Report   13
Service

14   Ecolab 1999 Annual Report
Does downtime have you seeing red?
     Not on our watch. With more than
     9,300 sales-and-service associates,
     Ecolab delivers fast, professional
     equipment diagnosis and repair
     around the clock, around the globe.
     Our friendly, experienced customer
     service team is available 24 hours a day,
     seven days a week, while an extensive
     delivery fleet makes sure products get
     where they’re needed. As the worldwide
     leader, Ecolab’s top priority is helping
     customers succeed. You can count on it.




Service Anytime
                                                 for repair




                                                                                       for help




                                                                                                  for diagnosis
                                                       for solutions




                                                                       for deliver y




                                                                                                                  Ecolab 1999 Annual Report   17
Financial Highlights
About the Cover


Ecolab Clean. These two small words make a big difference for businesses that must                                                                                                                                                                                                                  Percent Change

protect their products, consumers – and the bottom line. Ecolab’s innovative cleaning                                                              (thousands, except per share)                                                            1999               1998              1997              1999              1998


and sanitizing solutions have earned our company a global reputation and made us                                                                   Net Sales                                                                          $2,080,012      $1,888,226        $1,640,352                  10%               15%
                                                                                                                                                   Income from Continuing Operations                                                    175,786           154,506             133,955               14                15
the industry leader. Our products and systems delve into every facet of businesses                                                                 Percent of Sales                                                                          8.5%               8.2%              8.2%

where impeccable sanitation is a must. We treat our customers’ business environments,                                                              Diluted Income from Continuing Operations Per Common Share                               1.31               1.15              1.00               14                15
                                                                                                                                                   Diluted Weighted-Average Common Shares Outstanding                                   134,419           134,047             133,822                –                 –
equipment and products as though they’re our own. And all the while, we provide the                                                                Cash Dividends Declared per Common Share                                                0.435             0.390              0.335               12                16
best training, service and support available. Keeping businesses clean is an admirable                                                             Cash Provided by Continuing Operating Activities                                     293,494           274,529             235,098                7                17
goal. Keeping them “Ecolab Clean” is a higher standard we proudly meet.                                                                            Capital Expenditures                                                                 145,622           147,631             121,667               (1)               21

                                                                                                                                                   Shareholders’ Equity                                                                 762,016           690,541             551,701               10                25
                                                                                                                                                   Return on Beginning Equity                                                               25.5%             28.0%              25.8%
Description of Business
                                                                                                                                                   Total Debt                                                                           281,074           295,032             308,268               (5)                (4)
Founded in 1923, Ecolab is the leading global developer and marketer
                                                                                                                                                   Total Debt to Capitalization                                                             26.9%             29.9%              35.8%
of premium cleaning, sanitizing, pest elimination, maintenance and repair
products and services for hospitality, institutional and industrial markets.                                                                       Total Assets                                                                       $1,585,946      $1,470,995        $1,416,299                   8%                4%
Customers include hotels and restaurants; foodservice, healthcare and edu-
cational facilities; quickservice (fast-food) units; commercial laundries; light
industry; dairy plants and farms; and food and beverage processors. Ecolab
provides customized products, equipment and programs backed by the
industry’s largest and best-trained sales-and-service force, which is more
than 6,900 members strong.
                                                                                                                                                                                   Net Sales                                                  Income
    Ecolab operates directly in 38 countries in North America, Asia Pacific,
                                                                                                                                                                                   (Dollars in Millions)                                      (Dollars in Millions)
Latin America and Africa, employing nearly 13,000 associates. In Europe, it
                                                                                                                                                                                   $1,341      $1,490      $1,640   $1,888   $2,080            $99         $113        $134       $155    $176
reaches customers through the Henkel-Ecolab joint venture headquartered in
Düsseldorf, Germany. Henkel-Ecolab does business in 27 countries, including
Eastern European markets, and employs 4,800 associates. Its direct sales-
and-service force numbers 2,400. Ecolab serves customers in more than
100 other countries through distributors, licensees and export operations.
    Ecolab common stock is traded on the New York Stock Exchange and
the Pacific Exchange under the symbol ECL. Ecolab news releases and
                                                                                                                                                                                    1995        1996       1997     1998     1999              1995        1996        1997       1998    1999
other selected investor information are available by calling 1-800-FACT-ECL
(1-800-322-8325) or on the Internet at www.ecolab.com.

Forward-Looking Statements

                                                                                                                                                                                   Diluted Income per Share                                   Dividends Declared per Share
This Annual Report to Stockholders contains various “Forward-Looking
                                                                                                                                                                                   (Dollars)                                                  (Dollars)
Statements” within the meaning of the Private Securities Litigation Reform Act
                                                                                                                                                                                   $0.73        $0.85      $1.00    $1.15    $1.31            $0.258      $0.290       $0.335    $0.390   $0.435
of 1995. Generally, phrases or words such as “will likely result,” “are expected
to,” “will continue,” “is anticipated,” “we believe,” “estimate,” “project” (including
the negative or variations thereof) or similar terminology identify forward-looking
statements. These statements, which represent Ecolab’s expectations or beliefs
concerning various future events, are based on current expectations. Therefore,
they involve a number of risks and uncertainties that could cause actual
results to differ from those of such Forward-Looking Statements. We refer
                                                                                                                                                                                    1995        1996       1997     1998     1999              1995        1996        1997       1998    1999
                                                                                                Contents
readers to the Company’s statement entitled “Forward-Looking Statements
and Risk Factors,” which is contained under Part I of the Company’s Annual
                                                                                                Financial Highlights
Report on Form 10-K for the year ended December 31, 1999, for further dis-                                                                   19
                                                                                                Shareholders Letter
cussion of these matters. Additional risk factors may be described from time                                                                 20
                                                                                                Operations Review
to time in Ecolab’s filings with the Securities and Exchange Commission.                                                                      24
                                                                                                Financial Report                             32
                                                                                                Board of Directors and Officers              60
All product names and certain information appearing in italic type in the text of this annual
                                                                                                Shareholder Information and Services         61
report are trademarks, brand names, service marks or copyright material of Ecolab Inc.,
                                                                                                Business Overview
Kay Chemical Company or Henkel-Ecolab.                                                                                       gatefold-back cover
                                                                                                                                                                                                                                                                                          Ecolab 1999 Annual Report          19
Allan L. Schuman,
                                                           Chairman of the Board, President
                                                                                                                                                       • Our income from continuing operations rose 14 percent to               • First let’s talk products. In 1999, we introduced more highly
                                                           and Chief Executive Officer
                                                                                                                                                       $176 million. Diluted earnings per share also went up 14 percent         differentiated, value-added products to solve customers’ needs.

                                                                                                                                                       to $1.31. It was our seventh consecutive year of double-digit earnings   They include the Aerolite Professional Laundry System, which

                                                                                                                                                       per share growth. There aren’t many companies who can say that,          dispenses superconcentrated on-premise laundry products automati-

                                                                                                                                                       and Ecolab is proud to be one of them.                                   cally, eliminating buckets, half-used containers and messy spills.

                                                                                                                                                                                                                                We’ve enjoyed great success with the Super Express Service Station,
                                                                                                                                                       • We watched our stock price increase from $36.19 to a record            a detailing system for full-service car washes that features popular

              We’ve redefined ‘clean’— and have the                                                                                                    $39.13 during 1999, our fifth consecutive year of growth. Despite         Blue Coral-brand products. And we’re very excited about MatchUp,
                                                                                                                                                       a tumultuous period in which investors focused heavily on Internet
                             results to prove it.                                                                                                                                                                               a modular cleaning program specifically designed for the unique
                                                                                                                                                       and technology stocks, we finished another year with a record market      needs of quickservice restaurants.
                                                                                                                                                       price and capitalization.
                                                                               balance sheet. That’s a remarkable fact, and it’s a testament to the                                                                             • Food safety remained a high-profile issue during 1999, and
                                                                                                                                                       • Our return on beginning shareholders’ equity was 25 percent,
                                                                               continuing vitality of our aggressive Circle the Customer – Circle                                                                               Ecolab was again at the forefront with offerings that protect both
                                                                                                                                                       once again exceeding our corporate goal of 20 percent.
                                                                               the Globe business strategy.                                                                                                                     our customers’ businesses, and their customers’ health. Victory,
                                                                                  In other words, there are results. And then there are Ecolab                                                                                  for instance, is an EPA-registered wash solution for foodservice
                                                                                                                                                       • In December, we raised our quarterly cash dividend 14 percent
                                                                               Results. Read on for a brief overview of our many achievements                                                                                   operations that’s designed to remove potentially dangerous
To Our Shareholders                                                                                                                                    to $0.12 per common share. As a result, our indicated annual rate
                                                                               during 1999.                                                                                                                                     microorganisms from the surfaces of fruits and vegetables. Food
                                                                                                                                                       went up to $0.48 per share. It was our eighth consecutive annual
                                                                                                                                                                                                                                processing plants are raving about EcoCare, a personnel hygiene
                                                                                                                                                       dividend rate increase.
Ecolab has given a whole new meaning to “clean.” In fact, we’ve                Performance defined:                                                                                                                              program that includes everything from hand cleaners to doorway
been relentlessly defining and redefining clean for more than three                                                                                                                                                               sanitizing systems. We even leveraged our immense food safety
                                                                                                                                                       • Ecolab continued to enjoy strong cash flow, with cash provided by
                                                                               Once again, I’m very pleased to be able to tell you that, as the
quarters of a century. Since 1923, Ecolab has set the standard for                                                                                                                                                              expertise to create comprehensive cleaning and sanitation programs
                                                                                                                                                       continuing operations of $293 million – a record level. This strong
                                                                               previous year came to a close, Ecolab had a great many things
excellence in the cleaning and sanitation industry. And just when                                                                                                                                                               for the world’s pharmaceutical and cosmetic manufacturers.
                                                                                                                                                       cash flow also contributed to a strengthened balance sheet. Our
                                                                               to feel good about financially – to say the least.
it seems we couldn’t possibly raise the bar any higher, we top
                                                                                                                                                       1999 total debt to capitalization ratio was 27 percent, allowing us
ourselves yet again — delighting our customers and outshining the                                                                                                                                                               • I’ve said it before, and I’ll say it again: Ecolab’s sales-and-service
                                                                               • Sales from wholly owned operations, for instance, were up 10          to uphold a strong “A” category balance sheet from all the major
competition every step of the way.                                                                                                                                                                                              force is the largest, best-trained organization of its kind in the indus-
                                                                               percent to $2.1 billion. That’s another record, and it represents the   rating agencies. In recognition, Moody’s Investors Service upgraded
     Simply put, there’s clean. And then there’s Ecolab Clean.                                                                                                                                                                  try. And in 1999, it became even bigger and better. We added more
                                                                               first time that we’ve exceeded the $2 billion mark in our company’s      Ecolab’s senior debt rating from A3 to A2 and our commercial
     Consequently, we’ve also set an equally impressive standard for                                                                                                                                                            than 550 associates, for a total of nearly 7,000. If you include our
                                                                               history. Credit goes to our incomparable sales-and-service force        paper rating from Prime-2 to Prime-1. In doing so, Moody’s cited
financial performance. Ecolab is among an elite group of companies                                                                                                                                                              Henkel-Ecolab associates, the number rises to more than 9,300
                                                                               and its continued, aggressive sales endeavors, as well as new           our steady earnings and cash flow growth, as well as improved
that have all demonstrated the ability to generate strong, consistent                                                                                                                                                           associates globally. That is service coverage on an unprecedented
                                                                               product and service launches, and significant personnel additions.       Henkel-Ecolab performance.
growth. Quarter after quarter. Year after year. Indeed, we’re one                                                                                                                                                               scale. And because our field associates are always learning and

of only 9 companies in the Standard & Poor’s 500 index that can                                                                                                                                                                 expanding their knowledge – whether at our world-class Ecolab
                                                                               • Our global sales coverage, including our European joint venture,
                                                                                                                                                       Growth defined:
boast of having achieved 20 consecutive quarters of double-digit                                                                                                                                                                University training center in St. Paul or in other venues around the
                                                                               Henkel-Ecolab, reached $3 billion. Fueled by the diligent efforts
earnings per share growth, while at the same time maintaining a                                                                                                                                                                 world – they truly become experts in cleaning and sanitation.
                                                                                                                                                       To attain the kind of financial success outlined above, a company
                                                                               of Ecolab associates around the world, these outstanding results
greater than 20 percent return on equity and an investment-grade                                                                                       must have premium, differentiated products and services that
                                                                               helped us offset the effects of the Asian and Latin American
                                                                                                                                                       handle its customers’ toughest challenges. And it must possess an
                                                                               economies, which were sluggish.
                                                                                                                                                       extraordinary team of people to provide sales, service and support.

                                                                                                                                                       Ecolab has both.
20     Ecolab 1999 Annual Report                                                                                                                                                                                                                                             Ecolab 1999 Annual Report   21
• Ecolab further bolstered its foundation for future growth through    January 1, 2000. I am extremely honored by the board’s confidence          that our associates constantly uphold the highest standards of           opportunity to better serve our customers, our associates, and

acquisitions. We kicked off the year by welcoming Tucson, Ariz.-       in me, and I savor the opportunity to lead this great company into        performance, and we’re honored to have been among the select             our shareholders. Sure, there will be challenges along the way –

based Blue Coral Systems into the Ecolab fold. The purchase            its next century of growth.                                               group of recipients.                                                     ongoing industry consolidation remains a concern, as does the

made Ecolab the leader in the U.S. vehicle wash market, and it                                                                                                                                                            usual economic uncertainty in some areas of the world – but we’re
                                                                       • Mike Shannon’s departure also opened the door to our new exec-          Outlook for 2000:
allows us to provide our customers with a full range of branded                                                                                                                                                           more than up to the task. Differentiated solutions, delivered
                                                                       utive vice president and chief financial officer, L. White Matthews III.
vehicle cleaning, appearance and specialty products. We also                                                                                                                                                              around the globe by an unparalleled team of experts, resulting in
                                                                                                                                                 It’s the dawn of the 21st century, and we’re ready to make it the
                                                                       Before joining Ecolab in July, White spent more than 20 years with
acquired Metro Appliance Service Inc. of Minneapolis, Minn.,                                                                                                                                                              increased sales and greater market share: It all adds up to growth.
                                                                                                                                                 Ecolab Century.
                                                                       Union Pacific, where he was CFO and a director. He is a valued
a provider of commercial kitchen equipment parts and repair                                                                                                                                                               That’s what Ecolab does best.
                                                                                                                                                    That’s because, for us, this new century of growth effectively
                                                                       addition to the Ecolab family.
services. Metro will contribute to Ecolab’s growing national service                                                                                                                                                         Ecolab Clean equals Ecolab Results. The Ecolab Century is
                                                                                                                                                 began long before our calendar pages officially turned to the year
network for commercial cooking, warewashing and refrigeration                                                                                                                                                             about to begin.
                                                                                                                                                 2000 a few short months ago. Back when the 1990s were still in
                                                                       • In March, the board of directors acknowledged the retirement
equipment. The integrations of several other recent acquisitions –
                                                                                                                                                 full swing, we were already busy building the Ecolab of the future –
                                                                       of longtime director Philip L. Smith. Phil was a respected voice
including Brent Chemical Technologies, Savolite, and Vulcan
                                                                                                                                                 piece by piece.
                                                                       on the board for 10 years, and he will be greatly missed.
Chemical Technologies, among others – proceeded along smoothly.                                                                                                                                                           Allan L. Schuman
                                                                                                                                                    We launched an incredible array of cutting-edge product and
                                                                                                                                                                                                                          Chairman of the Board, President and Chief Executive Officer
                                                                       • Also in March, the board welcomed new members Jerry A.                  service offerings, all created to meet our customers’ changing
• In August, we broke ground on a new, state-of-the-art manufactur-
                                                                       Grundhofer and William L. Jews. Jerry is president and chief              cleaning and sanitizing needs in this new era. We made strategic
ing plant in Martinsburg, W.Va. Scheduled to begin operations in
                                                                       executive officer of Firstar Corp., a bank holding company based          acquisitions, seizing opportunities to broaden our reach and exper-
January 2001, the 225,000-square-foot facility will make us even
                                                                       in Milwaukee, Wis. Bill is president and chief executive officer of       tise. And we made significant investments in personnel, technology
better equipped to keep up with the ever-increasing demand for
                                                                       CareFirst Inc., a regional healthcare services provider headquartered     and training. This allowed us to further strengthen our sales-and-
our many products and services. The goods produced there will
                                                                       in Owings Mills, Md.                                                      service organization – already considered the industry’s best –
be distributed all along the Eastern seaboard, from Maine to the
                                                                                                                                                 and its ability to circle the customer and circle the globe, providing
tip of Florida. Martinsburg will combine the best practices of all
                                                                       • Robert L. Lumpkins was elected to Ecolab’s board of directors in
                                                                                                                                                 Ecolab Clean worldwide. All of which was driven by our desire to
of our plants globally, both in terms of manufacturing processes
                                                                       August. Bob is vice chairman of the board and chief financial officer
                                                                                                                                                 provide better service to our customers, and continued growth to
and environmental stewardship.
                                                                       of Cargill Inc., a Minneapolis, Minn.-based marketer, processor and                                                                                          Michael E. Shannon
                                                                                                                                                 our investors.
                                                                       distributor of agricultural, food, financial and industrial products.
                                                                                                                                                    Yes, today we can confidently say that Ecolab is truly a 21st-cen-
Leadership defined:
                                                                                                                                                 tury company and that we’re well-positioned for exceptional growth                Celebrating 15 years of service
                                                                          We enthusiastically welcome our three new directors aboard.
Ecolab’s senior management team underwent a number of                                                                                            in the coming decades. But that doesn’t mean we’re now going to
                                                                                                                                                                                                                                   1999 marked the retirement of Mike Shannon. Throughout
changes in 1999. We welcomed new faces and said goodbye                                                                                          sit back and relax. Not by a long shot. As you well know, companies
                                                                       Proud? Definitely:                                                                                                                                           his 15 years with Ecolab, Mike made many substantial and
to some friends whose tireless contributions to this company will                                                                                such as Ecolab that not only want to survive, but to thrive, during
                                                                                                                                                                                                                                   long-range contributions to our company. He built a strong
be felt for years to come. Among them were the following:              For years I’ve been saying how great our associates are. Now that         the next 100 years will have to constantly grow, adapt and stay at                financial and administrative staff, brought excellent executive
                                                                                                                                                                                                                                   and strategic leadership to the financial management of the
                                                                       fact has been acknowledged by Industry Week, a prominent trade            least one step ahead of the pack. That’s what Ecolab intends to do,
• When Mike Shannon, our former chairman of the board                                                                                                                                                                              company, and developed solid community and government
                                                                       publication that focuses on global manufacturing enterprises.             and 2000 will be no exception.
                                                                                                                                                                                                                                   relations programs. Moreover, Mike was very active in leader-
and chief financial and administrative officer, announced his
                                                                       In August, Industry Week named Ecolab to its list of the world’s             We fully expect the coming year to be one of success and
                                                                                                                                                                                                                                   ship positions within the community, from arts organizations to
retirement (see sidebar), it prompted Ecolab’s board of directors to
                                                                       100 best-managed companies. The award is a tribute to the fact            accomplishment. Ecolab will continue to capitalize on the tremen-                 human services. Ecolab is fortunate to have had the thoughtful
elect me to the additional post of chairman of the board, effective                                                                                                                                                                and disciplined insights he brought to its management team,
                                                                                                                                                 dous momentum we now enjoy, taking full advantage of every
                                                                                                                                                                                                                                   as well as his breadth of involvement. Thank you, Mike, for your
                                                                                                                                                                                                                                   tireless support of Ecolab and your work to build its future.

22   Ecolab 1999 Annual Report
Review of Operations
                                                                                                                                                                                                                                                        GCS
                                                                                                                                                                                                                                                        GCS Service does much

United States                                                                                                                                                                                                                                           more than provide around-
                                                  • Introduced innovative new offerings such                                                         and Eco-Clean Elite distributor programs will    cellulose and other substances that block
                                                                                                     Institutional                                                                                                                                      the-clock repairs and
                                                                                                     Restaurants are winning
                                                  as the Digits Hand Hygiene System, which                                                           play a key growth role during 2000 as invest-    foodservice drains; and Block Whitener, a         parts for cooking, refriger-
                                                                                                     the war against foodborne                                                                                                                          ation and warewashing
Institutional                                     ensures proper employee handwashing in                                                             ments made in 1999 garner increased busi-        chlorinated gel that cleans and bleaches
                                                                                                     illness with Victory. It                                                                                                                           equipment. Its customized
                                                                                                     removes potentially                                                                                                                                preventative maintenance
                                                  food establishments. It features a unique                                                          ness among small, independent customers.         cutting boards to control contamination.
                                                                                                     disease-causing microbes                                                                                                                           programs help avert major
Innovative warewashing, on-premise laundry,       fluorescent glow box that allows employees                                                          Further, Institutional will work with Ecolab’s
                                                                                                     from the surfaces of                                                                                                                               equipment problems
                                                                                                     fruits and vegetables,
housekeeping, water filtration and conditioning,                                                                                                                                                                                                         before they occur.
                                                  to see where hands haven’t been properly                                                           other divisions to Circle the Customer, offer-
                                                                                                                                                                                                      • Signed agreements with two additional
                                                                                                     washing away worry while
and pool and spa management products,
                                                  washed. Victory, an antimicrobial fruit and                                                        ing an increasing number of effective, cost-
                                                                                                     leaving foods’ natural
                                                                                                                                                                                                      major U.S. grocery chains, further boosting
programs and services for the foodservice                                                            taste and odor intact.
                                                  vegetable wash additive, is designed to                                                            efficient product and service solutions.
                                                                                                                                                                                                      its fast-growing food retail business, which
and hospitality industries.
                                                  reduce the number of illness-causing micro-
                                                                                                                                                                                                      now extends coast to coast.
                                                  organisms on the surface of produce with-
Highlights                                                                                                                                                                                                                                            GCS Service
                                                  out affecting its flavor or odor. The division
                                                                                                                                                     Kay
                                                                                                                                                                                                      • Continued to build its sales-and-service
                                                  also made key additions to existing product
Institutional achieved another year of out-
                                                                                                   program and Raburn, which provides prod-                                                           force, a key competitive advantage, and         Kitchen equipment repair services and parts
                                                  lines, including its revolutionary GeoSystem
standing growth and progress in 1999,                                                                                                                Cleaning and sanitation products and training
                                                                                                   ucts and programs that enhance safety and                                                                                                          for the foodservice and hospitality industries.
                                                                                                                                                                                                      bolstered its equipment and information
                                                  9000 warewashing program.                                                                          programs for the quickservice restaurant,
outpacing the industry and setting new
                                                                                                   efficiency in the foodservice and hospitality                                                      technology infrastructure.
                                                                                                                                                     convenience store and food retail markets.
performance standards. The division’s core
                                                                                                   industries. Plans are underway to add a num-
                                                                                                                                                                                                                                                      Highlights
warewashing, housekeeping and on-premise          • Made significant strides with its new           ber of related, proprietary programs under
                                                                                                                                                                                                      • Successfully entered the U.S. convenience
laundry businesses continued to grow at                                                                                                              Highlights                                                                                       GCS Service made significant progress dur-
                                                  Aqua Balance Pool & Spa Management               the EcoSystems umbrella in the coming year.
                                                                                                                                                                                                      store market, bringing the same high-quality
strong, steady rates, and a number of                                                                                                                                                                                                                 ing its first full year as an Ecolab division,
                                                  Program. Transferred from the Water Care
                                                                                                                                                     Ecolab’s Kay Division achieved record results
                                                                                                                                                                                                      products, service and training disciplines
new product offerings were successfully                                                                                                                                                                                                               achieving strong sales growth, enhanced
                                                  Services Division early in the year, Aqua
                                                                                                                                                     in 1999, outpacing quickservice restaurant
                                                                                                   • Enjoyed ongoing success with the Ecotemp                                                         that have been successful in the QSR and
launched. The division’s many accomplish-                                                                                                                                                                                                             profitability and improved service protocols.
                                                  Balance’s opportunities were greatly
                                                                                                                                                     (QSR) industry growth and significantly
                                                                                                   program, which provides customers with                                                             food retail markets.
ments in 1999 include the following:                                                                                                                                                                                                                  Specific highlights include:
                                                  expanded by Institutional’s broad sales
                                                                                                                                                     expanding its food retail (grocery) and inter-
                                                                                                   high-quality, low-temperature dishmachines.
                                                  coverage throughout the United States. This
                                                                                                                                                     national businesses. Among the highlights:
                                                                                                   By aggressively targeting low-temp competitors
                                                                                                                                                                                                      • Expanded its flourishing international
                                                  enabled the division to sign lucrative service
• Once again attained excellent growth.                                                                                                                                                                                                               • Grew revenues at double-digit rates, part-
                                                                                                   in the non-contract marketplace, Ecotemp
                                                  agreements with several major chains in the                                                                                                         operations into four new countries, most
The gains resulted from strong new product                                                                                                                                                                                                            nering with the Institutional, Kay and Pest
                                                                                                                                                     • Once again introduced a variety of differen-
                                                                                                   made impressive new customer gains.
                                                  lodging industry.                                                                                                                                   notably Japan, which represents the second-
sales, improved customer retention and                                                                                                                                                                                                                Elimination divisions, and fostering a more
                                                                                                                                                     tiated products and programs. These include
                                                                                                                                                                                                      largest QSR market in the world.
market penetration, increased service levels                                                                                                                                                                                                          sales-driven philosophy among field manage-
                                                                                                                                                     MatchUp, a portable dilution system targeted
                                                                                                   Outlook
and a favorable environment in the U.S.           • Broadened its very successful FresH O                                                                                                                                                             ment. Also, during the second half of 1999,
                                                                                            2
                                                                                                                                                     toward the QSR market; Bio-Shield, a new
foodservice and hospitality industries.                                                                                                                                                                                                               GCS formed a corporate account group that
                                                                                                                                                                                                      Outlook
                                                  Water Filtration & Conditioning Program          Institutional is well-positioned to deliver yet
                                                                                                                                                     patented drain program for removing grease,
                                                                                                                                                                                                                                                      is expected to have a major impact in 2000.
                                                  to include filtration technology for hot-water    another year of high growth and further
                                                                                                                                                                                                      Kay anticipates another year of above-average
                                                  applications and laundry machines. In addi-      increase its market share in 2000, thanks
                                                                                                                                                                                                      growth in 2000. It will further build its QSR
                                                  tion, the FresH2O line now includes point-       to a number of major factors. For example,
                                                                                                                                                                                                                                                      • Achieved progress toward national ser-
                                                                                                                                                                                                      business by leveraging its enhanced sales
                                                  of-use scale control systems. The entire pro-    the division will continue to capitalize on                    Kay                                                                                 vice coverage by opening new field offices in
                                                                                                                                                                                                      and service capabilities and by continuing to
                                                                                                                                                                  Quickservice customers’
                                                  gram continues to prosper on the strength        its broad range of strengths, which include
                                                                                                                                                                                                                                                      Las Vegas, Nev.; East Rutherford, N.J.; Grand
                                                                                                                                                                                                      pursue aggressive growth in the food retail
                                                                                                                                                                  toughest grease and grime
                     Institutional
                                                  of excellent results combined with regular,      its unmatched research and development                         are no match for Kay’s                                                              Rapids, Mich.; and Seattle, Wash.
                     Performance, efficiency                                                                                                                                                          and convenience store markets. Kay also
                                                                                                                                                                  MatchUp cleaning system.
                                                  reliable service.                                resources, marketing prowess and the indus-
                     and improved safety
                                                                                                                                                                                                      expects to leverage its prospects by offering
                                                                                                                                                                  It combines heavy-duty
                     make the Aerolite system
                                                                                                   try’s largest, best-trained sales-and-service                  product concentrates
                     a breath of fresh air for                                                                                                                                                        new, unique and innovative solutions to
                                                                                                                                                                                                                                                      • Continued to expand its coverage
                                                                                                                                                                  with easy-to-use dispens-
                                                                                                   organization. It remains committed to provid-
                     on-premise laundries. It
                                                  •Organized a new EcoSystems business                                                                            ing technology, ensuring            meet evolving customer needs in its current
                     offers one-touch dispens-                                                                                                                                                                                                        throughout the United States via key acquisi-
                                                                                                   ing customers with new, innovative, value-                     consistent results and
                     ing, color- and shape-       unit to more fully leverage its expertise and                                                                                                       markets, as well as by seeking out new mar-     tions such as Metro Appliance Service Inc.,
                                                                                                                                                                  use costs time after time.
                     coded packaging, and a                                                        added products and services, as well as
                                                  array of solutions in food safety and employee                                                                                                      ket opportunities.
                     patented anti-spill                                                                                                                                                                                                              a Minneapolis, Minn.-based provider of com-
                                                                                                   improving and expanding its existing product
                     feature.                     safety. It encompasses both the FresH2O
                                                                                                                                                                                                                                                      mercial kitchen equipment parts and repair
                                                                                                   lines. Additionally, the division’s Keystone
                                                                                                                                                                                                                                                      services to the Upper Midwest marketplace.




                                                                                                                                                                                                                                                                         Ecolab 1999 Annual Report    25
Textile Care
                     Pest Elimination
                                                                                                                                                                                                                                                                          Innovative product
                     Where cockroaches are
                                                                                                                                                                                                                                                                          offerings, such as Textile
                     concerned, customers
                                                                                                                                                                                                                                                                          Care’s AdvaCare 120
                     feel the need for speed.
                                                                                                                                                                                                                                                                          Fluid Repellent, help
                     ECO2000 Fast Bait is an
                                                                                                                                                                                                                                                                          drive Ecolab’s growth. The
                     odorless, nearly invisible
                                                                                                                                                                                                                                                                          product adds an invisible
                     cockroach bait that pro-
                                                                                                                                                                      • Introduced key product offerings for
                                                                                                      Professional Products
                                                    beverage and quickservice restaurant mar-                                                                                                                          training all contributed to 1999 sales growth      layer of repellency to sur-
                     vides the industry’s fastest
                                                                                                                                                                                                                                                                          gical gowns and hospital-
                     kill rate. Guaranteed. And
                                                    kets, thanks in part to healthy cross-selling                                                                     2000. These include the Huntington-brand         and laid the foundation for a strong perfor-
                                                                                                                                                                                                                                                                          ity textiles, dramatically
                     no prep work or clean-up
                                                                                                      Unique floor care, carpet care, odor control,
                                                    relationships with other Ecolab divisions.                                                                        Endure Dermatology Management System,            mance in 2000. Specific highlights include:         increasing the life of
                     is required.
                                                                                                                                                                                                                                                                          reusable garments.
                                                                                                      personal hand soap, surgical scrub, disinfecting
                                                                                                                                                                      an integrated line of skin care products for
                                                                                                      and general sanitizing products, programs
                                                                                                                                                                      healthcare employees, and the Quik Floor
                                                    • Continued to differentiate itself from the                                                                                                                       • Vigorous sales efforts stressing Textile
                                                                                                      and systems for the commercial, industrial
                                                                                                                                                                      Applicator, a unique floor finish dispensing
                                                    competition by introducing technologically                                                                                                                         Care’s innovative products and superior
                                                                                                      and healthcare markets.
                                                                                                                                                                      system that can cut related labor expenditures
                                                    advanced, proprietary products such as Fast                                                                                                                        service led to key corporate account gains
                                                                                                                                                                      by 50 percent. Sales of Quik Fill Magnum –
                                                    Bait, a new addition to its highly successful                                                                                                                      in the commercial laundry segment, resulting
                                                                                                      Highlights                                                      a high-capacity dispensing system launched
                                                    ECO2000 integrated cockroach elimination                                                                                                                           in significant growth.
                                                                                                                                                                      in late 1998 to the industrial market –
                                                                                                      Professional Products took a number of
                                                    program. Fast Bait kills cockroaches within
                                                                                                                                                                      gained considerable momentum throughout
Outlook                                                                                               significant steps during 1999 to reposition
                                                    one hour of ingestion, the industry’s fastest
                                                                                                                                                                                                                       • Launched AdvaCare 120, a complete,
                                                                                                                                                                      1999 and are expected to climb further.
                                                                                                      itself for growth in 2000. Accomplishments
                                                    rate. Also offered the first granular ECO2000
Ecolab’s GCS Service Division will continue                                                                                                                                                                                                                             commercial and healthcare markets. An
                                                                                                                                                                                                                       low-temperature line of laundry products for
                                                                                                      for the year include:
                                                    bait, which is particularly effective in very
to build a solid foundation for further growth.                                                                                                                                                                                                                         emphasis on product innovation, value-
                                                                                                                                                                                                                       the healthcare market that saves energy,
                                                                                                                                                                      Outlook
                                                    warm, damp environments and other diffi-
A greatly strengthened sales team – including                                                                                                                                                                                                                           added systems and niche market sales
                                                                                                                                                                                                                       extends linen life and reduces formula
                                                    cult-to-treat locations.                          • Strengthened its field sales team and
field management, the newly formed corpo-                                                                                                                                                                                                                               will help drive this growth.
                                                                                                                                                                                                                       times. AdvaCare 120 Fluid Repellent, a key
                                                                                                                                                                      By capitalizing on corporate account gains,
                                                                                                      management structure, making strategic
rate account group, and several account                                                                                                                                                                                product, protects the barrier properties of
                                                                                                                                                                      organizational investments and new product
                                                                                                      organizational changes to improve efficiency
                                                    • Launched bird and termite service pro-
executive positions to be added in 2000 –                                                                                                                                                                              expensive surgical gowns and prevents fluid
                                                                                                                                                                      rollouts, Professional Products expects
                                                                                                      and bolster sales-and-service performance.
will lead the way. The division’s national          grams, each well-received by customers,                                                                                                                            strike-through.
                                                                                                                                                                      renewed growth and improved profitability                                                          Food & Beverage
service organization will be further enhanced       that are specially designed for commercial                                                                        in 2000. Management plans to aggressively
geographically through internal development         properties. Both utilize state-of-the-art prod-   • Revamped its efforts in the $2.5 billion                      drive new account growth and improved                                                             Cleaning and sanitizing products, equipment,
                                                                                                                                                                                                                       • Expanded its Turbo commercial laundry
and acquisitions.                                   ucts and equipment, and can be tailored                                                                           customer retention.                                                                               systems and services for the agribusiness,
                                                                                                      U.S. janitorial market by enhancing its empha-                                                                   line, adding several new products that pro-
                                                                                                                                                                                                                                                                        beverage, brewery, dairy and food
                                                    for an individual property’s particular needs.    sis on distributor sales. The division’s actions                                                                 vide superior cleaning at temperatures signif-
                                                                                                                                                                                                                                                                        processing industries.
                                                    Additionally, expanded the successful Ecoflo       fostered substantial growth in floor care and                                                                     icantly below industry standards. Also added
                                                    Grease Elimination Program nationwide.
Pest Elimination                                                                                      dispensing system sales.                                        Textile Care                                     a non-phosphate product to its Exec 120°
                                                                                                                                                                                                                                                                        Highlights
                                                                                                                                                                                                                       shirt laundry line, which has established
Commercial pest elimination and prevention
                                                    • Bolstered its already strong U.S. sales                                                                         Cleaning and sanitizing products and services    itself as the industry standard.
                                                                                                      • Won several significant corporate account                                                                                                                        Capitalizing on its food safety and brand
services and grease elimination programs.                                                                                                                             for large on-premise and commercial laundries.
                                                    and service teams by adding 120 new asso-         contracts, particularly in the healthcare and                                                                                                                     protection expertise, Food & Beverage
                                                    ciates in key regions. Strategically enhanced     nonfood retail markets, that will provide                                                                                                                         enjoyed an excellent year of double-digit
                                                                                                                                                                                                                       • Strengthened its corporate account
Highlights                                          its market coverage in Canada and Mexico.                                                                         Highlights
                                                                                                      repeat incremental business in future years.                                                                                                                      sales growth despite a competitive industry
                                                                                                                                                                                                                       team to increase market penetration and
                                                                                                                                                                                                                                                                        and consolidation within some markets.
By further expanding its customized                                                                                                                                                                                    sustain growth.
                                                                                                                                                                      In 1999, Textile Care initiated aggressive
                                                                                                                                                                                                                                                                        Highlights for the year include:
                                                    Outlook
programs and strengthening its sales-and-                                                                                                                             steps in a successful response to industry
service organization, Pest Elimination                                                                                                                                consolidations and pricing pressures. A          Outlook
                                                    With plans underway for the launch of more
enjoyed another year of record-breaking
                                                                                                                                                                                                                                                                        • Posted record sales growth in its agribusi-
                                                                                                                                                                      management realignment, successful roll-
                                                    differentiated service offerings and new
                                                                                                                                                                                                                       Though its markets are expected to remain
growth. Highlights include:                                                                                                                                           outs of several new product lines, key corpo-                                                     ness, meat processing and engineering
                                                    market segments being considered, Pest
                                                                                                                                                                                                                       challenging in 2000, Textile Care expects
                                                                                                                                                                      rate account gains and a strong emphasis on                                                       segments through differentiated cleaning
                                                    Elimination expects continued attractive
                                                                                                                                                                                                                       to continue its sales momentum with new
• Again attained double-digit increases                                                                                                                                                                                                                                 systems that offer customers improved
                                                    sales and earnings growth in 2000.
                                                                                                                                                                                                                       products and programs in the shirt laundry,
                                                                                                                                                                                                                                                                        control over manufacturing costs.
in nearly all of its primary market segments.
                                                                                                                                      Professional Products
Growth was particularly strong in the food and                                                                                        Effective handwashing is
                                                                                                                                      critical to infection preven-
                                                                                                                                      tion. Utilizing patented
                                                                                                                                      SkinSynergy technology,
                                                                                                                                      Endure products help
                                                                                                                                      healthcare personnel
                                                                                                                                      thwart life-threatening
                                                                                                                                      nosocomial infections by
                                                                                                                                      working in conjunction
26    Ecolab 1999 Annual Report                                                                                                                                                                                                                                                            Ecolab 1999 Annual Report   27
                                                                                                                                      with one another.
ecolab  ar
ecolab  ar
ecolab  ar
ecolab  ar
ecolab  ar
ecolab  ar
ecolab  ar
ecolab  ar
ecolab  ar
ecolab  ar
ecolab  ar
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ecolab  ar
ecolab  ar
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ecolab ar

  • 1. Ecolab 1999 Annual Report Isit clean? Ecolab Inc. 370 Wabasha Street North St. Paul, Minnesota 55102-1390 We make you shine. (651) 293-2233 www.ecolab.com 29970/0800/0300
  • 2. Or is it Ecolab clean?
  • 3. Bugs 2 Ecolab 1999 Annual Report Ecolab 1999 Annual Report 3
  • 4. Bugs. Creepy, crawly, disgusting – and more than a little dangerous. Whether bugs are microscopic or all too visible, they can ruin products, reputations, brands and health. Fortunately, Ecolab has the solutions. Products that keep surgical and dental instruments perfectly sterile. Programs that wipe out pests in food processing plants. Systems that keep manufacturing equipment and workers’ hands clean and sanitary. From Salmonella and Streptococcus to fleas and flies, we make bug problems fly away. Bugs Eliminated on instruments on containers on food on hands Ecolab 1999 Annual Report 5
  • 5. Stains 6 Ecolab 1999 Annual Report
  • 6. “Nothing” has never looked so good. With Ecolab, troublesome spots are a thing of the past. Dishes, linens, uniforms and surfaces sparkle thanks to Ecolab’s advanced chemistry and breakthrough technology. Specific product lines are tailored for general housekeeping, restaurants, industrial laundries, hospitals and more. Our scientists dream up solutions that save businesses time and money – working hard so that spots never stain our customers’ reputations. Stain-free carpet linens surfaces garments Ecolab 1999 Annual Report 9
  • 7. Crisis 10 Ecolab 1999 Annual Report
  • 8. Stop the presses! Ecolab is on the job – with products and systems that help ensure pure water, uncontaminated food, sanitary hospitals and safer working environments. From cheese to peas and soda to seltzer, our prod- ucts help safeguard food and beverages while assuring freshness and flavor. Our state-of-the-art packaging and dispensing systems protect workers and the bottom line. All backed by cutting-edge research that delivers innovation after innovation. And we’ll put that in black and white. CrisisAverted through security through research through food safety through purity Ecolab 1999 Annual Report 13
  • 9. Service 14 Ecolab 1999 Annual Report
  • 10. Does downtime have you seeing red? Not on our watch. With more than 9,300 sales-and-service associates, Ecolab delivers fast, professional equipment diagnosis and repair around the clock, around the globe. Our friendly, experienced customer service team is available 24 hours a day, seven days a week, while an extensive delivery fleet makes sure products get where they’re needed. As the worldwide leader, Ecolab’s top priority is helping customers succeed. You can count on it. Service Anytime for repair for help for diagnosis for solutions for deliver y Ecolab 1999 Annual Report 17
  • 11. Financial Highlights About the Cover Ecolab Clean. These two small words make a big difference for businesses that must Percent Change protect their products, consumers – and the bottom line. Ecolab’s innovative cleaning (thousands, except per share) 1999 1998 1997 1999 1998 and sanitizing solutions have earned our company a global reputation and made us Net Sales $2,080,012 $1,888,226 $1,640,352 10% 15% Income from Continuing Operations 175,786 154,506 133,955 14 15 the industry leader. Our products and systems delve into every facet of businesses Percent of Sales 8.5% 8.2% 8.2% where impeccable sanitation is a must. We treat our customers’ business environments, Diluted Income from Continuing Operations Per Common Share 1.31 1.15 1.00 14 15 Diluted Weighted-Average Common Shares Outstanding 134,419 134,047 133,822 – – equipment and products as though they’re our own. And all the while, we provide the Cash Dividends Declared per Common Share 0.435 0.390 0.335 12 16 best training, service and support available. Keeping businesses clean is an admirable Cash Provided by Continuing Operating Activities 293,494 274,529 235,098 7 17 goal. Keeping them “Ecolab Clean” is a higher standard we proudly meet. Capital Expenditures 145,622 147,631 121,667 (1) 21 Shareholders’ Equity 762,016 690,541 551,701 10 25 Return on Beginning Equity 25.5% 28.0% 25.8% Description of Business Total Debt 281,074 295,032 308,268 (5) (4) Founded in 1923, Ecolab is the leading global developer and marketer Total Debt to Capitalization 26.9% 29.9% 35.8% of premium cleaning, sanitizing, pest elimination, maintenance and repair products and services for hospitality, institutional and industrial markets. Total Assets $1,585,946 $1,470,995 $1,416,299 8% 4% Customers include hotels and restaurants; foodservice, healthcare and edu- cational facilities; quickservice (fast-food) units; commercial laundries; light industry; dairy plants and farms; and food and beverage processors. Ecolab provides customized products, equipment and programs backed by the industry’s largest and best-trained sales-and-service force, which is more than 6,900 members strong. Net Sales Income Ecolab operates directly in 38 countries in North America, Asia Pacific, (Dollars in Millions) (Dollars in Millions) Latin America and Africa, employing nearly 13,000 associates. In Europe, it $1,341 $1,490 $1,640 $1,888 $2,080 $99 $113 $134 $155 $176 reaches customers through the Henkel-Ecolab joint venture headquartered in Düsseldorf, Germany. Henkel-Ecolab does business in 27 countries, including Eastern European markets, and employs 4,800 associates. Its direct sales- and-service force numbers 2,400. Ecolab serves customers in more than 100 other countries through distributors, licensees and export operations. Ecolab common stock is traded on the New York Stock Exchange and the Pacific Exchange under the symbol ECL. Ecolab news releases and 1995 1996 1997 1998 1999 1995 1996 1997 1998 1999 other selected investor information are available by calling 1-800-FACT-ECL (1-800-322-8325) or on the Internet at www.ecolab.com. Forward-Looking Statements Diluted Income per Share Dividends Declared per Share This Annual Report to Stockholders contains various “Forward-Looking (Dollars) (Dollars) Statements” within the meaning of the Private Securities Litigation Reform Act $0.73 $0.85 $1.00 $1.15 $1.31 $0.258 $0.290 $0.335 $0.390 $0.435 of 1995. Generally, phrases or words such as “will likely result,” “are expected to,” “will continue,” “is anticipated,” “we believe,” “estimate,” “project” (including the negative or variations thereof) or similar terminology identify forward-looking statements. These statements, which represent Ecolab’s expectations or beliefs concerning various future events, are based on current expectations. Therefore, they involve a number of risks and uncertainties that could cause actual results to differ from those of such Forward-Looking Statements. We refer 1995 1996 1997 1998 1999 1995 1996 1997 1998 1999 Contents readers to the Company’s statement entitled “Forward-Looking Statements and Risk Factors,” which is contained under Part I of the Company’s Annual Financial Highlights Report on Form 10-K for the year ended December 31, 1999, for further dis- 19 Shareholders Letter cussion of these matters. Additional risk factors may be described from time 20 Operations Review to time in Ecolab’s filings with the Securities and Exchange Commission. 24 Financial Report 32 Board of Directors and Officers 60 All product names and certain information appearing in italic type in the text of this annual Shareholder Information and Services 61 report are trademarks, brand names, service marks or copyright material of Ecolab Inc., Business Overview Kay Chemical Company or Henkel-Ecolab. gatefold-back cover Ecolab 1999 Annual Report 19
  • 12. Allan L. Schuman, Chairman of the Board, President • Our income from continuing operations rose 14 percent to • First let’s talk products. In 1999, we introduced more highly and Chief Executive Officer $176 million. Diluted earnings per share also went up 14 percent differentiated, value-added products to solve customers’ needs. to $1.31. It was our seventh consecutive year of double-digit earnings They include the Aerolite Professional Laundry System, which per share growth. There aren’t many companies who can say that, dispenses superconcentrated on-premise laundry products automati- and Ecolab is proud to be one of them. cally, eliminating buckets, half-used containers and messy spills. We’ve enjoyed great success with the Super Express Service Station, • We watched our stock price increase from $36.19 to a record a detailing system for full-service car washes that features popular We’ve redefined ‘clean’— and have the $39.13 during 1999, our fifth consecutive year of growth. Despite Blue Coral-brand products. And we’re very excited about MatchUp, a tumultuous period in which investors focused heavily on Internet results to prove it. a modular cleaning program specifically designed for the unique and technology stocks, we finished another year with a record market needs of quickservice restaurants. price and capitalization. balance sheet. That’s a remarkable fact, and it’s a testament to the • Food safety remained a high-profile issue during 1999, and • Our return on beginning shareholders’ equity was 25 percent, continuing vitality of our aggressive Circle the Customer – Circle Ecolab was again at the forefront with offerings that protect both once again exceeding our corporate goal of 20 percent. the Globe business strategy. our customers’ businesses, and their customers’ health. Victory, In other words, there are results. And then there are Ecolab for instance, is an EPA-registered wash solution for foodservice • In December, we raised our quarterly cash dividend 14 percent Results. Read on for a brief overview of our many achievements operations that’s designed to remove potentially dangerous To Our Shareholders to $0.12 per common share. As a result, our indicated annual rate during 1999. microorganisms from the surfaces of fruits and vegetables. Food went up to $0.48 per share. It was our eighth consecutive annual processing plants are raving about EcoCare, a personnel hygiene dividend rate increase. Ecolab has given a whole new meaning to “clean.” In fact, we’ve Performance defined: program that includes everything from hand cleaners to doorway been relentlessly defining and redefining clean for more than three sanitizing systems. We even leveraged our immense food safety • Ecolab continued to enjoy strong cash flow, with cash provided by Once again, I’m very pleased to be able to tell you that, as the quarters of a century. Since 1923, Ecolab has set the standard for expertise to create comprehensive cleaning and sanitation programs continuing operations of $293 million – a record level. This strong previous year came to a close, Ecolab had a great many things excellence in the cleaning and sanitation industry. And just when for the world’s pharmaceutical and cosmetic manufacturers. cash flow also contributed to a strengthened balance sheet. Our to feel good about financially – to say the least. it seems we couldn’t possibly raise the bar any higher, we top 1999 total debt to capitalization ratio was 27 percent, allowing us ourselves yet again — delighting our customers and outshining the • I’ve said it before, and I’ll say it again: Ecolab’s sales-and-service • Sales from wholly owned operations, for instance, were up 10 to uphold a strong “A” category balance sheet from all the major competition every step of the way. force is the largest, best-trained organization of its kind in the indus- percent to $2.1 billion. That’s another record, and it represents the rating agencies. In recognition, Moody’s Investors Service upgraded Simply put, there’s clean. And then there’s Ecolab Clean. try. And in 1999, it became even bigger and better. We added more first time that we’ve exceeded the $2 billion mark in our company’s Ecolab’s senior debt rating from A3 to A2 and our commercial Consequently, we’ve also set an equally impressive standard for than 550 associates, for a total of nearly 7,000. If you include our history. Credit goes to our incomparable sales-and-service force paper rating from Prime-2 to Prime-1. In doing so, Moody’s cited financial performance. Ecolab is among an elite group of companies Henkel-Ecolab associates, the number rises to more than 9,300 and its continued, aggressive sales endeavors, as well as new our steady earnings and cash flow growth, as well as improved that have all demonstrated the ability to generate strong, consistent associates globally. That is service coverage on an unprecedented product and service launches, and significant personnel additions. Henkel-Ecolab performance. growth. Quarter after quarter. Year after year. Indeed, we’re one scale. And because our field associates are always learning and of only 9 companies in the Standard & Poor’s 500 index that can expanding their knowledge – whether at our world-class Ecolab • Our global sales coverage, including our European joint venture, Growth defined: boast of having achieved 20 consecutive quarters of double-digit University training center in St. Paul or in other venues around the Henkel-Ecolab, reached $3 billion. Fueled by the diligent efforts earnings per share growth, while at the same time maintaining a world – they truly become experts in cleaning and sanitation. To attain the kind of financial success outlined above, a company of Ecolab associates around the world, these outstanding results greater than 20 percent return on equity and an investment-grade must have premium, differentiated products and services that helped us offset the effects of the Asian and Latin American handle its customers’ toughest challenges. And it must possess an economies, which were sluggish. extraordinary team of people to provide sales, service and support. Ecolab has both. 20 Ecolab 1999 Annual Report Ecolab 1999 Annual Report 21
  • 13. • Ecolab further bolstered its foundation for future growth through January 1, 2000. I am extremely honored by the board’s confidence that our associates constantly uphold the highest standards of opportunity to better serve our customers, our associates, and acquisitions. We kicked off the year by welcoming Tucson, Ariz.- in me, and I savor the opportunity to lead this great company into performance, and we’re honored to have been among the select our shareholders. Sure, there will be challenges along the way – based Blue Coral Systems into the Ecolab fold. The purchase its next century of growth. group of recipients. ongoing industry consolidation remains a concern, as does the made Ecolab the leader in the U.S. vehicle wash market, and it usual economic uncertainty in some areas of the world – but we’re • Mike Shannon’s departure also opened the door to our new exec- Outlook for 2000: allows us to provide our customers with a full range of branded more than up to the task. Differentiated solutions, delivered utive vice president and chief financial officer, L. White Matthews III. vehicle cleaning, appearance and specialty products. We also around the globe by an unparalleled team of experts, resulting in It’s the dawn of the 21st century, and we’re ready to make it the Before joining Ecolab in July, White spent more than 20 years with acquired Metro Appliance Service Inc. of Minneapolis, Minn., increased sales and greater market share: It all adds up to growth. Ecolab Century. Union Pacific, where he was CFO and a director. He is a valued a provider of commercial kitchen equipment parts and repair That’s what Ecolab does best. That’s because, for us, this new century of growth effectively addition to the Ecolab family. services. Metro will contribute to Ecolab’s growing national service Ecolab Clean equals Ecolab Results. The Ecolab Century is began long before our calendar pages officially turned to the year network for commercial cooking, warewashing and refrigeration about to begin. 2000 a few short months ago. Back when the 1990s were still in • In March, the board of directors acknowledged the retirement equipment. The integrations of several other recent acquisitions – full swing, we were already busy building the Ecolab of the future – of longtime director Philip L. Smith. Phil was a respected voice including Brent Chemical Technologies, Savolite, and Vulcan piece by piece. on the board for 10 years, and he will be greatly missed. Chemical Technologies, among others – proceeded along smoothly. Allan L. Schuman We launched an incredible array of cutting-edge product and Chairman of the Board, President and Chief Executive Officer • Also in March, the board welcomed new members Jerry A. service offerings, all created to meet our customers’ changing • In August, we broke ground on a new, state-of-the-art manufactur- Grundhofer and William L. Jews. Jerry is president and chief cleaning and sanitizing needs in this new era. We made strategic ing plant in Martinsburg, W.Va. Scheduled to begin operations in executive officer of Firstar Corp., a bank holding company based acquisitions, seizing opportunities to broaden our reach and exper- January 2001, the 225,000-square-foot facility will make us even in Milwaukee, Wis. Bill is president and chief executive officer of tise. And we made significant investments in personnel, technology better equipped to keep up with the ever-increasing demand for CareFirst Inc., a regional healthcare services provider headquartered and training. This allowed us to further strengthen our sales-and- our many products and services. The goods produced there will in Owings Mills, Md. service organization – already considered the industry’s best – be distributed all along the Eastern seaboard, from Maine to the and its ability to circle the customer and circle the globe, providing tip of Florida. Martinsburg will combine the best practices of all • Robert L. Lumpkins was elected to Ecolab’s board of directors in Ecolab Clean worldwide. All of which was driven by our desire to of our plants globally, both in terms of manufacturing processes August. Bob is vice chairman of the board and chief financial officer provide better service to our customers, and continued growth to and environmental stewardship. of Cargill Inc., a Minneapolis, Minn.-based marketer, processor and Michael E. Shannon our investors. distributor of agricultural, food, financial and industrial products. Yes, today we can confidently say that Ecolab is truly a 21st-cen- Leadership defined: tury company and that we’re well-positioned for exceptional growth Celebrating 15 years of service We enthusiastically welcome our three new directors aboard. Ecolab’s senior management team underwent a number of in the coming decades. But that doesn’t mean we’re now going to 1999 marked the retirement of Mike Shannon. Throughout changes in 1999. We welcomed new faces and said goodbye sit back and relax. Not by a long shot. As you well know, companies Proud? Definitely: his 15 years with Ecolab, Mike made many substantial and to some friends whose tireless contributions to this company will such as Ecolab that not only want to survive, but to thrive, during long-range contributions to our company. He built a strong be felt for years to come. Among them were the following: For years I’ve been saying how great our associates are. Now that the next 100 years will have to constantly grow, adapt and stay at financial and administrative staff, brought excellent executive and strategic leadership to the financial management of the fact has been acknowledged by Industry Week, a prominent trade least one step ahead of the pack. That’s what Ecolab intends to do, • When Mike Shannon, our former chairman of the board company, and developed solid community and government publication that focuses on global manufacturing enterprises. and 2000 will be no exception. relations programs. Moreover, Mike was very active in leader- and chief financial and administrative officer, announced his In August, Industry Week named Ecolab to its list of the world’s We fully expect the coming year to be one of success and ship positions within the community, from arts organizations to retirement (see sidebar), it prompted Ecolab’s board of directors to 100 best-managed companies. The award is a tribute to the fact accomplishment. Ecolab will continue to capitalize on the tremen- human services. Ecolab is fortunate to have had the thoughtful elect me to the additional post of chairman of the board, effective and disciplined insights he brought to its management team, dous momentum we now enjoy, taking full advantage of every as well as his breadth of involvement. Thank you, Mike, for your tireless support of Ecolab and your work to build its future. 22 Ecolab 1999 Annual Report
  • 14. Review of Operations GCS GCS Service does much United States more than provide around- • Introduced innovative new offerings such and Eco-Clean Elite distributor programs will cellulose and other substances that block Institutional the-clock repairs and Restaurants are winning as the Digits Hand Hygiene System, which play a key growth role during 2000 as invest- foodservice drains; and Block Whitener, a parts for cooking, refriger- the war against foodborne ation and warewashing Institutional ensures proper employee handwashing in ments made in 1999 garner increased busi- chlorinated gel that cleans and bleaches illness with Victory. It equipment. Its customized removes potentially preventative maintenance food establishments. It features a unique ness among small, independent customers. cutting boards to control contamination. disease-causing microbes programs help avert major Innovative warewashing, on-premise laundry, fluorescent glow box that allows employees Further, Institutional will work with Ecolab’s from the surfaces of equipment problems fruits and vegetables, housekeeping, water filtration and conditioning, before they occur. to see where hands haven’t been properly other divisions to Circle the Customer, offer- • Signed agreements with two additional washing away worry while and pool and spa management products, washed. Victory, an antimicrobial fruit and ing an increasing number of effective, cost- leaving foods’ natural major U.S. grocery chains, further boosting programs and services for the foodservice taste and odor intact. vegetable wash additive, is designed to efficient product and service solutions. its fast-growing food retail business, which and hospitality industries. reduce the number of illness-causing micro- now extends coast to coast. organisms on the surface of produce with- Highlights GCS Service out affecting its flavor or odor. The division Kay • Continued to build its sales-and-service also made key additions to existing product Institutional achieved another year of out- program and Raburn, which provides prod- force, a key competitive advantage, and Kitchen equipment repair services and parts lines, including its revolutionary GeoSystem standing growth and progress in 1999, Cleaning and sanitation products and training ucts and programs that enhance safety and for the foodservice and hospitality industries. bolstered its equipment and information 9000 warewashing program. programs for the quickservice restaurant, outpacing the industry and setting new efficiency in the foodservice and hospitality technology infrastructure. convenience store and food retail markets. performance standards. The division’s core industries. Plans are underway to add a num- Highlights warewashing, housekeeping and on-premise • Made significant strides with its new ber of related, proprietary programs under • Successfully entered the U.S. convenience laundry businesses continued to grow at Highlights GCS Service made significant progress dur- Aqua Balance Pool & Spa Management the EcoSystems umbrella in the coming year. store market, bringing the same high-quality strong, steady rates, and a number of ing its first full year as an Ecolab division, Program. Transferred from the Water Care Ecolab’s Kay Division achieved record results products, service and training disciplines new product offerings were successfully achieving strong sales growth, enhanced Services Division early in the year, Aqua in 1999, outpacing quickservice restaurant • Enjoyed ongoing success with the Ecotemp that have been successful in the QSR and launched. The division’s many accomplish- profitability and improved service protocols. Balance’s opportunities were greatly (QSR) industry growth and significantly program, which provides customers with food retail markets. ments in 1999 include the following: Specific highlights include: expanded by Institutional’s broad sales expanding its food retail (grocery) and inter- high-quality, low-temperature dishmachines. coverage throughout the United States. This national businesses. Among the highlights: By aggressively targeting low-temp competitors • Expanded its flourishing international enabled the division to sign lucrative service • Once again attained excellent growth. • Grew revenues at double-digit rates, part- in the non-contract marketplace, Ecotemp agreements with several major chains in the operations into four new countries, most The gains resulted from strong new product nering with the Institutional, Kay and Pest • Once again introduced a variety of differen- made impressive new customer gains. lodging industry. notably Japan, which represents the second- sales, improved customer retention and Elimination divisions, and fostering a more tiated products and programs. These include largest QSR market in the world. market penetration, increased service levels sales-driven philosophy among field manage- MatchUp, a portable dilution system targeted Outlook and a favorable environment in the U.S. • Broadened its very successful FresH O ment. Also, during the second half of 1999, 2 toward the QSR market; Bio-Shield, a new foodservice and hospitality industries. GCS formed a corporate account group that Outlook Water Filtration & Conditioning Program Institutional is well-positioned to deliver yet patented drain program for removing grease, is expected to have a major impact in 2000. to include filtration technology for hot-water another year of high growth and further Kay anticipates another year of above-average applications and laundry machines. In addi- increase its market share in 2000, thanks growth in 2000. It will further build its QSR tion, the FresH2O line now includes point- to a number of major factors. For example, • Achieved progress toward national ser- business by leveraging its enhanced sales of-use scale control systems. The entire pro- the division will continue to capitalize on Kay vice coverage by opening new field offices in and service capabilities and by continuing to Quickservice customers’ gram continues to prosper on the strength its broad range of strengths, which include Las Vegas, Nev.; East Rutherford, N.J.; Grand pursue aggressive growth in the food retail toughest grease and grime Institutional of excellent results combined with regular, its unmatched research and development are no match for Kay’s Rapids, Mich.; and Seattle, Wash. Performance, efficiency and convenience store markets. Kay also MatchUp cleaning system. reliable service. resources, marketing prowess and the indus- and improved safety expects to leverage its prospects by offering It combines heavy-duty make the Aerolite system try’s largest, best-trained sales-and-service product concentrates a breath of fresh air for new, unique and innovative solutions to • Continued to expand its coverage with easy-to-use dispens- organization. It remains committed to provid- on-premise laundries. It •Organized a new EcoSystems business ing technology, ensuring meet evolving customer needs in its current offers one-touch dispens- throughout the United States via key acquisi- ing customers with new, innovative, value- consistent results and ing, color- and shape- unit to more fully leverage its expertise and markets, as well as by seeking out new mar- tions such as Metro Appliance Service Inc., use costs time after time. coded packaging, and a added products and services, as well as array of solutions in food safety and employee ket opportunities. patented anti-spill a Minneapolis, Minn.-based provider of com- improving and expanding its existing product feature. safety. It encompasses both the FresH2O mercial kitchen equipment parts and repair lines. Additionally, the division’s Keystone services to the Upper Midwest marketplace. Ecolab 1999 Annual Report 25
  • 15. Textile Care Pest Elimination Innovative product Where cockroaches are offerings, such as Textile concerned, customers Care’s AdvaCare 120 feel the need for speed. Fluid Repellent, help ECO2000 Fast Bait is an drive Ecolab’s growth. The odorless, nearly invisible product adds an invisible cockroach bait that pro- • Introduced key product offerings for Professional Products beverage and quickservice restaurant mar- training all contributed to 1999 sales growth layer of repellency to sur- vides the industry’s fastest gical gowns and hospital- kill rate. Guaranteed. And kets, thanks in part to healthy cross-selling 2000. These include the Huntington-brand and laid the foundation for a strong perfor- ity textiles, dramatically no prep work or clean-up Unique floor care, carpet care, odor control, relationships with other Ecolab divisions. Endure Dermatology Management System, mance in 2000. Specific highlights include: increasing the life of is required. reusable garments. personal hand soap, surgical scrub, disinfecting an integrated line of skin care products for and general sanitizing products, programs healthcare employees, and the Quik Floor • Continued to differentiate itself from the • Vigorous sales efforts stressing Textile and systems for the commercial, industrial Applicator, a unique floor finish dispensing competition by introducing technologically Care’s innovative products and superior and healthcare markets. system that can cut related labor expenditures advanced, proprietary products such as Fast service led to key corporate account gains by 50 percent. Sales of Quik Fill Magnum – Bait, a new addition to its highly successful in the commercial laundry segment, resulting Highlights a high-capacity dispensing system launched ECO2000 integrated cockroach elimination in significant growth. in late 1998 to the industrial market – Professional Products took a number of program. Fast Bait kills cockroaches within gained considerable momentum throughout Outlook significant steps during 1999 to reposition one hour of ingestion, the industry’s fastest • Launched AdvaCare 120, a complete, 1999 and are expected to climb further. itself for growth in 2000. Accomplishments rate. Also offered the first granular ECO2000 Ecolab’s GCS Service Division will continue commercial and healthcare markets. An low-temperature line of laundry products for for the year include: bait, which is particularly effective in very to build a solid foundation for further growth. emphasis on product innovation, value- the healthcare market that saves energy, Outlook warm, damp environments and other diffi- A greatly strengthened sales team – including added systems and niche market sales extends linen life and reduces formula cult-to-treat locations. • Strengthened its field sales team and field management, the newly formed corpo- will help drive this growth. times. AdvaCare 120 Fluid Repellent, a key By capitalizing on corporate account gains, management structure, making strategic rate account group, and several account product, protects the barrier properties of organizational investments and new product organizational changes to improve efficiency • Launched bird and termite service pro- executive positions to be added in 2000 – expensive surgical gowns and prevents fluid rollouts, Professional Products expects and bolster sales-and-service performance. will lead the way. The division’s national grams, each well-received by customers, strike-through. renewed growth and improved profitability Food & Beverage service organization will be further enhanced that are specially designed for commercial in 2000. Management plans to aggressively geographically through internal development properties. Both utilize state-of-the-art prod- • Revamped its efforts in the $2.5 billion drive new account growth and improved Cleaning and sanitizing products, equipment, • Expanded its Turbo commercial laundry and acquisitions. ucts and equipment, and can be tailored customer retention. systems and services for the agribusiness, U.S. janitorial market by enhancing its empha- line, adding several new products that pro- beverage, brewery, dairy and food for an individual property’s particular needs. sis on distributor sales. The division’s actions vide superior cleaning at temperatures signif- processing industries. Additionally, expanded the successful Ecoflo fostered substantial growth in floor care and icantly below industry standards. Also added Grease Elimination Program nationwide. Pest Elimination dispensing system sales. Textile Care a non-phosphate product to its Exec 120° Highlights shirt laundry line, which has established Commercial pest elimination and prevention • Bolstered its already strong U.S. sales Cleaning and sanitizing products and services itself as the industry standard. • Won several significant corporate account Capitalizing on its food safety and brand services and grease elimination programs. for large on-premise and commercial laundries. and service teams by adding 120 new asso- contracts, particularly in the healthcare and protection expertise, Food & Beverage ciates in key regions. Strategically enhanced nonfood retail markets, that will provide enjoyed an excellent year of double-digit • Strengthened its corporate account Highlights its market coverage in Canada and Mexico. Highlights repeat incremental business in future years. sales growth despite a competitive industry team to increase market penetration and and consolidation within some markets. By further expanding its customized sustain growth. In 1999, Textile Care initiated aggressive Highlights for the year include: Outlook programs and strengthening its sales-and- steps in a successful response to industry service organization, Pest Elimination consolidations and pricing pressures. A Outlook With plans underway for the launch of more enjoyed another year of record-breaking • Posted record sales growth in its agribusi- management realignment, successful roll- differentiated service offerings and new Though its markets are expected to remain growth. Highlights include: outs of several new product lines, key corpo- ness, meat processing and engineering market segments being considered, Pest challenging in 2000, Textile Care expects rate account gains and a strong emphasis on segments through differentiated cleaning Elimination expects continued attractive to continue its sales momentum with new • Again attained double-digit increases systems that offer customers improved sales and earnings growth in 2000. products and programs in the shirt laundry, control over manufacturing costs. in nearly all of its primary market segments. Professional Products Growth was particularly strong in the food and Effective handwashing is critical to infection preven- tion. Utilizing patented SkinSynergy technology, Endure products help healthcare personnel thwart life-threatening nosocomial infections by working in conjunction 26 Ecolab 1999 Annual Report Ecolab 1999 Annual Report 27 with one another.