MSC Malaysia Business Plan Competition TTT

2. WHAT WILL I COVER
•Internet Based Business
•What is Hot
•Key Success Factors
•Business Plan
•Case Study
•Resources

3. IT BUSINESSES
What is hot? (all estimation)
•Listed in US
•Groupon – valued more than USD12B (e-commerce)
•Pandora – USD4.2B (Internet Radio)
•Linkedin – USD4.2B (social network for professionals)
•Upcoming
•Zynga – USD15B (social gaming)
•Facebook – USD66B (social networking platform)
•Dropbox – USD5B (storage in the cloud)
•37signals.com – not new but doing very well

4. IT BUSINESSES
Local perspective *
•Listed in 2010-2011
•Asia Media
•Century Software
•Growing
•Les Copaque (animation)
•Exabytes (web hosting ++)
•Ipay88 (online payment)
•Says & nuffnang (online advertising)
* not representing Malaysian-base VC perspective

5. GROWING IN MALAYSIA
•Consumer space – social, content, internet and mobile
•Vertical specific online commerce; toothpaste, food
•Doorstep.my
•Software as a Service / Platform
• Productivity Tools with regional/global perspective
•Mobile app & gaming
•Location and social base

6. KEY SUCCESS FACTORS
Consumer Space
•Big market(Malaysia focus still doable)
•People spend on it & you know who has budget to spend
•Not easy to clone
•Excellent user experience
•Excellent online marketing team
Software as a Service / Software as a Platform
•Big market (beyond Malaysia at starting point of after POC)
•Market very targeted based on readiness and acceptance
•Growing market
•Good support – end to end online experience
•Superior payment gateway
•Excellent online marketing team

7. KEY SUCCESS FACTORS
Mobile app / Gaming
•With regional or global market potential
•Excellent user experience
•Multi platform
•Multi Stages strategy
•Superior quality
•Mobile marketing experience
In general – You need a BALANCE team that are able to:
•Perform rapid development – Product or offering keep evolving until
you get it right
•Provide Creative & Excellent User experience
•Think big but cut it into achievable pieces all the way to monthly
targets

9. CASE STUDY OF YOUNG
ENTREPRENEUR
•VC investment in Dec 2009
•provide businesses with premium
youth targeted
research, advertising and e-
www.youthasia.com commerce direct sales
www.says.com opportunities
www.says.my
www.groupsmore.com
KHAILEE NG JOEL NEOH

10. USEFUL RESOURCES – WIDEN
EXPOSURE

11. RESOURCES – KEEP PUTTING BACK
YOUR IDEAS INO THIS CANVAS

12. http://www.slideshare.net/eritza/l

13. STAGES OF A COMPANY
Start- Early Expansi pre-
Seed Growth Public
up Stage on IPO