The document discusses how incorporating new media like the internet and social media platforms is a key part of marketing films in the 21st century. It notes that many films now have Facebook and Twitter pages where they can post updates, sneak peeks, and insights into the characters and plot. Trailers and posters for recent films also include website links and hashtags at the end to encourage viewers to find out more information online and interact using hashtags, helping to generate buzz through word of mouth on social media. The author intends to take this approach when creating their own film trailer and poster.

2. The internet is considered as a form of new media and I
want to incorporate this in my trailer as it is such a key of
the 21st century society.

3. Nowadays most films have their own Facebook or Twitter
page where they can post updates and/ or sneak peeks.
These pages can also include insights to the characters
and the plot and competitions . On twitter, viewers can
use a hashtag to interact with the film’s twitter page and
other fans about the film and cause interest about the
film through word of mouth.

4. I’ve noticed that with a lot of recent trailers there are
website links at the end or at the bottom of the screen
throughout the entire trailer as well as hashtags and/or
Facebook pages where the audience can find out more.
This is also noticeable on posters and so I will take this
information into account when making both my trailer
and my poster.