Iperdesign Capabilities Presentation

Who We Are Iperdesign is a creative studio that brings together the unique perspectives of experienced advertising, multimedia, product and interior design professionals. In this way, we are able to oer a more innovative approach to the development of your company’s complete image, message and products within the framework of sensorial branding. Under this philosophy, we approach every project with the goal to reach your audience through as many of the ﬁve senses as possible in order to communicate your total brand experience and make an impact that lasts. Copyright © 2009 Iperdesign.™ All rights reserved.

How We Do It Sensorial Branding Because we believe engaging your audience on multiple levels is one of the most important aspects of eective branding, we approach each project with a goal to bring in as many of the ﬁve senses as possible. Sometimes that means concentrating on the visual appeal of logos and print advertising campaigns. But often, it means helping you consider the impact of the paper you choose for your brochure, the interactive capabilities built into your Web site, the packaging that sells your product, or even the inspiration you add to your own ofice space or company-sponsored events. Copyright © 2009 Iperdesign.™ All rights reserved.

Our 3D Process 3D Process: Definition - Design - Delivery While Sensorial Branding is the philosophy that inspires us, the 3D Process is the implementation strategy that creates success. We strive to work with our clients according to three distinct phases - Definition, Design and Delivery. Definition: We work in close collaboration with you to gain an in-depth understanding of your project’s characteristics and objectives in order to formulate the best creative strategy. Design: Next, we translate the creative strategy into clearly communicated concepts for your review. Delivery: Once final approvals are given, we prepare your optimized design and follow it through all phases of production. We encourage our clients to provide input during every phase of the process, and believe your contribution is important to the success of any project. Copyright © 2009 Iperdesign.™ All rights reserved.

Our 2 ofices 10 years in business Studio 15 professionals

Eligio Sgaramella President, CEO Co-founder of Iperdesign, Eligio Sgaramella is responsible for creative strategies, graphic design and advertising services. Eligio began freelancing in 1995, gaining valuable experience in packaging, graphics and advertising design along the way. In 1997 he graduated from the Istituto Europeo di Design in Rome, and found employment until 1999 with the Dorland Agency. There he developed projects for clients such as Nissan, Globalstar, Elsacom, Citycom and others. Eligio also served as the art director of Italia Magazine, a periodical based in New York featuring Italian fashion and design and as art director at a Philadelphia marketing ﬁrm, working on such accounts as Ramada, Budget, Avis and Alfred Angelo. experience Copyright © 2009 Iperdesign.™ All rights reserved.

Anthony Groves Creative Director, Partner Anthony Groves is a 1996 graduate of the Columbus College of Art & Design in Ohio, where he earned a degree in Illustration and Advertising. Since then, he has specialized in combining the two into high quality computer illustration and graphics for marketing, advertising and corporate identity projects in virtually all media. A part of the graphic design industry since 1997, Anthony has worked at a marketing ﬁrm in Philadelphia, and before that, in the art department of major travel company. His clients before Iperdesign included Stork, Cendant Corporation, ABFS and Lippincott Williams and Wilkins. Anthony also brings a variety of freelance experience to the table including non-proﬁts, entertainment companies and sports-related clothing design. experience Copyright © 2009 Iperdesign.™ All rights reserved.

Nicola di Cosmo Creative Director, Multimedia Co-founder of Iperdesign, Nicola Di Cosmo is our director of marketing strategy, research and multimedia services. From 1997 to 1999, Nicola collaborated with ID&A studio in Rome designing products for their clients Bormioli Rocco and Colle Cristal design, before graduating from the ISIA in Rome in 1999. It was during a move to New York that Nicola worked as a multimedia designer for Material ConneXion, Inc. Today, he is back in Rome representing Iperdesign’s services there. experience Copyright © 2009 Iperdesign.™ All rights reserved.

Your team at iperdesign Felipe Goycoolea Eligio Sgaramella Dana Dinerman Director, Video Editing President, CEO Sr. Copywriter, Editor Daniel Di Pietro Anthony Groves Charlie Pﬂaumer Multimedia Designer Creative Director, Partner Graphic Designer Federico Berrichelli Nicola di Cosmo Andrea Cavallari Sound Designer Creative Director, Multimedia Sr. Developer Anna Schirato Giorgio de Angelis Architect, Interior Designer Motion Graphic Designer Richard Dinerman Alessandro Lupo Account Executive Multimedia Designer Laura Nunzi Marco Ferretti Graphic Designer Designer, 3D Modeling Copyright © 2009 Iperdesign.™ All rights reserved.

USA ITALY 1001 White Horse Pike Via Ombrone 14 Haddon Township, NJ 08107 00198 Roma Tel. +1 215 253 5702 Tel. +39 06 902 88658 Fax +1 801 880 2168 Fax +39 06 622 98289 Copyright © 2009 Iperdesign.™ All rights reserved.

Iperdesign Capabilities Presentation

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