Henrik Karlstrøm IEA DSM Task 24 Theoretical basis for energy efficiency policy of Norway

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Henrik Karlstrøm IEA DSM Task 24 Theoretical basis for energy efficiency policy of Norway

  1. 1. The energy efficiency policy of Norway IEA-DSM Task 24 Norway workshop, May 27 2013,
  2. 2. Overview • Background • Historical phases of energy efficiency • Theory of planned behaviour • Problems and possible solutions
  3. 3. Why energy efficiency in Norway? • 100 % hydro • Self-sufficient • Cheap, clean and abundant • Norwegians generally can afford it
  4. 4. Second highest consumption in world
  5. 5. Also... • Large ferrosilicon industry, plants require enormous amounts of electriciy • Electricity can be a valuable export in itself – So some economists say: forget industry, sell the electricity directly! • Hydro dams are not without environmental consequences...
  6. 6. Phases of energy efficiency policy • First phase after 1973 oil shock – Unorganised – Moral • «we are wasteful» – Seen as part of industrial policy
  7. 7. Phases of energy efficiency policy • Second phase, with liberalisation • «Market takes care of it», consumers are economically rational • Focused on reducing barriers to competition and reducing information deficits • Amounted to having no efficiency policy – However, Norway did have 10%+ over-production at the time...
  8. 8. Phases of energy efficiency policy • Third phase: Enova • A more hands-on approach – Subsidy schemes, information centers – However, limited use of regulation • Environmental concerns increase • (Still, their efficiency in achieving efficiency is questioned...)
  9. 9. Theory of planned behaviour • How behaviour change comes about: – Result of changes in intentions, which in turn are influenced by attitudes, norms and various sorts of behavioural control (price incentives, informational barriers, infrastructure etc.) • External intervention should be targeted at this last, as it is easiest to affect
  10. 10. Theory of planned behaviour
  11. 11. Some problems • Behaviour/practice is only intentional under specific circumstances – Large purchasing decisions (car, house) • Information sought at specific times – When buying heat pumps, when refurbishing • Energy use is more tied to habitual and unconscious behaviour
  12. 12. Some suggestions • Go after decision points – But how? • Focus more on habits/practices – But how?
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