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10 Tips on How to Pitch a VC (FOWA, London)

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Dave McClure
Dave McClure

The document provides 10 tips for pitching a venture capital firm, including keeping the elevator pitch short at 30 seconds, focusing on the problem rather than the solution, demonstrating the solution, showing the size of the target market, outlining the business model and revenue sources, discussing any proprietary technology, comparing competitors, explaining the marketing plan, introducing the founding team, and detailing funding needs and milestones. Additional resources for startup metrics, sample pitches, and blogs are also referenced.

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10 Tips on How to Pitch a VC Dave McClure 500 Startups FOWA London, October 2011 [email_address] / @DaveMcClure
Essential Elements of your Pitch ,[object Object],[object Object],[object Object],[object Object],[object Object],* note: the above are teaser images… they don’t really mean anything; they’re just here to capture your attention.
Pitch MY PROBLEM (not YOUR SOLUTION ) Post: “Your Solution is Not My Problem”
[Pardon The Blatant Commercial ]
Read Geoffrey Miller Sex + Evolution + Consumer Mktg = Awesome
500 Startups Fund & Incubator Mountain View, CA – Founded 2010 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[How to Pitch a VC (or Angel)]
10 Tips to an Awesome Pitch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Demo Goes Here Teaser Image Goes Here
10 Slides to an Awesome Pitch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Demo Goes Here Teaser Image Goes Here Cu$tomer Testimonial$ “ This Shit Rocks .” The Money Shot: Demo Screen Shots Video Business Metrics (NOT Revenue Projections) AARRR!
1. The Elevator Pitch ( only 30 sec! ) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2. The Problem ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. Your Solution ,[object Object],[object Object],[object Object],[object Object]
3. Your Solution ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[ The Money Shot ] ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Demo Screen Shots Video ,[object Object],[object Object],[object Object]
[ The Money Shot ] ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Demo Screen Shots Video ,[object Object],[object Object],[object Object],[object Object],[object Object]
4. Market Size ,[object Object],[object Object],[object Object]
4. Market Size ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
5. Business Model (How Do You Make Money?) ,[object Object],[object Object],[object Object],[object Object],[object Object]
6. Proprietary Technology / Expertise ,[object Object],[object Object],[object Object],[object Object]
7. Competition (why you’re better *or* different ) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Better or Different . Funny! Shocking !!! Accepted Not Funny.
8. Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],… how do you get customers & distribution ? lots of channels & decisions… choose a few :
8. Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],… how do you get customers & distribution ? lots of channels & decisions… choose a few : ,[object Object],[object Object],[object Object],[object Object]
9. Team ,[object Object],[object Object],[object Object],[object Object]
10. Money, Milestones ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Financing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Additional Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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10 Tips on How to Pitch a VC (FOWA, London)

  • 1. 10 Tips on How to Pitch a VC Dave McClure 500 Startups FOWA London, October 2011 [email_address] / @DaveMcClure
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  • 3. Pitch MY PROBLEM (not YOUR SOLUTION ) Post: “Your Solution is Not My Problem”
  • 4. [Pardon The Blatant Commercial ]
  • 5. Read Geoffrey Miller Sex + Evolution + Consumer Mktg = Awesome
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  • 7. [How to Pitch a VC (or Angel)]
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  • 21. Better or Different . Funny! Shocking !!! Accepted Not Funny.
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