Think Like a Search Engine
Find User Groups
The 2 People Who Can Use this…
Recruiters
• Find niche groups online
• Identify leadership
• Pipeline outside of LinkedIn
Candidates
• Connect with other professionals
• Establish your brand
• Target active companies for jobs
“User Group:” To Colon or Not to Colon
Google Stems for: user, users, group, team
…AND…
Google
Drops
“Group:Agile”
from the
search!
Start with your Preferred Word – Agile –
With the Colon
74MM Results
Groups & Individuals
No COLON
65MM
but by Page 10
[More Companies]
All Agile
Only 4 pages of results
A niche by any other name…
Yahoo
Images
Potential Leads
as images are
posted by
….people…
Yahoo
Video
More people?!
Yahoo
No Colon – No Matter
Same Result Set
Relatively Smaller Compared to Google
Bing Outcome
– Identical to Yahoo –
Except: Bing Provides Additional Suggestions
Ah, Duck!
Search Results Smaller
And Similar to Bing
BUT…. Colon-On / Colon-Off!?
Each had unique video results (leads)… quack
A
blast
from
AIRS
past…
“No” Colon produced more results
They explain the results, too:
“Exactly 176K from an index of about
928MM pages”
Web pages with more “backlinks”
suggest higher traffic locations
Remember it this way…
What-you-really-NEED-goes-first
[[[then]]]
Where-they-might-HANG-OUT-comes-second
[[[associations, blogs, alumni, groups, users ]]]
Simple Changes in “Word Sequence”
Make a Difference in Search Outcomes
Click the Image & Video Search Buttons!
To Increase Your Potential Leads
Find YOUR Niches!
Dirk Spencer - Corporate Recruiter
Author Resume Psychology
©
Resume Hacks & Traps Revealed
Beat the Machine. Be Seen. Get Hired!
Paperback available:
http://www.amazon.com/-/dp/0692525602/
DirkPMP@Yahoo.Com
214-295-8687
@DirkInDallas
WWW.Slideshare.Net/Dirk Spencer
http://www.linkedin.com/in/dirkindallas
Kindle e-Book on Amazon.Com
Resume Psychology Resume
Hacks & Traps Revealed
Beat the Machine. Be Seen. Get Hired!
ISBN-10: 0692525602 / ISBN-13: 978-0692525609
Available on Kindle
Legal Stuff
Reference Material: Courtesy of Google
I am not affiliated with LinkedIn, Slideshare, Monster,
CareerBuilder, Dice, JobVite, MaxHire, Taleo, Infor,
PeopleAnswers, iCims, Google, Gigablast, Yahoo, Bing,
Amazon, Kindle. All trademarks & logos are property of
their respective companies
Bought this font “TroutKings Dirk”
from Brian at
astigma@astigmatic.com

Think Like a Search Engine Find User Groups for Leads

  • 1.
    Think Like aSearch Engine Find User Groups
  • 2.
    The 2 PeopleWho Can Use this… Recruiters • Find niche groups online • Identify leadership • Pipeline outside of LinkedIn Candidates • Connect with other professionals • Establish your brand • Target active companies for jobs
  • 3.
    “User Group:” ToColon or Not to Colon
  • 4.
    Google Stems for:user, users, group, team …AND… Google Drops “Group:Agile” from the search!
  • 5.
    Start with yourPreferred Word – Agile –
  • 6.
    With the Colon 74MMResults Groups & Individuals
  • 7.
    No COLON 65MM but byPage 10 [More Companies]
  • 9.
    All Agile Only 4pages of results A niche by any other name…
  • 10.
    Yahoo Images Potential Leads as imagesare posted by ….people…
  • 11.
  • 12.
    Yahoo No Colon –No Matter Same Result Set Relatively Smaller Compared to Google
  • 13.
    Bing Outcome – Identicalto Yahoo – Except: Bing Provides Additional Suggestions
  • 14.
    Ah, Duck! Search ResultsSmaller And Similar to Bing
  • 15.
    BUT…. Colon-On /Colon-Off!? Each had unique video results (leads)… quack
  • 16.
  • 17.
    “No” Colon producedmore results They explain the results, too: “Exactly 176K from an index of about 928MM pages” Web pages with more “backlinks” suggest higher traffic locations
  • 20.
    Remember it thisway… What-you-really-NEED-goes-first [[[then]]] Where-they-might-HANG-OUT-comes-second [[[associations, blogs, alumni, groups, users ]]]
  • 21.
    Simple Changes in“Word Sequence” Make a Difference in Search Outcomes
  • 24.
    Click the Image& Video Search Buttons! To Increase Your Potential Leads
  • 25.
  • 26.
    Dirk Spencer -Corporate Recruiter Author Resume Psychology © Resume Hacks & Traps Revealed Beat the Machine. Be Seen. Get Hired! Paperback available: http://www.amazon.com/-/dp/0692525602/ DirkPMP@Yahoo.Com 214-295-8687 @DirkInDallas WWW.Slideshare.Net/Dirk Spencer http://www.linkedin.com/in/dirkindallas
  • 27.
    Kindle e-Book onAmazon.Com Resume Psychology Resume Hacks & Traps Revealed Beat the Machine. Be Seen. Get Hired! ISBN-10: 0692525602 / ISBN-13: 978-0692525609 Available on Kindle
  • 28.
    Legal Stuff Reference Material:Courtesy of Google I am not affiliated with LinkedIn, Slideshare, Monster, CareerBuilder, Dice, JobVite, MaxHire, Taleo, Infor, PeopleAnswers, iCims, Google, Gigablast, Yahoo, Bing, Amazon, Kindle. All trademarks & logos are property of their respective companies Bought this font “TroutKings Dirk” from Brian at astigma@astigmatic.com