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Using QR Codes as Part of Your Overall Marketing Mix
Where Have You Seen a QR Code?
QRious about QR Codes?
Why wouldn’t you be? They’re EVERYWHERE!

They are onPepsi bottles, billboards, buildings,
newspapers, for-sale house signs, magazines, blogs,
newsletters and even rooftops. Yes, it’s true!

So, what exactly is a QR Code?

A QR Code, or a Quick Response code, is a two-
dimensional bar code that can be made up of any data.
An Example of a Personalized QR Code
How Do I Create a QR Code?
There are websites and software for that!

http://qrcode.littleidiot.be/

You can also use:

https://bitly.com/

Just add “.qr” at the end of your bit.ly URL and voila, you
have a QR Code! Quick and simple.
How Will Users Scan my QR Code?
You will need a phone equipped with a camera and an App
that is able to read/parse QR codes.

Don’t worry! There are tons of free apps on Apple’s iOS
and Google’s Android phones

•   i-nigma
•   QR Reader
•   QR Scanner
•   2D Sense
Why QR Codes?

              STORE almost anything!
         Alphanumeric values, Phone Number,
               Email, vCard or a URL.

               SCAN using a mobile device
Apps like i-Nigma and QR Reader allow users to scan your
        QR code and offer them contextual content.

                 PERSONALIZE them
     QR Codes can be personalized with your brand
       to increase recollection and engagement.
Little Known Facts About QR Codes…
• QR Codes were invented by a subsidiary of Toyota back
  in 1994!

• QR Codes can be customized to include your logo, as
  long as it doesn’t interfere or alter the embedded
  information.

• QR Codes are available without a license! Go ahead,
  use them at will.

• The world’s largest QR Code is on the rooftop of a scrap
  yard in Charlotte, NC. It’s almost 10,000 sq.ft!
Contact Information
Email Us       info@digitalwavefront.com

Say Hello!     781-229-5842

Discover More http://www.digitalwavefront.com

Share Ideas    http://blog.digitalwavefront.com

Follow Us      @BOSMarketer

Friend Us      http://www.facebook.com/digitalwavefront

Come Visit     67 South Bedford Street
               Suite 400 West
               Burlington, MA 01803

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QRious about QReating QR Codes

  • 1. Using QR Codes as Part of Your Overall Marketing Mix
  • 2. Where Have You Seen a QR Code?
  • 3. QRious about QR Codes? Why wouldn’t you be? They’re EVERYWHERE! They are onPepsi bottles, billboards, buildings, newspapers, for-sale house signs, magazines, blogs, newsletters and even rooftops. Yes, it’s true! So, what exactly is a QR Code? A QR Code, or a Quick Response code, is a two- dimensional bar code that can be made up of any data.
  • 4. An Example of a Personalized QR Code
  • 5. How Do I Create a QR Code? There are websites and software for that! http://qrcode.littleidiot.be/ You can also use: https://bitly.com/ Just add “.qr” at the end of your bit.ly URL and voila, you have a QR Code! Quick and simple.
  • 6. How Will Users Scan my QR Code? You will need a phone equipped with a camera and an App that is able to read/parse QR codes. Don’t worry! There are tons of free apps on Apple’s iOS and Google’s Android phones • i-nigma • QR Reader • QR Scanner • 2D Sense
  • 7. Why QR Codes? STORE almost anything! Alphanumeric values, Phone Number, Email, vCard or a URL. SCAN using a mobile device Apps like i-Nigma and QR Reader allow users to scan your QR code and offer them contextual content. PERSONALIZE them QR Codes can be personalized with your brand to increase recollection and engagement.
  • 8. Little Known Facts About QR Codes… • QR Codes were invented by a subsidiary of Toyota back in 1994! • QR Codes can be customized to include your logo, as long as it doesn’t interfere or alter the embedded information. • QR Codes are available without a license! Go ahead, use them at will. • The world’s largest QR Code is on the rooftop of a scrap yard in Charlotte, NC. It’s almost 10,000 sq.ft!
  • 9. Contact Information Email Us info@digitalwavefront.com Say Hello! 781-229-5842 Discover More http://www.digitalwavefront.com Share Ideas http://blog.digitalwavefront.com Follow Us @BOSMarketer Friend Us http://www.facebook.com/digitalwavefront Come Visit 67 South Bedford Street Suite 400 West Burlington, MA 01803