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© 2006 - 2014 Demand Metric Research Corporation. All Rights Reserved.
Vendor Profile
April 2014
By: Kristen Maida, Research Analyst
With: Clare Price, VP Research
Discipline: Sales Enablement
Category: Configure, Price, Quote (CPQ)
Type: Digital Transaction Management, eSignature
3
4
6
7
8
About DocuSign
Management Team
Core Product/Service
Key Features & Unique Strengths
Industry & Market
13
14
15
About the Research Analysts
Our Vendor Profile Methodology
About Demand Metric
9
12
Customer Case Study
Analyst Perspective
TABLE OF CONTENTS
© 2014 Demand Metric Research Corporation. All Rights Reserved.
Offices Contact Information Key Facts & Figures
DocuSign Headquarters
221 Main Street, Suite 1000
San Francisco, CA
USA
DocuSign Europe
Warnford Court
29 Throgmorton Street
London
United Kingdom
DocuSign Australia
37 Bligh St., Suite 101
Sydney
NSW 2000, Australia
Website: www.docusign.com
Email: info@docusign.com
Phone (USA): +1 866 219 4318
Phone (Europe): +44 (0) 203 510 6500
Phone (Australia): +61 02 8233 6120
Year Founded: 2003
Ownership: Private
Revenue Range: Private
Employees: 850+
Global Presence: Worldwide
Total Funding: $225M (various investments from 2006-2014)
Industries: Insurance, Financial Services, High Tech, Healthcare,
Higher Education, Real Estate, Life Sciences, Government,
Communications & Media
Customers: Air Canada, Bayer, Comcast, Costco, HP, McKesson,
Salesforce.com, Red Bull, Siemens, Sony, Xerox, Yahoo!
ABOUT DOCUSIGN
Vendor Profile: DocuSign
Overview: DocuSign’s core products and services are based on a Digital Transaction Management with an electronic signature (eSignature)
solution. This vendor profile will provide vendor information, key features & functionality, unique strengths & differentiation, opportunities for
improvement and a real-world use case of an active customer solution. DocuSign serves two very different, yet complementary, markets –
Micro/Small Business owners and Mid-market companies and Enterprises. This analysis will focus on the latter.
© 2014 Demand Metric Research Corporation. All Rights Reserved.
Clare Price, VP Research – Demand Metric
Clare is an expert in marketing strategy, branding, strategic communications, sales enablement, social media marketing,
content marketing and leveraging marketing technologies. Clare is a former Gartner Research Director at and helped build
their Internet Strategies Services division with clients such as Microsoft, IBM, HP, Cisco, Proctor & Gamble and Wells
Fargo. Her specialties include: brand strategy, brand development, customer acquisition and relationship development,
content and digital marketing strategy, sales enablement and social media marketing.
ABOUT THE RESEARCH ANALYSTS
© 2014 Demand Metric Research Corporation. All Rights Reserved.
Kristen Maida, Research Analyst – Demand Metric
Kristen has worked with Demand Metric for the past 4 years, learning about and gaining experience in all aspects of the
organization. She has developed job functions in almost every department to help with Demand Metric’s rapid growth.
Her specialties include: social media marketing, digital marketing, content marketing & management and business process
development.
Vendor Profile: DocuSign
OUR VENDOR PROFILE METHODOLOGY
Demand Metric Vendor Profiles combine analyst insight, customer perspective and vital statistics about vendors that are the subjects of these
profiles. They provide the hype-free, need-to-know information about vendors at a glance, enabling more objective consideration of vendors
and their offerings.
Each vendor profile is the product of hours of analyst research, which typically includes interviews with vendor executives and established
vendor clients. Demand Metric analysts use their experience and insight to ask the penetrating questions to fully expose vendor strengths and
weaknesses. The resulting vendor profile is formatted in a consistent and accessible way, making it easy for readers to quickly grasp each vendors
value proposition.
Vendor Profile: DocuSign
ABOUT DEMAND METRIC
Demand Metric is a global marketing research & advisory firm serving a membership community of over 38,000 marketing professionals, CEOs,
and business owners with advisory services, custom research & benchmarking reports, solution studies, consulting methodologies, training, and a
library of 500+ premium tools and templates.
Using Demand Metric resources, members complete projects faster and with greater confidence, boosting respect for the marketing team and
making it easier to justify needed resources. Our 1,000+ clients range from start-ups to members of the Global 1000.
To read the rest of this Vendor Profile, become a Demand Metric member today!
Vendor Profile
© 2014 Demand Metric Research Corporation. All Rights Reserved.

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Vendor Profile: DocuSign

  • 1. © 2006 - 2014 Demand Metric Research Corporation. All Rights Reserved. Vendor Profile April 2014 By: Kristen Maida, Research Analyst With: Clare Price, VP Research Discipline: Sales Enablement Category: Configure, Price, Quote (CPQ) Type: Digital Transaction Management, eSignature
  • 2. 3 4 6 7 8 About DocuSign Management Team Core Product/Service Key Features & Unique Strengths Industry & Market 13 14 15 About the Research Analysts Our Vendor Profile Methodology About Demand Metric 9 12 Customer Case Study Analyst Perspective TABLE OF CONTENTS © 2014 Demand Metric Research Corporation. All Rights Reserved.
  • 3. Offices Contact Information Key Facts & Figures DocuSign Headquarters 221 Main Street, Suite 1000 San Francisco, CA USA DocuSign Europe Warnford Court 29 Throgmorton Street London United Kingdom DocuSign Australia 37 Bligh St., Suite 101 Sydney NSW 2000, Australia Website: www.docusign.com Email: info@docusign.com Phone (USA): +1 866 219 4318 Phone (Europe): +44 (0) 203 510 6500 Phone (Australia): +61 02 8233 6120 Year Founded: 2003 Ownership: Private Revenue Range: Private Employees: 850+ Global Presence: Worldwide Total Funding: $225M (various investments from 2006-2014) Industries: Insurance, Financial Services, High Tech, Healthcare, Higher Education, Real Estate, Life Sciences, Government, Communications & Media Customers: Air Canada, Bayer, Comcast, Costco, HP, McKesson, Salesforce.com, Red Bull, Siemens, Sony, Xerox, Yahoo! ABOUT DOCUSIGN Vendor Profile: DocuSign Overview: DocuSign’s core products and services are based on a Digital Transaction Management with an electronic signature (eSignature) solution. This vendor profile will provide vendor information, key features & functionality, unique strengths & differentiation, opportunities for improvement and a real-world use case of an active customer solution. DocuSign serves two very different, yet complementary, markets – Micro/Small Business owners and Mid-market companies and Enterprises. This analysis will focus on the latter. © 2014 Demand Metric Research Corporation. All Rights Reserved.
  • 4. Clare Price, VP Research – Demand Metric Clare is an expert in marketing strategy, branding, strategic communications, sales enablement, social media marketing, content marketing and leveraging marketing technologies. Clare is a former Gartner Research Director at and helped build their Internet Strategies Services division with clients such as Microsoft, IBM, HP, Cisco, Proctor & Gamble and Wells Fargo. Her specialties include: brand strategy, brand development, customer acquisition and relationship development, content and digital marketing strategy, sales enablement and social media marketing. ABOUT THE RESEARCH ANALYSTS © 2014 Demand Metric Research Corporation. All Rights Reserved. Kristen Maida, Research Analyst – Demand Metric Kristen has worked with Demand Metric for the past 4 years, learning about and gaining experience in all aspects of the organization. She has developed job functions in almost every department to help with Demand Metric’s rapid growth. Her specialties include: social media marketing, digital marketing, content marketing & management and business process development. Vendor Profile: DocuSign
  • 5. OUR VENDOR PROFILE METHODOLOGY Demand Metric Vendor Profiles combine analyst insight, customer perspective and vital statistics about vendors that are the subjects of these profiles. They provide the hype-free, need-to-know information about vendors at a glance, enabling more objective consideration of vendors and their offerings. Each vendor profile is the product of hours of analyst research, which typically includes interviews with vendor executives and established vendor clients. Demand Metric analysts use their experience and insight to ask the penetrating questions to fully expose vendor strengths and weaknesses. The resulting vendor profile is formatted in a consistent and accessible way, making it easy for readers to quickly grasp each vendors value proposition. Vendor Profile: DocuSign
  • 6. ABOUT DEMAND METRIC Demand Metric is a global marketing research & advisory firm serving a membership community of over 38,000 marketing professionals, CEOs, and business owners with advisory services, custom research & benchmarking reports, solution studies, consulting methodologies, training, and a library of 500+ premium tools and templates. Using Demand Metric resources, members complete projects faster and with greater confidence, boosting respect for the marketing team and making it easier to justify needed resources. Our 1,000+ clients range from start-ups to members of the Global 1000. To read the rest of this Vendor Profile, become a Demand Metric member today! Vendor Profile © 2014 Demand Metric Research Corporation. All Rights Reserved.