Communities, Networks and Engagement: Finding a Place for Action

by Nancy White on Oct 10, 2011

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Slides from a web gathering on October 11, 2011 with the Leadership Learning Network http://leadershiplearning.org/ and http://leadershiplearning.org/page/nonprofit-leadership-webinar-series

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Slides from a web gathering on October 11, 2011 with the Leadership Learning Network http://leadershiplearning.org/ and http://leadershiplearning.org/page/nonprofit-leadership-webinar-series

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Communities, Networks and Engagement: Finding a Place for Action — Presentation Transcript

Communities, Networks and Engagement: Finding a Place for Action For the Leadership Learning Network, http://leadershiplearning.org/ October 2011 Nancy White – Full Circle Associates

Poll 1: (for those viewing on SlideShare after the event, we did some polls within the meeting tool.

I facilitate online groups regularly

I facilitate online groups occasionally

I never facilitate online groups, but plan to soon

I have nothing to do with online facilitation!

Poll 2:

I regularly participate in online groups or communities

I occasionally participate in online groups or communities

I rarely participate in online groups or communities.

PART ONE: ENGAGEMENT FROM 3 PERSPECTIVES

Where we pay attention to our stakeholders…

Three Perspectives:

Sponsors

Strategic goals

Resource provision

Monitoring & evaluation

Communication on results

What are the intended and unintended impacts of sponsors on engagement?

Facilitators & Leaders

Role clarity

Task clarity

Feedback

What does leadership look like online?

Members

Clarity of purpose

Ease of use

Efficient of time

Bridging Across Perspectives

PART 2: BASIC VOCABULARY

Where we develop a way to examine and lead our communities & networks

Meets needs of sponsors, leaders and members

Broad enough to attract people

Focused enough to matter in their work

Often shifts over time

Drives the “who” and the “what we do”

What We Care About:

What are we about?

What is our identity?

What is the significance?

To our Organization

To us as individuals

Practical Purpose Points

Is it clear?

Is it sharable?

Is it inviting?

to organizations

individuals

Is it reasonable?

Is it negotiable?

It relates to my identity

Connects me to other people “like me” (yet with diversity)

People who have time and attention to engage

Involves relationships

Activities

Content people use and create

How people engage with each other to learn/do things

How people apply what they learn in the community back at their work

What do we do together?

Our roles

How we interact to solve problems & answer questions

How we foster trust & engagement

How we capture and share what we learn & do

http://www.flickr.com/photos/mr_t_in_dc/4149444067/sizes/l/in/photostream/

… meetings … relationships … community cultivation … access to expertise … projects … context … individual participation … content publishing … open-ended conversation Community activities oriented to … Base material from: Digital Habitats: Stewarding technology for communities © 2009 Wenger, White, and Smith

activities oriented to … Example: The Birdwatchers of Central Park … open-ended conversation … meetings … projects … access to expertise … relationships … context … community cultivation … individual participation … content publishing Weekly bird walks, winter bird feeding fillings, irregular celebrations and events… Advocacy drives, adopt parts of the park, bird counts… The participation of the “Big Guns,” and “Regulars.” Mostly F2F Note when people missing… Invite people in Internal and External focus: Publishing, the “Register,” available to media… While everyone pays attention to the community, no centralized efforts… Anyone can bird watch, but sharing what you see/know is important…so the community accommodates both The “Register” (print) is central to community… Bump into another bird-watcher? Have a conversation… Base material from: Digital Habitats: Stewarding technology for communities, © 2009 Wenger, White, and Smith

PART 3: ENGAGEMENT STRATEGY ACROSS LIFECYCLES

Where we think about our choices…

Some Comparisons As long as interest remains Informal network Friends and acquaintances Collect & pass on information Mutual needs, friends hip As long as reason to connect exists Etienne Wenger 2003 Who belongs Purpose Cohesiveness Duration Formal Org. Hierarchical reporting To deliver a product or service Organizational goals Until next reorganization Project Team Management assigned To accomplish a specific task Project goals Until project is complete Community of Practice Voluntary, invited or self - selected Build & exchange knowledge Passion, identity, commitment

PART 4: ROLES

What is the magic?

enable people to…

discover & appropriate useful technology

be in and use communities & networks (people)

express their identity

find and create content

usefully participate

facilitators community leaders technology stewards network weavers Independent thinkers curators moderators

Ramlinger: 6 Network Functions

Filters

Amplifiers

Convenors

Facilitators

Investors

Community builders

http://www.odi.org.uk/Rapid/Projects/PPA0103/Functions.html

http://www.flickr.com/photos/frumbert/83756546/

Stay alert to the three perspectives (sponsor, facilitator, member)

Balance the three legs of the CoP stool – what we care about, who cares and how.

Be strategic. Consider options over time.

Facilitate, facilitate, facilitate.

Leading into the Future

Most important? Iterative Improvements http://www.flickr.com/photos/exper/1477729345 /

Thanks! [email_address] More information: http://www.fullcirc.com and https://onlinefacilitation.wikispaces.com/

Communities, Networks and Engagement: Finding a Place for Action

by Nancy White on Oct 10, 2011

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Communities, Networks and Engagement: Finding a Place for Action — Presentation Transcript