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Creative Archive The BBC’s open content initiative [email_address] April 2007
Imagine….. ,[object Object]
This  is  the world… ,[object Object]
Why? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Creative Archive: the proposition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
BBC pilot campaigns August 2005 Oct 2006 Radio 1  superstar vj   Open News Archive   Open Earth Archive   Regions on Film   Open Schools  Archive
 
 
 
 
Balancing DRM against creativity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
No commercial use Give credit UK only Share alike No endorsement
Headline results of the BBC pilot ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What kind of content do you want?
Creative usage of clips I used the clips to challenge myself to write music to them. I used it as practice for the TV Composers competition the BBC ran. (Composer) I downloaded the nature clips and used them to help teach my son (14yrs) how to edit and apply a voice over. So it had a real educational element to it. But it then got really fun as we had a laugh putting our own silly commentary over the top like creature comforts or Ricki Gervais Animals (Producer) I use the clips to download onto my laptop and then amalgamate them into my lesson plans I pull them up onto the whiteboard within the lesson itself.  Showing video engages children much more than a book will. (Primary Teacher) I have used the clips as background to a presentation I have pulled together for work, moving images make it much more dynamic and interesting (Management Consultant )
Creative usage of clips I downloaded the clips and used a new programme we have where I can superimpose myself into the footage narrating the video for the kids (Secondary School Science teacher) We used the footage of the great whale trying to catch a seal on the beach as an example of predators and the hunted in a biology lesson. It really brought the subject to life for the children (Secondary School Biology Teacher) I used the plant germination clip but it was too long so we chopped it down and showed a combination of video clips in amongst some stills (LEA Learning Consultant) I put some footage onto a power presentation to show teachers how video, along with other media, can be harnessed in lessons (Secondary School IT Co-ordinator)
What else have we learnt? ,[object Object],[object Object],[object Object],[object Object]
Vision:  Creative Archive UK a Creative Archive for the nation, drawing on moving images, stills and sound content from a range of public and commercial sources Public Value: home use/learning/creative applications Commercial Value: Wider publicity/profile “ Upgrade path”/commercial  licensing/investment opportunities Founding members:
New members
Beyond the Pilot ,[object Object],[object Object],[object Object]
David Puttnam ,[object Object],[object Object]
BBC archive within the on-demand strategy
BBC catalogue:  http://open.bbc.co.uk/catalogue/infax
Next BBC Archive Trial
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Proposition Next BBC archive trial
Phase 1 content: archive in breadth War and conflict Secret Army (1997) Liz Hurley in  Christabel (TV, 1988) Woman’s Hour: Christabel ( 1988) Coming Home  – Charles Wheeler  (2005) Radio calls for Boats to Dunkirk The Evacuees  (Rosenthal) WW2 FALKLANDS Tumbledown-  Colin Firth (1988) Survivors  –radio documentary (1994) Brian Hanrahan  -  "I counted them all out and I counted them all back" from Radio 4.  WW1 Donkeys Led by Lions  – radio play (1999) Lion in the Sand  – Middle East 1920 (radio, 1995) Journey’s End  – RC Sherriff on life in the trenches (radio, 1956, 1970, 1990)
Phase 1 content: archive in breadth Life in Britain Family Life Mrs Dales Diary  (1948) McCooeys –Belfast Family  (1955) Archers Man Alive – Living in Sin (1966) Home Truths   Liver Birds (TV, 1969) Special Enquiry - teenagers (TV,1958 ) Children Talking  – radio doc (1970) Studio B Fifteen  (1980s) 1Xtra documentary – sporting the hijab  (2006) Youth Race Relations Empire Road  (TV,1979) Talkabout  - Olive Shapley (1967) Doubts & Certainties – interview with   Martin Luther King (TV, 1968)
 
Last days of Raj Plain Tales from the Raj  – people’s memories (radio, 1974) Plain tales from the Hills  – Kipling (radio, 1987) Lords of India  – portrait of British in India 1607-1947 (TV) E.M Forster – Passage to India  (radio, 1983) Raj Quartet  (radio, 2004) Unique BBC coverage Written Archives Another war, another peace  (Magnusson, TV, 1992) India: the image of our choice  – compares British shot film of the time to Indian film-makers (James Cameron, TV, 1978) The Brahmin and the Lady (radio, 1996) August 1947 Reflection Book at Bedtime – Midnight’s Children  (radio, 1997) Arena: Salman Rushdie on Midnight’s Children  (TV, 1981) From Raj to Rajiv: 40 years of Indian Independence  (radio, 1987) Mr Attenborough and Mr Gandhi  (TV, 1983) Phase 2 content: archive in depth India/Pakistan
It Ain’t Half Hot Mum  (TV, 1974) Stand at East  – role of Indian army in WW2  (radio, 2005) Enemy of Empire  – 2m Indians fought with British, another army led by Bose fought against them (TV, 1995) Joy of curry  – Neil Morrissey (TV, 2003) Chicken or Fish?  Gate Gourmet dispute (radio, 2005) The Routes of English: Raj to Riches  – Melvyn Bragg (radio, 2001) Culture Goodness Gracious Me  (radio 1996) Bollywood Taking the Cricket Test  (radio, 2006) Music World War 2 Influences Phase 2 content: archive in depth India/Pakistan
Asian Network Desi DNA  (TV, 2004-6) Great Railway Journeys  – Ian Hislop (TV, 1999) Making Tracks to Chittagong  – Paul Theroux (radio, 1984) Natural World: The Tigers’ Fortress  (TV, 2000) Young explorers: Pakistan  – John Craven (1977 ) Politics/economics Contemporary Pakistan Gandhi assassination Nuclear proliferation Tomorrow’s World - Bombay  (TV, 1996) Contemporary Landscape/wildlife Phase 2 content: archive in depth India/Pakistan
Questions ,[object Object],[object Object]
Questions ,[object Object],[object Object]
Questions ,[object Object],[object Object]
Thank you Paul Gerhardt [email_address]

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Paul Gerhardt

  • 1. Creative Archive The BBC’s open content initiative [email_address] April 2007
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.  
  • 7. BBC pilot campaigns August 2005 Oct 2006 Radio 1 superstar vj Open News Archive Open Earth Archive Regions on Film Open Schools Archive
  • 8.  
  • 9.  
  • 10.  
  • 11.  
  • 12.
  • 13. No commercial use Give credit UK only Share alike No endorsement
  • 14.
  • 15. What kind of content do you want?
  • 16. Creative usage of clips I used the clips to challenge myself to write music to them. I used it as practice for the TV Composers competition the BBC ran. (Composer) I downloaded the nature clips and used them to help teach my son (14yrs) how to edit and apply a voice over. So it had a real educational element to it. But it then got really fun as we had a laugh putting our own silly commentary over the top like creature comforts or Ricki Gervais Animals (Producer) I use the clips to download onto my laptop and then amalgamate them into my lesson plans I pull them up onto the whiteboard within the lesson itself. Showing video engages children much more than a book will. (Primary Teacher) I have used the clips as background to a presentation I have pulled together for work, moving images make it much more dynamic and interesting (Management Consultant )
  • 17. Creative usage of clips I downloaded the clips and used a new programme we have where I can superimpose myself into the footage narrating the video for the kids (Secondary School Science teacher) We used the footage of the great whale trying to catch a seal on the beach as an example of predators and the hunted in a biology lesson. It really brought the subject to life for the children (Secondary School Biology Teacher) I used the plant germination clip but it was too long so we chopped it down and showed a combination of video clips in amongst some stills (LEA Learning Consultant) I put some footage onto a power presentation to show teachers how video, along with other media, can be harnessed in lessons (Secondary School IT Co-ordinator)
  • 18.
  • 19. Vision: Creative Archive UK a Creative Archive for the nation, drawing on moving images, stills and sound content from a range of public and commercial sources Public Value: home use/learning/creative applications Commercial Value: Wider publicity/profile “ Upgrade path”/commercial licensing/investment opportunities Founding members:
  • 21.
  • 22.
  • 23. BBC archive within the on-demand strategy
  • 24. BBC catalogue: http://open.bbc.co.uk/catalogue/infax
  • 26.
  • 27. Phase 1 content: archive in breadth War and conflict Secret Army (1997) Liz Hurley in Christabel (TV, 1988) Woman’s Hour: Christabel ( 1988) Coming Home – Charles Wheeler (2005) Radio calls for Boats to Dunkirk The Evacuees (Rosenthal) WW2 FALKLANDS Tumbledown- Colin Firth (1988) Survivors –radio documentary (1994) Brian Hanrahan - "I counted them all out and I counted them all back" from Radio 4. WW1 Donkeys Led by Lions – radio play (1999) Lion in the Sand – Middle East 1920 (radio, 1995) Journey’s End – RC Sherriff on life in the trenches (radio, 1956, 1970, 1990)
  • 28. Phase 1 content: archive in breadth Life in Britain Family Life Mrs Dales Diary (1948) McCooeys –Belfast Family (1955) Archers Man Alive – Living in Sin (1966) Home Truths Liver Birds (TV, 1969) Special Enquiry - teenagers (TV,1958 ) Children Talking – radio doc (1970) Studio B Fifteen (1980s) 1Xtra documentary – sporting the hijab (2006) Youth Race Relations Empire Road (TV,1979) Talkabout - Olive Shapley (1967) Doubts & Certainties – interview with Martin Luther King (TV, 1968)
  • 29.  
  • 30. Last days of Raj Plain Tales from the Raj – people’s memories (radio, 1974) Plain tales from the Hills – Kipling (radio, 1987) Lords of India – portrait of British in India 1607-1947 (TV) E.M Forster – Passage to India (radio, 1983) Raj Quartet (radio, 2004) Unique BBC coverage Written Archives Another war, another peace (Magnusson, TV, 1992) India: the image of our choice – compares British shot film of the time to Indian film-makers (James Cameron, TV, 1978) The Brahmin and the Lady (radio, 1996) August 1947 Reflection Book at Bedtime – Midnight’s Children (radio, 1997) Arena: Salman Rushdie on Midnight’s Children (TV, 1981) From Raj to Rajiv: 40 years of Indian Independence (radio, 1987) Mr Attenborough and Mr Gandhi (TV, 1983) Phase 2 content: archive in depth India/Pakistan
  • 31. It Ain’t Half Hot Mum (TV, 1974) Stand at East – role of Indian army in WW2 (radio, 2005) Enemy of Empire – 2m Indians fought with British, another army led by Bose fought against them (TV, 1995) Joy of curry – Neil Morrissey (TV, 2003) Chicken or Fish? Gate Gourmet dispute (radio, 2005) The Routes of English: Raj to Riches – Melvyn Bragg (radio, 2001) Culture Goodness Gracious Me (radio 1996) Bollywood Taking the Cricket Test (radio, 2006) Music World War 2 Influences Phase 2 content: archive in depth India/Pakistan
  • 32. Asian Network Desi DNA (TV, 2004-6) Great Railway Journeys – Ian Hislop (TV, 1999) Making Tracks to Chittagong – Paul Theroux (radio, 1984) Natural World: The Tigers’ Fortress (TV, 2000) Young explorers: Pakistan – John Craven (1977 ) Politics/economics Contemporary Pakistan Gandhi assassination Nuclear proliferation Tomorrow’s World - Bombay (TV, 1996) Contemporary Landscape/wildlife Phase 2 content: archive in depth India/Pakistan
  • 33.
  • 34.
  • 35.
  • 36. Thank you Paul Gerhardt [email_address]