How would you like a way to surpass your competitors and get the best position for reaching customers? That's what happens when you use search engine optimization, or SEO. SEO can give you a head start for reaching the people you're trying to reach. This presentation contains some great tips to help you use SEO, so that you can put your site on the top of search engine results. When setting up your site using SEO, don't forget the importance of the site-map. Search engines spiders love site-maps, as do human users. It shows both groups where everything is on your site, and increases the keyword density of your pages. Sitemaps also help boost your linkage ratings similarly to backlinks. One of the best ways to optimize your website is by getting inbound links. You can get links from the websites of friends and family, you can join online link sharing groups or you can become affiliates with similar websites. Not all backlinks are created equal, so focus on getting quality links from highly rated sites. To increase your website or blog traffic, post it in one place (e.g. to your blog or site), then work your social networking sites to build backlinks and visibility to where your content is posted. Facebook, Google+, Twitter and other news feeds are great tools to use that will significantly raise the profile of your pages. Keywords are the backbone of search engine optimization. Keywords, when written, should be italicized, underlined, and bold when possible. Check into the backlinks of those you consider competitors. Copy their backlinks creatively. You need to build backlinks pointing at your site as much as possible. Get backlinks from sites that are relevant to your niche. Use these tips to make your site attractive to the search engines and you'll be light years past your competition. If you don't follow these tips that's fine, but you must know that your competitors are probably optimizing their site every day. Get a head start and build backlinks using these strategies today.

1. to Safely Build Backlinks
10 PROVEN TIPS

2. Internet marketing is all about getting traffic to your website,
and the way you build backlinks is just as important as where
they are coming from. There are many ways to use search
engine optimization to market your products or services
online. Whether you’re posting articles, writing press
releases or commenting in blogs or forums, they all have one
thing in common. Backlinks.
http://www.seoarticlemarketing.com

3. Backlinks are what makes or breaks your online content.
Search engines use backlinks to rank your content and
ultimately decide where to place it in search engine results
pages (SERP). Without backlinks, it is highly possible that
your content will sit on the internet and go unnoticed. Given
this, the methods you use to build backlinks is extremely
important.
http://www.seoarticlemarketing.com

4. Here are 10 tips you should use when you build backlinks to
your website
1. Always focus on quality over quantity.
Prior to the Panda and Penguin updates from Google, building
thousands of backlinks to your site usually was enough to get
you on the first page. Since the updates however, it is more
important to focus on the quality of the link versus the sheer
quantity.
http://www.seoarticlemarketing.com

5. 2. Vary your anchor text.
I could almost write a separate article on anchor text alone,
so I’ll just cover some key points here. Do not over use your
keyword as your anchor text. You’ll want to mix it up by using
common phrases like ‘click here’ or ‘read more’. Use related
keywords and use your URL as your anchor text as well. As a
general rule of thumb, your keyword should be used no more
than 60% of the time.
http://www.seoarticlemarketing.com

6. 3. High Page Rank Links
It’s important to build backlinks to high PR (page rank) sites,
but you’ll need to mix this up with some lower PR sites as
well. It will not look natural to just have backlinks from high
PR sites.
http://www.seoarticlemarketing.com

7. 4. Build .edu and .gov backlinks
Try and create a few .edu and .gov backlinks. These are
usually very high PR sites and will carry a lot of authority.
http://www.seoarticlemarketing.com

8. 5. Link Tiers
There are several tiers of backlinks you can build. Tier 1 links
are links that point directly to your money site. Tier 2 links
point to your tier 1 links. Tier 3 links point to your tier 2 and
so on. Typically, building 2 tiers of links will suffice. Your tier
2 links give more ‘juice’ to your tier 1 links, thereby giving
them more importance.
http://www.seoarticlemarketing.com

9. 6. Types of Links
In addition to tiers, there are also two types of links.
• DoFollow links tell search engines that the link should
influence the target link. Links by default are dofollow.
Example
<a ref=”http://www.website.com”>ANCHOR_TEXT</a>
http://www.seoarticlemarketing.com

10. 6. Types of Links (continued)
• NoFollow links tell search engines that the link should not
influence the target link. NoFollow links can be used in
situations where the page you’re linking to is not relevant
to your site’s content. Links are dofollow unless specified
by the rel=”nofollow” attribute.
Example
<a href=”http://www.website.com” rel=”nofollow”>ANCHOR_TEXT</a>
http://www.seoarticlemarketing.com

11. 6. Types of Links (continued)
• Obviously, DoFollow links are given more importance, but
NoFollow links are still counted by search engines. It
would look unnatural if you did not have any NoFollow
links to your site.
http://www.seoarticlemarketing.com

12. 7. Diversify Your Link Portfolio
Make sure your link portfolio is well diversified when you
build backlinks. You want a good distribution of profile links,
wiki links, forum links and links from blog posts, press
releases, article directories, social bookmarks and Web2.0
sites. Having links from just one of these sources only will
look very unnatural.
http://www.seoarticlemarketing.com

13. 8. Be Consistent
Be consistent in creating your backlinks. You should try and
create around the same amount of links every week or
month so that it looks natural. Creating 1000 links one week
and then nothing for several weeks will look suspicious to
the search engines.
http://www.seoarticlemarketing.com

14. 9. Internal Links
Build internal links on your site. Linking to other pages or
posts on your website will only help you. It can lower you
bounce rate as well as make it easier for search engines to
crawl your site.
http://www.seoarticlemarketing.com

15. 10. Build Relevant Links
Focus on building relevant links to your website. Links
coming from non-relevant sites will not do you any good and
may end up hurting your website. For example, if your
website is about cooking, you would not want to build
backlinks from a bunch of websites related to sports.
http://www.seoarticlemarketing.com

16. You may be asking how do I go about building these links.
There are a few ways to accomplish this. You can hire an SEO
consultant or company to build links for you. The pros are
you just give them your keyword and let them do the rest.
The cons are it can be extremely expensive to build backlinks
this way. Also, you will have no control over where your links
are being built.
Another way is to do it yourself. The pros are you’re in
complete control and can verify all of your links will be
created only to relevant websites. It is much less expensive to
do it this way. The cons are it can be very time consuming
and tedious work.
http://www.seoarticlemarketing.com

17. In my opinion, the best way is a mixture of both. You’ll need
to purchase some backlink software in order to effectively
build links yourself, but the cost is far less than that of hiring
a full-time SEO consultant or company. You can also use sites
like fiverr.com and hire people to build links for you.
Fiverr.com is a great resource and alternative to buying the
more expensive software programs.
Regardless of how you go about creating your backlinks, the
first thing you should do is come up with a plan of attack. If
you follow the tips listed above, your campaign to build
backlinks will be much more successful.
http://www.seoarticlemarketing.com

18. For more information and tips on how you can use Article
Marketing to effectively drive targeted traffic to your
website, visit SEO for Article Marketing.
http://www.seoarticlemarketing.com