This document provides guidelines for writing news release documents, including contact information, headlines, formatting, style, and content. Key points include: include name, phone number, and email at the top; write the lead paragraph summarizing important facts in an inverted pyramid style; use additional pages if needed but one page has a better chance; include "-MORE-" or "-END-" at the bottom of pages; never divide paragraphs between pages; and include boilerplate information as the last paragraphs while ensuring the content meets newsworthiness criteria.