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Norman Presentation with Kindle

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A look at Amazon Kindle design in reference to Norman's book "The Design of Everyday Things"

A look at Amazon Kindle design in reference to Norman's book "The Design of Everyday Things"

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Norman Presentation with Kindle Norman Presentation with Kindle Presentation Transcript

  • Kindle According to Norman Brittney Huntington
  • A look at Kindle
    • Designer goals and reader expectations unclear
    • Book?
    • Not a book?
    • Better than a book?
    • Young. (2009)
  • Kindle Display Design
    • Conceptual Models:
      • Designers Model
      • Users Model
      • System Image
      • Mapping
      • Clarke et al (2002)
  • Kindle Affordances
    • Buttons
      • Positioning
      • Size
    • Keyboard
      • Mayer’s pre-training principle: similar to many other devices used in everyday life like smartphones and computers.
    • Screen Display
      • Clarke et al. (2002) focus group study
      • Mayer, R., (2005). The Cambridge Handbook of Multimedia Learning. Cambridge University Press
  • Kindle Decision Tree Reading w Kindle Book Magazine Newspaper Wuthering Heights New York Times Wall Street Journal Blog The Hunger Games The New Yorker Sports Illustrated Perez Hilton
  • Constraints to Kindle Display Design
    • Older Versions
      • Mobility
      • Note-Taking
    • Newer Versions
      • Navigation between pages
      • Simultaneous Browsing
      • Small Screen Size still a problem
      • Brown et al.(2001)
  • References
    • Clarke, D., Goodwin, S., Samuelson, T., Coker, C. (2002). A Qualitative assessment of the Kindle e- book reader: results from initial focus groups. Performance Measurement and Metrics , 9, 118-129.
    • Brown, G.J. (2001). Beyond Print: Reading Digitally, Library Hi Tech , 19, 390-399.
    • Mayer, R. (2005). The Cambridge Handbook of Multimedia Learning. Cambridge University Press.
    • Norman, R. (1969) The Design of Everyday Things. Currency and Doubleday: New York.