5. Consumer Generated Media various kinds of media content, publicly available, that are produced by end-users. Also called User-generated content. User generated content has also been characterized as 'Conversational Media', as opposed to the 'Packaged Goods Media' of the past century. The former is a two-way process in contrast to the one-way distribution of the latter. Conversational or two-way media is a key characteristic of so-called Web 2.0 which encourages the publishing of one's own content and commenting on other people's.
6. Function ผู้ใช้งานต้องการ Interactive กับเว็บไซต์มากขึ้น ทำให้ Server ต้องรองรับการทำงานเหล่านั้น เทคโนโลยีที่ช่วยลดภาระของ Server เพิ่มประสบการณ์การใช้งานที่ดี ให้กับผู้ใช้งาน เทคโนโลยี เหล่านั้นได้แก่ AJAX, DOM, Flash
16. Business Model Analysis Value Proposition - Directory - TCDC’s News and Event - Social Network (Partial) Revenue Model - Annual Budget from Government - Potential : Affiliation Model
17. Business Model Analysis Market Opportunity - Growth Market - Government focus - Hard to estimate market size Competitive Environment - www.portfolios.net - More connection (31,160 against 7,120) - Less Social Network
18. Business Model Analysis Competitive Advantage - First Mover - A lot of Event from TCDC - Huge Material
19. Business Model Analysis Market Strategy Strength - Data andConnection - Creditability Weakness - Too small, Poor organization structure - Low PR
20. Business Model Analysis Market Strategy Opportunity - First mover - Government focus - Creative Economic Thread - Low Internet usage in Thai
21. Business Model Analysis Market Strategy - No PR Plan for TCDCconnect Organization Development - 5-6 Programmers - No Structure
48. “A business has two – and only two – basic functions : marketing and innovation. Marketing and innovation produce result : all the rest are costs” Peter Drucker